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Airstream: The Silver RV Paperback – August 20, 2013

4.6 out of 5 stars 7 customer reviews

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Editorial Reviews

About the Author

Tara Cox was the founding Editor-in-Chief of RVLiving magazine and has worked at Every Day with Rachael Ray, Popular Mechanics and Men's Journal magazines. A lover of nostalgia, Americana and the open road, she's driven a motorhome bigger than a New York City apartment and hopes to one day have an Airstream of her own, complete with pink flamingos.

Excerpt. © Reprinted by permission. All rights reserved.

Excerpts from Airstream: King of the RVs

From the chapter The Icon:

AIRSTREAMS were popular from the very beginning, but it takes time for a something to surpass the phase of “trendy” and achieve the title of “iconic.” What makes a silver toaster-like home on wheels an American icon? Much like other American icons, Airstream has reached that status because it has been constant—strong, beautiful, durable, and dependable. Like Levi’s, Elvis, and Coca-Cola it came on as a huge success, weathered the bad times and some questionable decades, but always remained true to Wally Byam’s original vision—quality, adventure, self-reliance, innovation, hard work, community and looking good.
 
A cultural icon can be defined as a person or object that represents some aspect of values, norms or ideals perceived or desired in a culture or society. One must look no further than Wally Byam’s vision to see why Americans have such a soft spot for his rolling tin cans. The company’s motto, “See More, Do More, Live More” could be the catchphrase for America during the postwar boom. Wally Byam created, led and personified the image of a group who rebelled, valued hard work and craftsmanship and upon gaining some success appreciated creature comforts. In an article in the New York Times (2007), Phil Patton stated, “Airstream can be seen as a symbol of the best and worst qualities of traveling Americans: the willingness to go anywhere tempered by the simultaneous wish never to leave home.” The very concept of the Airstream seeps deep into the psyche of the average American, so the seed for iconic status was planted from the beginning.
 
The streamlined design, though not Byam’s idea, was a trend of the time and something about this look has endured. It appealed to the masses as a statement of moving forward, progress, speed, and American virility. It held the promise of rocketing into the future, into a better life. It was associated with prosperity and excitement and was closely linked to science fiction and utopian societies. This look has grown unique over time, like a classic car that has endured, which is why this particular trailer is set apart from others RVs.
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Product Details

  • Paperback: 64 pages
  • Publisher: Shire Publications (August 20, 2013)
  • Language: English
  • ISBN-10: 0747812527
  • ISBN-13: 978-0747812524
  • Product Dimensions: 5.9 x 0.2 x 8.3 inches
  • Shipping Weight: 5 ounces (View shipping rates and policies)
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (7 customer reviews)
  • Amazon Best Sellers Rank: #856,714 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Kindle Edition Verified Purchase
This book is a general overview of the history of Airstream written using sales brochure information and historic photos. It describes the RV experience with the development of Airstream into the icon of travel trailers. It is a short book that I read on a two hour flight from San Jose to Seattle. It is OK if you are wondering if trailering is something you are considering. Do not expect any in depth information.
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After owning seven RV's of all shapes and sizes, our 28 foot Airstream Classic is by far the best. Tara really does a fabulous job showing all sides of the airstream experience. The construction, reliability, comfort and safety are second to none. Safe Travels. Jim Emett
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Format: Paperback Verified Purchase
Good, concise history on this American icon.
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Loved it. I want one now !! I always got a warm feeling seeing these . Loved the cover and photos as well
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