2 of 2 people found the following review helpful
Great info...but social media has already changed,
This review is from: The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue: 2012 Edition (Paperback)
I wouldn't call myself an expert at social media because who really is? It changes every day. Overall this book has great tips and gives a really good insight of what you can expect from being on social media as a business. Some of the data is not up to date since the book is from 2010 and so much has changed in just two years. But put very simplistic and makes it easy for someone to launch social media themselves. Also has great insight from others in the industry or who have used social media.