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Customer Review

9 of 9 people found the following review helpful
5.0 out of 5 stars Should be read by Every American, December 12, 2010
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This review is from: Invisible Capital: How Unseen Forces Shape Entrepreneurial Opportunity (Paperback)
I was attracted to this book after hearing the author on a radio interview. For the first time, I heard conclusion after conclusion about entrepreneurship and small business that I myself have long believed but had not been able to articulate -- along with many facts and figures to support those views.

In my family I can trace a history of business ownership and entrepreneurship back over 200 years. My generation were the first to spend our lives as "non-entrepreneurs". I have long concluded that the American secular religion of "small business" and "entrepreneurship" is misplaced and based upon misunderstanding and distortion of fact -- and that in many cases the seductive imperative to "be your own boss" and "own your own business", along with the deliberate falsehoods in the political arena that "small businesses create the most jobs" ignores the reality that most small businesses fail, after failing to ever generate a profit. (So when small businesses fail, what happens to all those jobs that were "created"???)

What most small businesses actually amount to is self-employment -- frequently in the absence of paying jobs, and/or a huge suck-off of hard earned savings -- or perhaps a small windfall or inheritance -- from naive individuals who have neither knowledge nor aptitude for actually starting a successful business. Rather than an engine for growth, unsound attempts a entrepreneurship are often a machine for wealth extraction for the naive and unprepared.

If these comments either intrigue or infuriate you, let me recommend this book to your attention!! Entrepreneurship is commendable and an important part of our society, but it demands an understanding of the risks and requirements. Be prepared!
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Location: Baltimore, MD USA

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