Excerpt - page 241: "... to teach you how to prepare, launch, and measure a socialmediamarketing campaign to cross-promote your video content. Fortunately, as Figure 7.24 illustrates, there is such a book: SocialMediaMarketing: An Hour a Day by Dave Evans (Sybex, 2008). ..."
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Excerpt - Back Matter: "... If you want to learn about the breadth of socialmedia and apply it to your business life, then dont miss this book: Evans, D. (2008). Socialmediamarketing: An hour a day. ..."