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7L: The Seven Levels of Communication: Go From Relationships to Referrals Hardcover – September 2, 2014
Best Books of the Year So Far in fiction, nonfiction, mysteries, children's books, and much more.
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Dave Ramsey, author of EntreLeadership and The Total Money Makeover
(7L) is the clearest, most concise book I’ve read on what it takes to be a great salesperson. It is obvious why Michael J. Maher is one of the greatest sales people in the world. This book will become a classic.”
Larry Kendall, Chairman Emeritus of The Group, LLC, and author of Ninja Selling
Master the generosity game...build a powerful, referral-based business...put the wisdom of (7L) into practice.”
Gary Keller, New York Times bestselling author of The Millionaire Real Estate Agent, The Millionaire Real Estate Investor, SHIFT, and The ONE Thing, and Cofounder of Keller Williams Realty International
(7L) is the most reliable and sensible business-building system I have ever seen... If you follow this amazingly simple recipe, I guarantee success will follow you.”
Todd Duncan, New York Times bestselling author of Time Traps and High Trust Selling
Required reading for all my coaches! Excellent!”
Bob Corcoran, founder of Corcoran Consulting & Coaching
Every real estate agent needs to read this book and give it to all their referral partners. In (7L), Michael J. Maher shows you how to build a recession-proof network.”
Dr. Ivan Misner, founder of BNI and Referral Institute and New York Times bestselling author of Masters of Sales
About the Author
Top Customer Reviews
|Length: 1:27 Mins|
Simply speaking, what are these steps... stop being all about yourself. Think of others first. Help people, connect people, be there for people. Do the small, simple things for them that they may not even realize means a lot to them. Things like handwritten notes are a HUGE deal.
I can personally tell you that by reading this book and following the plan laid out within its pages, I have become so busy that I have hired an assistant and opened an office. I didn't get the book until December of 2011. The impact has been dramatic, drastic and immediate!
We are all in sales, whether we like it or not. Even the person who sits behind a desk and crunches numbers will eventually have to sell something or someone. By creating these relationships, you can make a huge impact on a person's life... and even your own!
The book was a gift for me, but I liked it so much I purchased a couple copies through AMAZON as gifts for others.
It is geared toward real estate agents (as Mr. Maher is one) but with some thought you can adopt a lot of this to whatever your industry is. You need to judicially think about does this tactic make sense for me and can I implement it as is or do I need to modify it to fit my industry.
I also really enjoyed the way the book was written. It is a look at the mythical life of real estate agent Rick Masters and how he transforms his life and business through the implementation of guru Jay Michael's (also mythical) "Generosity Generation". The story line is simple but I was able to identify with Rick in many of the self-doubt, trials and tribulations he went through.
The only thing that I didn't like is that there were a few times when Mr. Maher left me hanging without clear instructions as to what to do. One instance was when Rick's coach told Rick to make 10 phones calls a day the first thing in the office. When Rick asked "what should I talk about" the coach's response was "you will know."
Really???!!!!! That is such a classic cop out and it wouldn't have taken much effort for the coach to list 5 to 10 ideas as to what to talk about. I am assuming that Mr. Maher does this himself and it would have nice if he would have shared his vast experience in what to say in these phone calls and how to make them productive.
Outside of that this is a great book and I definitely recommend you read it.
I am transitioning out of one business into a completely new business and this book is giving me the tools to make that transition happen faster and easier. It is also helping me secure a buyer for the salable assets of my previous business.
I have been in a dark hole and now I can see the light at the end of the tunnel. This book has made prospecting so much more fun and overall business is now more fun than ever. I look forward to the end results of referrals. Also I love helping people and I have always tried to incorporate that into my business but never k we exactly how. This book brought that principle to the forefront for me so now I can be myself and enjoy helping people and make money doing it.
Most Recent Customer Reviews
I love this book! Not only does it provide sound advice for building your network for personal and financial growth, but it is presented in a way that engages the reader. Read morePublished 6 days ago by Christopher M Doyle
I bought this book b/c it was recommended by Hal Elrod in Miracle Morning. Dissapointing.Published 17 days ago by karrah
This is the best!!! I have so much more confidence in myself after reading this book and can't wait to start my real estate career! Read morePublished 1 month ago by soleil
Like the part that your clients should always be number one and ways to connect and prospect not a fan of all the prospecting ways but love the put your clients first and go to... Read morePublished 1 month ago by Kindle Customer