Buy used:
$5.59
& FREE Shipping
Used: Like New | Details
Sold by Orion LLC
Condition: Used: Like New
Have one to sell?
Loading your book clubs
There was a problem loading your book clubs. Please try again.
Not in a club? Learn more
Amazon book clubs early access

Join or create book clubs

Choose books together

Track your books
Bring your club to Amazon Book Clubs, start a new book club and invite your friends to join, or find a club that’s right for you for free.
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more

Follow the Author

Something went wrong. Please try your request again later.


Agency Mania: Harnessing the Madness of Client/Agency Relationships For High-Impact Results Hardcover – October 1, 2010

4.7 out of 5 stars 39 ratings

See all formats and editions Hide other formats and editions
Price
New from Used from
Hardcover, October 1, 2010
$5.59
$1.61

Inspire a love of reading with Amazon Book Box for Kids
Discover delightful children's books with Amazon Book Box, a subscription that delivers new books every 1, 2, or 3 months — new Amazon Book Box Prime customers receive 15% off your first box. Learn more.
click to open popover

Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
    Apple
  • Android
    Android
  • Windows Phone
    Windows Phone
  • Click here to download from Amazon appstore
    Android

To get the free app, enter your mobile phone number.

kcpAppSendButton

Special offers and product promotions

Editorial Reviews

Review

Book Review in AdWeek - "Managing (Agency) Mania"
"Fortunately for us, [Bruno Gralpois] steers clear of theoretical quagmires common to marketing books and focuses his analysis on stuff we can all learn from: Client/agency partnerships that actually work. Citing the experiences of giants like Procter & Gamble, Walmart and MasterCard, Gralpois (a marketing vet with two decades in the biz) shows how it's possible for megabrands to maintain functional (read: profitable) relationships with their agencies...." - Elena Malykhina

From the Author

Learn from the largest and most successful companies in the world how to harness the madness and potential of client/agency relationships to drive business growth and successful brands from P&G, Campbell Soup, HP, Johnson & Johnson, Macy's, Ford Motor Company, AT&T, Motorola, Intel, Anheuser Busch InBev, Qwest Communications, Walmart US, Adobe, Best Buy, Burger King, Eli Lilly and Company, MasterCard Worldwide, Starbucks, Microsoft, Bristol-Myers and others.

Hear the unique and complementary perspective from Goodby, Silverstein & Partners, Vivaki, Heidrick & Struggles, MRM Worldwide, Ignition Consulting Grup, Browstein Group, Jack Morton Worldwide, In-House Agency Forum, BriefLogic, WiseInsights, Hunt Marketing Group, Anthology Marketing Group and many others.

Product details

  • Publisher : SelectBooks; First edition (October 1, 2010)
  • Language : English
  • Hardcover : 256 pages
  • ISBN-10 : 159079205X
  • ISBN-13 : 978-1590792056
  • Item Weight : 1.39 pounds
  • Dimensions : 6.42 x 1.24 x 9.26 inches
  • Customer Reviews:
    4.7 out of 5 stars 39 ratings

An Amazon Book with Buzz: "The Four Winds" by Kristin Hannah
"A timely novel highlighting the worth and delicate nature of Nature itself." -Delia Owens Learn more

Customer reviews

4.7 out of 5 stars
4.7 out of 5
39 global ratings
5 star
80%
4 star
6%
3 star
14%
2 star 0% (0%) 0%
1 star 0% (0%) 0%
How are ratings calculated?

Top reviews from the United States

Reviewed in the United States on November 11, 2016
Verified Purchase
Reviewed in the United States on August 2, 2013
Verified Purchase
One person found this helpful
Report abuse
Reviewed in the United States on October 25, 2010
Verified Purchase
Reviewed in the United States on February 1, 2011
Verified Purchase
Reviewed in the United States on January 25, 2013
Verified Purchase
Reviewed in the United States on September 16, 2012
Verified Purchase
One person found this helpful
Report abuse
Reviewed in the United States on January 22, 2013
Verified Purchase
One person found this helpful
Report abuse
Reviewed in the United States on June 6, 2013
Verified Purchase