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Books › "web marketing"

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1. 
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Web Marketing All-in-One Desk Reference For Dummies by John Arnold, Ian Lurie, Marty Dickinson, and Elizabeth Marsten (Paperback - Mar 23, 2009)
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4.6 out of 5 stars   (7)
Excerpt - page 1: "... shopping, browsing the Internet, or interacting with others, you need Web marketing. And if you need Web marketing, you need this book. ..."
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2. 
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Web Marketing for Small Businesses: 7 Steps to Explosive Business Growth (Quick Start Your Business) by Stephanie Diamond (Paperback - May 1, 2008)
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4.7 out of 5 stars   (7)
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Excerpt - page 4: "... 4 Web Marketing for Small Businesses We are a nation of storytellers-and we ..."
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3. 
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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly (New Rules of Marketing & PR: How to Use Social Media, Blogs,) by David Meerman Scott (Paperback - Nov 3, 2008)
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4.6 out of 5 stars   (179)
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Excerpt - page 7: "... are product-focused one- way spin. Forced to compete with new marketing on the Web that is centered on interaction, information, education, ..."
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4. 
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Web Marketing For Dummies (For Dummies (Computer/Tech)) by Jan Zimmerman (Paperback - Dec 10, 2008)
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4.0 out of 5 stars   (8)
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Excerpt - Front Cover: "... Making Everything Easier!' Web Marketing DU Learn toe  Ilse online tools to spread your ..."
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5. 
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Internet Marketing Methods Revealed: The Complete Guide to Becoming an Internet Marketing Expert by Miguel Todaro (Paperback - Mar 30, 2009)
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4.2 out of 5 stars   (12)
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Excerpt - page 52: "... • They must be related to the theme of the Web site. • In Internet marketing, we use the term "keywords" for single word keywords and ..."
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6. 
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Web Design and Marketing Solutions for Business Websites by Kevin Potts (Paperback - Aug 29, 2007)
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4.3 out of 5 stars   (6)
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Excerpt - page 1: "... WEB DESIGN AND MARKETING SOLUTIONS FOR BUSINESS WEBSITES In the awkward growing stages of ..."
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7. 
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Web Analytics: An Hour a Day by Avinash Kaushik (Paperback - Jun 5, 2007)
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4.8 out of 5 stars   (68)
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Excerpt - page 2: "... and analysis of quantitative Internet data to optimize websites and web marketing initiatives. The dawn of web analytics occurred in the 1990s. ..."
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8. 
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Mastering Online Marketing: 12 Keys to Transform Your Website into a Sales Powerhouse by Mitch Meyerson and Mary Eule Scarborough (Paperback - Nov 21, 2007)
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4.2 out of 5 stars   (20)
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Excerpt - page 46: "... CHAPTER 2 ^ STRATEGIC MARKETING 8. A simple direct marketing web site 9. An informative marketing on-hold phone message 10. ..."
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9. 
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How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No Money by Bruce C. Brown (Paperback - Jan 30, 2006)
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4.6 out of 5 stars   (25)
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Excerpt - page 38: "... way back home!). • Believing that because you have a Web site, you have a marketing campaign or overall marketing and advertising strategy. ..."
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10. 
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Marketing to the Social Web: How Digital Customer Communities Build Your Business by Larry Weber (Hardcover - Mar 3, 2009)
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4.2 out of 5 stars   (37)
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Excerpt - page 4: "... 4 Pandemonium: The Landscape of the Social Web broadcasting marketing messages to an increasingly indifferent, even resentful, audience jaded by ..."
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11. 
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Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site (2nd Edition) by Mike Moran and Bill Hunt (Paperback - Sep 29, 2008)
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4.7 out of 5 stars   (54)
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Excerpt - page 18: "... 18 Chapter l Why Search Marketing Is Important ... and Difficult Search and Your Marketing Mix Now that you know a little bit about Web search, let's see why it should be part of your ..."
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12. 
Product Details
Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy Every Time by Maria Veloso (Paperback - Jun 2004)
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4.3 out of 5 stars   (75)
Other Editions: Kindle Edition
Excerpt - page 10: "... or edifying the reader, not necessarily communicating a sales or marketing message.) Web copywriting is one of the most exciting crafts and pro- ..."
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