Customer Review

8 of 10 people found the following review helpful
3.0 out of 5 stars Very blonde, not as blue as I had hoped, September 28, 2010
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This review is from: Clairol Nice 'N Easy Born Blonde Hair Color, Ultra Blue 1 Kit (Pack of 3) (Health and Beauty)
I've used Lightest Ash or Extra Light Ash blonde shades for years and always had good luck with them, but I was tired of waiting for my shades to go on sale, and I was hoping to find a bulk price here on Amazon that would be the equivalent of getting them on sale while saving me a trip to the store. I was intrigued by the Ultra Blue, because I have a Medium Brown color naturally that has underlying red tones, but otherwise takes easily to color. As long as I have that "ash" cooling agent, I'm in good shape. Would "blue" be even better than "ash"? I decided to try it out.

Clearly this product is for people who have a harder time getting their hair to take color than mine. This color is definitely not a "works with your own tones and highlights" sort of color. I ended up with a fairly even and very platinum shade, which is noticeably lighter than my usual color. I'm still getting used to it and deciding whether I like it this light. My main complaint is that the "blue" tones didn't seem to work as well as my usual "ash" tones in removing brassiness. Maybe with so light a shade it's a different ball game, but it left me with yellow tones that I didn't expect from a "blue" haircolor. Perhaps I should have left it on longer (I only did 45 minutes, and the instructions say you can leave it on up to 90 minutes), but I fear I would have ended up with white hair if I left it on for any longer than I did.
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Showing 1-1 of 1 posts in this discussion
Initial post: Jul 7, 2012 5:47:24 PM PDT
PoshMama says:
I've had similar results with the Born Blond Ultra Blue color with brassy results. Your review mentioned using an Ash color that worked well. Would you mind sharing the brand/color info? Thanks it can be so hard to ind a color that will lift the brown without leaving red/orange tones behind!
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