46 of 52 people found the following review helpful
A REAL IDEA IS RARE.,
This review is from: How to Get Ideas (Paperback)
"I spent 6 years as the Advertising Creative Director for Disneyland and 20+ years in the advertising agency business. I can comfortably say that I know the power of an idea. I know that what most people call ideas aren't real ideas. A real idea is quite rare, very precious, and requires careful nurturing so it can grow into a powerful force. Jack's book outlines the process of what it takes to come up with a real idea - and how to persevere until that idea has a life of its own. Jack's book is a must read if you want to get in (or want to stay in) the idea business."
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Showing 1-2 of 2 posts in this discussion
Initial post: Jul 12, 2009 4:10:27 PM PDT
Andy Orrock says:
I'm not sure why you put all that in quotes, but I greatly enjoyed your review nevertheless.
In reply to an earlier post on Aug 11, 2009 12:25:33 PM PDT
Jason Kirkfield says:
Yeah, it's like he's quoting what somebody else said.
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