“I’ve been a fanboy of Accidental Genius and the genius of Mark Levy for five years now, and I couldn’t work without these ideas.”
—David Meerman Scott, author of The New Rules of Marketing and PR
About the Author
Mark Levy is the founder of the marketing strategy firm Levy Innovation (www.levyinnovation.com). Mark has written for the New York Times, has authored or co-created five books, and has taught writing at Rutgers University. He is also a magic illusion designer—his work has been performed off-Broadway, in Las Vegas, and on all the major television networks.