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Books › "media management"


 
 
Showing 1 - 12 of 14,265 Results
 
1. 
Product Details
Media Management: A Casebook Approach (Routledge Communication Series) by George Sylvie, Jan Wicks LeBlanc, C. Ann Hollifield, and Stephen Lacy (Paperback - Aug. 31, 2007)
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Excerpt - Front Matter: "... Fourth Edition Media Management A Casebook Approach George Sylvie Jan LeBlanc Wicks  CAnn ..."
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2. 
Product Details
Strategic Management in the Media: Theory to Practice by Lucy Keung (Paperback - Apr. 28, 2008)
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5.0 out of 5 stars   (1)
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Excerpt - page 1: "... Finally, it reviews the discipline of media management and the body of theory within it that addresses strategic ..."
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3. 
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Management of Electronic Media by Alan B. Albarran (Paperback - Jan. 8, 2009)
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Excerpt - Table of Contents: "... Media Management 64 Serving the Market or the Marketplace 64 Controversies over ..."
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4. 
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Media Management in the Age of Giants: Business Dynamics of Journalism by Dennis F. Herrick (Paperback - Apr. 18, 2003)
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Excerpt - Front Cover: "... Media Management In the age of GIANTS Business Dynamics of Journalism ..."
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5. 
Product Details
Handbook of Media Management And Economics (Media Management and Economics Series) by Alan B. Albarran (Paperback - Aug. 2, 2005)
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Excerpt - page 3: "... CHAPTER 1 Historical Trends and Patterns in Media Management Research Alan B. Albarran University of North Texas Media management ..."
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6. 
Product Details
Electronic Media Management, Revised, Fifth Edition by Peter Pringle and Michael F Starr (Paperback - Apr. 13, 2006)
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Excerpt - Front Cover: "... Peter K. Pringle Michael F. Starr Flectronic Media Management, FIFTH EDITION ..."
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7. 
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Fundamentals of School Library Media Management: A How-To-Do-It Manual by Barbara Stein Martin and Marco Zannier (Paperback - Apr. 30, 2009)
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8. 
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Managing Media Companies: Harnessing Creative Value by Annet Aris and Jacques Bughin (Paperback - Sept. 12, 2005)
16 Used & new from $19.98
Excerpt - Front Matter: "... where she initiated and teaches courses on media management to MBA students and media executives. ..."
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9. 
Product Details
Media Management: Leveraging Content for Profitable Growth by Andrej Vizjak and Max Ringlstetter (Paperback - Feb. 19, 2010)
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10. 
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Professional Content Management Systems: Handling Digital Media Assets by Dr Andreas Mauthe and Dr Peter Thomas (Hardcover - Mar. 19, 2004)
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Excerpt - Table of Contents: "... 3.1.2 Integration with rights management systems 237 8.3.2 Integration of function-specific third-party systems 238 8.3.2.1 CMS and automation system/media management system 238 8. ..."
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11. 
Product Details
Electronic Media Management, Fifth Edition by Peter Pringle and Michael F Starr (Paperback - Nov. 21, 2005)
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12. 
Product Details
Socialnomics: How Social Media Transforms the Way We Live and Do Business by Erik Qualman (Hardcover - Aug. 24, 2009)
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