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The Aisles Have Eyes: How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power

4.1 out of 5 stars 47

Editorial Reviews

Review

“Turow shows shopping today to be an exercise in unwitting self-revelation—and not only online.”—Wall Street Journal

"Thoroughly researched and clearly presented with detailed evidence and fascinating peeks inside the retail industry. Much of this information is startling and even chilling, particularly when Turow shows how retail data-tracking can enable discrimination and societal stratification."—
Publishers Weekly

"Revealing. . . . Most retailers . . . hope future generations will simply accept surveillance and tracking as part of the American shopping experience. Valuable reading for shoppers and retailers alike."—
Kirkus Reviews

"A trenchant, timely, and troubling account of the data-mining, in-store tracking, and predictive analytics . . . retailers are using to gather information about shoppers."—
Philadelphia Inquirer

“[
The Aisles Have Eyes] provides a detailed and well documented description of marketing practices as they have been developed [over the centuries.] . . . This general overview is indispensable for anyone who wishes to address this topic.”—Alessandro Mantelero, European Data Protection Law Review

"The store is a battleground for new contests over privacy and individual autonomy. This fact-filled book performs a genuine public service and should put every shopper on high alert."—Shoshana Zuboff, Harvard Business School

"A revelatory look at the new forms of surveillance in the seemingly mundane world of brick-and-mortar stores. We are indebted to Turow for teasing out the privacy implications of our everyday shopping experiences."—Ira Rubinstein, New York University School of Law

"Turow deftly triangulates an imminent retail future, for better or worse. The aisles have eyes indeed. But given consumer-empowering mobile technology, so will we."—Mike Boland, Chief Analyst, BIA/Kelsey

"A must-read to understand the opaque, pervasive world of data-driven marketing. Turow masterfully uncovers and explains the staggering efforts of retailers to stratify consumers socially and economically."—Joel R. Reidenberg, co-author of
Data Privacy Law

"Turow is the best kind of trail guide for those who care about the widespread commercial, cultural, and political implications of these developments. Take heed."—Lee Rainie, Director, Pew Research Center's Internet & American Life Project, on
The Daily You

Book Description

Most Americans move through stores unaware of the beacons, lighting, sound signals, bar codes, and purchase histories that retailers use to track them and to decide how to treat them. In this timely and eye-opening call to attention, media expert Joseph Turow details this unfolding shopping revolution and assesses its repercussions.

Product details

  • Publisher ‏ : ‎ Yale University Press (January 17, 2017)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 344 pages
  • ISBN-10 ‏ : ‎ 0300212194
  • ISBN-13 ‏ : ‎ 978-0300212198
  • Item Weight ‏ : ‎ 1.4 pounds
  • Dimensions ‏ : ‎ 9.4 x 6.1 x 1.3 inches
  • Customer Reviews:
    4.1 out of 5 stars 47

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Joseph Turow
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Customer reviews

4.1 out of 5 stars
4.1 out of 5
47 global ratings

Top reviews from the United States

Reviewed in the United States on March 22, 2017
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Reviewed in the United States on May 3, 2017
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Reviewed in the United States on January 10, 2017
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Top reviews from other countries

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Juge in Montreal
3.0 out of 5 stars Very interesting but monotonously written.
Reviewed in Canada on June 3, 2019
Cliente Amazon
5.0 out of 5 stars Excelente conteúdo, uma visão do que teremos pela frente
Reviewed in Brazil on August 7, 2017
bruce whimpey
5.0 out of 5 stars Five Stars
Reviewed in Australia on April 5, 2017