Product Description
Choc full of interesting nuggets of information in a lucidly easy read format, "Think About It" offers the author's insights into the revolutionary changes sweeping the Digital Media and Marketing industry.
The book addresses topics of interest to the present day marketers- the impending structure of Digital Media, the future of marketing services agencies, the Systematization of the Social Web, selected powerful case studies with diagnosis and some completely new (digital) marketing paradigms.
*What do you think the next wave on the Internet will be? Hint- it will not be called Web 3.0.
*Do you know about the first blogger ever? This was much before Wordpress, Typepad and Blogger.
*What do Bob Dylan and Social Media have in common?
*Extremely rare job openings of the marketing agency of the future- do you want to be a part of it?
These are some questions Shalabh Pandey, author of the new book “Think About It” addresses.
The book is written not as a tutorial to digital media platforms or about Digital marketing 101. Rather- it attempts to raise a storm on specific Digital media issues. It is a book to raise debate- and expects a degree of interest and uptake in Digital Media.
Essentially, it offers an easy read for the evolved, thinking marketer.
So if you are one, Think About It.
The book addresses topics of interest to the present day marketers- the impending structure of Digital Media, the future of marketing services agencies, the Systematization of the Social Web, selected powerful case studies with diagnosis and some completely new (digital) marketing paradigms.
*What do you think the next wave on the Internet will be? Hint- it will not be called Web 3.0.
*Do you know about the first blogger ever? This was much before Wordpress, Typepad and Blogger.
*What do Bob Dylan and Social Media have in common?
*Extremely rare job openings of the marketing agency of the future- do you want to be a part of it?
These are some questions Shalabh Pandey, author of the new book “Think About It” addresses.
The book is written not as a tutorial to digital media platforms or about Digital marketing 101. Rather- it attempts to raise a storm on specific Digital media issues. It is a book to raise debate- and expects a degree of interest and uptake in Digital Media.
Essentially, it offers an easy read for the evolved, thinking marketer.
So if you are one, Think About It.
