4 of 5 people found the following review helpful
Onward is insightful and compelling.,
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This review is from: Onward: How Starbucks Fought for Its Life without Losing Its Soul (Hardcover)
Onward is insightful and compelling. This book spotlights the spirit of innovation and success that is the hallmark of great leadership as seen through the eyes of Howard Schultz, the CEO of Starbucks. In this first person account we see the trials and troubles that he faced both from economic turmoil and at times even betrayal from within the company. Through it all he carries with him the ideals and image he wants to see achieved and impresses them on everyone involved. It was a great read and carried a very motivating message for anyone in leadership.