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Advertising and Promotion: An Integrated Marketing Communications Perspective 8th (eighth) edition Text Only Hardcover – 2008

4.0 out of 5 stars 23 customer reviews

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Product details

  • Hardcover
  • Publisher: McGraw-Hill/Irwin (2008)
  • ASIN: B005GQR59C
  • Package Dimensions: 10.8 x 8.7 x 1.5 inches
  • Shipping Weight: 4.6 pounds
  • Average Customer Review: 4.0 out of 5 stars 23 customer reviews
  • Amazon Best Sellers Rank: #2,272,515 in Books (See Top 100 in Books)
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