7 of 9 people found the following review helpful
Good encouragement/overview, short on nuts & bolts,
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This review is from: A Brewer's Guide to Opening a Nano Brewery: Your $10,000 Brewery Consultant for $15, Vol. 1 (Paperback)This book is full of practical guidance about approaching the subject of opening a nano brewery. The practicality is in approaching the thought process more than the actual doing. For instance Mr. Woodske doesn't weigh the options of what type or even size of brewhouse equipment to set up. However he does discuss the needs of the brewhouse such as matching capacity-need-cost, milling grain, hops storage, yeast storage/propagation, etc. There is no real how to here concerning capital acquisition, brewing, space design, finding the right space, sorting paperwork requirements, etc. But again the author discusses how to approach each of these issues and explains/encourages with his own experience. For instance he handles your relationship with vendors, gives pointers on salesmanship, offers advice on customer relations, offers helpful thoughts on finding a space, encourages you to be as short and non-detailed as possible when filling out paperwork for the state (important to expediting the process and protecting you if things come back on you later), talks a lot about knowing your market-serving it-and learning from your mistakes, etc.
If you're expecting a lot of charts and how-to-exacts you'll be disappointed. However there are plenty of books out there which cover such things as start-up cost for restaurants etc. which will serve this purpose (I've got a couple of those on order). The value of this book will vary from reader to reader, but I can't believe a book which takes less than a couple hours to get through would be anything except valuable if only for it's encouragement relative to an idea most discourage.