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The AdSense Code: What Google Never Told You About Making Money with AdSense Paperback – April 15, 2006

4.2 out of 5 stars 75 customer reviews

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Editorial Reviews

About the Author

Joel Comm is an Internet entrepreneur who has been online for 20 years. In 1995, Joel launched WorldVillage.com, a family-friendly portal to the web which enjoys thousands of visitors each day. In 1997, him and his partner created ClassicGames.com, which was acquired by Yahoo!, and now goes by the name Yahoo! Games. Since then, his company has launched over a dozen web sites, including the popular bargain-hunting shopping site, DealofDay.com, SafetySurf.com and FamilyFirst.com. Joel Comm is the author of several best-selling ebooks that show people how to make money online, and regularly speaks and teaches at conferences, seminars and workshops. Joel is the host and executive producer of The Next Internet Millionaire, the world's first competitive Internet reality show.
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Product Details

  • Paperback: 260 pages
  • Publisher: Morgan James Publishing (April 15, 2006)
  • Language: English
  • ISBN-10: 1933596708
  • ISBN-13: 978-1933596709
  • Product Dimensions: 6 x 0.7 x 9.1 inches
  • Shipping Weight: 12.6 ounces (View shipping rates and policies)
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (75 customer reviews)
  • Amazon Best Sellers Rank: #1,559,136 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Paperback
Comm's book unlike the title suggests - provides no more and in many ways less and certainly outdated strategies for making money with AdSense. I would recommend people ignore the many biased reviews - who are these people anyway? These glowing reviews read like they were manufactured by a motivational seminar writer! If this self promotion is obvious to you, save your money! My free advice: simply go to the Google AdSense page, read everything, then Google "AdSense" and read more analysis and best practices... you will be on a better path to riches than this or any book could possibly provide.
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Format: Paperback
Joel Comm's book "The Adsense Code: What Google Never Told You About Making Money with AdSense," is among the better books in the show. Google AdWords and AdSense topics are usually bound as one book, but the principles for success are different.

Before readers start drooling over the concept of making money from nothing, understand the most important fact: content counts. The second fact: well-designed sites are key to success. Content first, design second, and Google is, in a big way, third. That order is crucial to finding value in Comm's book, or any of his competitor's books.

If you have AdSense already, but have never read about the better strategies, this book is for you. If you have a content-driven site, finding ways to smartly integrate AdSense will be natural. Comm can help you figure how and where you can use AdSense. It will help to have a general knowledge about how AdSense works.

A big value to AdSense in a niche site is that if your customers are simply not interested in what you offer, the ads displayed might serve them better than your site did. they came to your site believing you might have what they need, whether it was a product or knowledge. Probably, this is because your site showed well in results of a keyword search on Google. For this same reason, your site will have ads along the lines of what your customer is looking.

Learn to strategically exclude the competition, or off-color ads. Google wants good ads on your site. Whomever is advertising wants his good ads on your site. Your customer wants good ads on your site. And you want good ads. By excluding what you consider bad ads, everyone is happy. Your click-thru increases, and you make more money.
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Format: Paperback Verified Purchase
You will get better information by just doing a little research yourself. I found this to be a "fluff" book so to speak. Large print, many blank pages between chapters, and the same points scattered throughout the text to fill it out. You will learn something perhaps, but save money and put an Ad sense search in Google and you will get better and more timely information. Believe me, they are not hiding information from you as the title implies.
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Format: Hardcover
This book is a concise guide on how to make money online using Google Adsense. It cuts to the chase and tells you what to do, how to do it and when to do it.

I applied the information in The Adsense Code and began making money (albeit not a lot) the very first day I added adsense to my blog. But, by continuing to apply the tactics laid out in the book, my adsense revenue has increased virtually every day.

The book lays out in a very specific and detailed manner what you need to do to implement Google adsense, how to maximize click throughs and how to set up adsense to generate the most revenue.

This book is great for beginners or advanced users of adsense. Joel explains many ways to use adsense and places to include adsense that I'd never considered.

An added bonus is that the book also gives you many new ideas for generating new traffic to your blog or website.

This book is a must for every serious internet marketers bookshelf.
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Format: Paperback
The AdSense Code provides about half a dozen simple good ideas on how to juice up AdSense ads on a website or blog. Most of the tips are available from the AdSense tutorial provided by Google. The few unique tips do help. I personally wouldn't recommend this book except to people who find it easier to read a book rather that read the online tutorial.

One tip from the book is to make your AdSense ad look as much like your weblog as possible. People try to ignore ads and this way you may get more "clicks".

I had already set up Adsense on my weblog, [...]and had chosen this look to begin with.
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Format: Paperback
I read the book in an afternoon, made a list of tips that were appropriate for my website and applied them to 10 high traffic pages of our 900 page website. My Adsense revenue doubled. I am slowly going through and applying the tips to every page and the revenue keeps growing.

Sure, you can sift through thousands of posts on Adsense forums to get these tips, you can also sit and do your own A/B tests with color combinations, format sizes, placement, etc...
Or you can buy this book.

The book is a bit heavy on the self promotion and you don't *need* any of the tools that the author is pushing.
What you do need is a functioning website with good content and lots of traffic for this book to work.

I'm giving the book five stars only because it is the first book in a long time that has put money directly in my pocket.
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