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Alignment: Using the Balanced Scorecard to Create Corporate Synergies Hardcover – April 24, 2006
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About the Author
Robert S. Kaplan is the Baker Foundation Professor at Harvard Business School. David Norton serves as President of Balanced Scorecard Collaborative/Palladium.
Top customer reviews
Being somewhat new to BSC, I have spent the last six months trying to absorb everything I can on the methodolgy. Alignment really focuses on how to spread the strategy throughout the organization, as well as to other external stakeholders. The Balanced Scorecard (book) is required reading before picking this one up - and this book is probably a better offering than Strategy Maps by Kaplan & Norton. A good read.
Most recent customer reviews
The issue of alignment of those functions seen as corporate can be a...Read more