12 Days of Deals: Holiday Gifts at Great Prices

Welcome to 12 Days of Deals at Amazon.com! Starting in December, find great deals on gifts for videophiles, shutterbugs, Cordon Bleu chefs, sporty kids, gamers, DIYers, and bookworms. There's even something for the hardest-to-shop-for people on your list, like your office Secret Santa pick.

What kind of deals will you find here throughout our 12 Days of Deals event? Just like during Black Friday and Cyber Monday, you'll find limited-time sales and specials from across Amazon, including sales on electronics, low prices on DVD and Blu-ray movies, CDs and vinyl, magazine subscription specials, toy bargains, and deals on fashion, shoes, jewelry, and more. You can also browse the year's best gifts from across Amazon in Holiday Central, your source for curated gift guides and inspiration for all the season's celebrations.

While you'll find special savings during 12 Days of Deals, we provide exciting deals and great values for our customers all year long. Shop Today's Deals for Deals of the Day and Lightning Deals, and find low prices on a great selection of items. Or, hop over to our Outlet Store for deals on closeouts and clearance items. If deals on apps, MP3s, TV shows, and Kindle books are your main game, check out our Digital Deals Store for a wide variety of deals for your phone, tablet, or e-reader. And if you're looking to upgrade or trade in your current electronics, games, books, and more, check out Amazon Trade-In, where you can turn in your used items for an Amazon Gift Card!