1 of 1 people found the following review helpful
a must by for the small NGO,
Verified Purchase(What's this?)
This review is from: Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications (Hardcover)
I found this to be insighful and helpful when deisgning a program to use media to promote my organization. I would recommend it to anyone who has been stuck with 'figuring out new media'.