This book has everything you need to know, and more, about how to do a/b testing that actually works for you. Serious marketers and anyone else who does any type of selling online needs to have this book memorized. Imagine if you read this book and converted 1% better? What would that mean in profit to you for an inexpensive book?
Always Be Testing: The Complete Guide to Google Website Optimizer 0470290633
Bryan Eisenberg
Sybex
Always Be Testing: The Complete Guide to Google Website Optimizer
Books
Serious marketers need this book
See video on Amazon.com This book has everything you need to know, and more, about how to do a/b testing that actually works for you. Serious marketers and anyone else who does any type of selling online needs to have this book memorized. Imagine if you read this book and converted 1% better? What would that mean in profit to you for an inexpensive book?
James Kukral "Jim Kukral"
August 5, 2008