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20 of 23 people found the following review helpful
5.0 out of 5 stars Want to be a great leader? Try listening, June 21, 2012
This review is from: Words Can Change Your Brain: 12 Conversation Strategies to Build Trust, Resolve Conflict, and Increase Intimacy (Hardcover)
I am writing this review from an organizational perspective, and I hope to be especially helpful to those in organizational leadership roles. Leaders have to do a lot of talking in order to make themselves understood. Or do they? Newburg isn't so sure. She's putting her bet on listening. But this isn't the "shut up and listen" type. Nor is it the active listening promoted by so many therapists. This is a neurologically-based method for providing the optimal listening experience to whoever you are communicating with. This means that their ideas and insights can be maximized, to provide the most useful input possible

For example, the author recommends a 3:1 positive comment to negative comment ratio. This is the same ratio recommended in the groundbreaking Practice of Creativity by George Prince. In fact, a lot of the material in this book is a rehash of that classic material. However, the book certainly builds on older material, and updates it with contemporary research.

The objective is to foster an environment in which a speaker feels free and open to become vulnerable, to take verbal risks, and to make mental and communication connections that they would avoid in a less "safe" environment. So, if you are a leader looking to bring out the best ideas, information and trust in your subordinates, you really ought to check this book out. And, as I mentioned above, I also recommend the much earlier Practice of Creativity.
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