Argan oil has soared in popularity amongst beauty lovers and the Hollywood crowd, and has since attracted scientists, who have conducted many studies, with impressive results regarding the benefits of using the oil. We were so impressed that we scoured all of Morocco--the only place where the Argan tree is naturally found—then lab-tested for purity over 100 different sources of this precious oil, and chose the purest and highest quality to pass on to you. Our Argan oil is sourced directly from Moroccan growers, and has been cold-pressed to give you the purest form--100% pure organic Argan oil. You will not be disappointed with this wondrous honey-colored oil; the oil that has been nicknamed “liquid gold.” Because the oil is non-greasy, when applied to the hair it can give a natural shine without looking oily. The lightness of the oil also controls frizz and restricts split ends, leaving even color-treated and damaged hair soft and easy to style, while restoring shine and increasing hair growth. Argan oil nourishes, restores, and strengthens over-processed, damaged hair. While adding a shine, and manageability, it also detangles and strengthens. It can also relieve and prevent dry and itchy scalp; and guard against dandruff, as it hydrates, protects, and nourishes hair roots. When applied to the skin, this wondrous oil’s benefits are both healing and anti-aging. Argan oil is used to sooth redness of the skin, helps to clear and prevent the telltale scars of acne, can help reduce eczema and psoriasis, heal cracks and burns, and protects and heals skin infections.