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Julio, being a journalist, has a knack for the English language that makes the book a quick read, informative and fun.
If you think that your company should be in the Twitterverse and you are considering a policy regarding Twitter then I highly recommend that you buy this book!
I will be able to use the information in this book to improve my Twitter performance, post quality, and better follow potential clients.
TWITTER MEANS BUSINESS by Julio Ojeda is absolutely first rate. The writer's style makes it eminently readable and entertaining, even for those not totally familiar with the... Read morePublished on January 29, 2009 by M. Baril
This slim volume was written by Julio Ojeda-Zapata and published by HappyAbout.info. It is designed to be a How-To and Why-To for those who have no idea what Twitter is, why... Read morePublished on December 31, 2008 by Robin Holstein
Does a find job of summarizing many of the current success stories in the Twitterverse. Could have had more information on the tools businesses use to manage those successes --... Read morePublished on December 28, 2008 by Michael Fleming
Julio has written the holy grail of Twitter books. Not only is it a page turner, it also educates and really gives the reader a sense of how Twitter can help their business grow. Read morePublished on December 22, 2008 by Seth Goldstein
With all the twitter about Twitter this book cuts through the jargon as the stand out book for this social media power tool
Shut Up! and Listen to Yourself