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The Aloha Shirt: Spirit of the Islands Hardcover – June 14, 2016

by Dale Hope (Author), Gerry Lopez (Introduction), Greg Tozian (Contributor),

37 ratings

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The most colorful and complete book published on the most enduring souvenir ever invented: the Hawaiian shirt.

Beautifully illustrated with hundreds of images, this book recounts the colorful stories behind these marvelous shirts: as cultural icons, evocative of the mystery and the allure of the islands, capturing the vibe of the watermen culture and lifestyle — casual, relaxed, and fun. Valued by professional collectors and by millions of vacationers and fashionistos, these shirts are enjoying a fashion revival.

Drawing from hundreds of interviews, newspaper and magazine archives, and personal memorabilia, the author evokes the world of the designers, seamstresses, manufacturers, and retailers who created the industry and nurtured it from its single-sewing-machine-shop beginnings to an enterprise of international scope and importance and its revival today.

The Aloha Shirt is both a dazzling, fun-to-browse art book, and a fascinating chronicle of the world’s love affair with Hawaii.

Print length

384 pages
Language

English
Publisher

Patagonia
Publication date

June 14, 2016
Dimensions

8 x 1.5 x 11.1 inches
ISBN-10

9781938340567
ISBN-13

978-1938340567
See all details

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Editorial Reviews

Review

In those days, writes Dale Hope in “The Aloha Shirt: Spirit of the Islands,” a lovely $60 hardcover to be published next month by Patagonia, the flowered garments were “bright badges of good fortune, like stamps on a passport.” --The New York Times

Cultural icon and bon vivant Homer Simpson has opined that the only people who wear Hawaiian shirts are gay guys and big, fat party animals. Hope and Tozian put the lie to Homer in a lush, loving look at aloha shirts and the industry that provides them. Part fashion history, part cultural exploration, the marvelously well-illustrated tome examines the rise of Hawaii's image as a tourist's paradise, a perception engineered by far-sighted folks intent on making a buck. After reviewing competing claims as to who "invented" the aloha shirt, Hope and Tozian delve into the manufacturers that made it a perdurable icon of carefree relaxation. Amidst all the knockout threads on display, they sprinkle color pictures of vintage labels and the coconut buttons the authentic shirts sported. Languidly informative and pretty as a hula dancer, this is a book to please anyone interested in Hawaiian tourism and culture, in fashion, or in big, gorgeous picture books. Booklist

"The Aloha Shirt" is a work of art. -- Surfertoday.com

"Don’t judge a book by its cover. Unless that cover looks like this book’s cover." --Urbandaddy.com

Dale Hope's timely opus may well be the definitive book on the aloha shirt...It is a delightful and informative read... -- Punahou Bulletin Fall

Hope has blended his love of Hawaii and knowledge of textiles into a coffee-table book that appeals to anyone who's ever worn a Hawaiian shirt. -- Santa Cruz Sentinel

If you think of Hawaiian shirts as gaudy garb for a luau, take a peek at author Dale Hope's gorgeous new book. -- Willamette Week

Prior efforts include The Hawaiian Shirt by Tommy Steele, and now Dale's The Aloha Shirt takes it further to become the final and complete word on the topic. -- Surfer's Journal

"There are pages and pages of close-ups of vintage Hawaiian shirts, and it's fun to study the details, but it's the history of Hawaii alongside this theme that makes this book a deep dive and an escape read at the same time." -- Mother Nature Network

Silver Award Winner, 2017 IBPA Benjamin Franklin Awards, Coffee Table Book and Cover Design

Silver, 2016 Foreword Indies Awards, Regional Bronze, 2016 Foreword Indies Awards, Pop Culture

From the Inside Flap

Collectibles/Photography

"The most fun and affordable Hawaiian vacation you will ever take."
Mark Cunningham, Bodysurfer

"When I put on my aloha shirt, not only do I feel better but I'm certain that those who notice what I'm wearing feel a little something too. Such is the power of the aloha spirit."
From the Introduction by Gerry Lopez

Now completely updated and revised, The Aloha Shirt is the most colorful and complete book on the most enduring souvenir ever invented: the Hawaiian shirt.

Overflowing with hundreds of images, this book recounts the colorful stories behind these marvelous shirts: as cultural icons, evocative of the mystery and the allure of the islands, capturing the vibe of the waterman culture and lifestyle--casual, relaxed, and fun.

Drawing from hundreds of interviews, newspaper and magazine archives, and personal memorabilia, aloha shirt designer Dale Hope traces the splashy history of Hawaiian shirts from their beginnings right after the Great Depression to today, when they are enjoying a revival. Lavishly illustrated with hundreds of full-color shirt images, vintage black-and-white photographs, and priceless examples of "Hawaiiana," the book features separate chapters on the innovative artists, risk-taking manufacturers, and stories behind the success of the world's most famous shirt.

The Aloha Shirt is both a dazzling, fun-to-browse art book and a fascinating chronicle of the world's love affair with Hawai'i.

From the Back Cover

Collectibles/Photography

“The most fun and affordable Hawaiian vacation you will ever take.”
Mark Cunningham, Bodysurfer

“When I put on my aloha shirt, not only do I feel better but I’m certain that those who notice what I’m wearing feel a little something too. Such is the power of the aloha spirit.”
From the Introduction by Gerry Lopez

Now completely updated and revised, The Aloha Shirt is the most colorful and complete book on the most enduring souvenir ever invented: the Hawaiian shirt.

Overflowing with hundreds of images, this book recounts the colorful stories behind these marvelous shirts: as cultural icons, evocative of the mystery and the allure of the islands, capturing the vibe of the waterman culture and lifestyle—casual, relaxed, and fun.

Drawing from hundreds of interviews, newspaper and magazine archives, and personal memorabilia, aloha shirt designer Dale Hope traces the splashy history of Hawaiian shirts from their beginnings right after the Great Depression to today, when they are enjoying a revival. Lavishly illustrated with hundreds of full-color shirt images, vintage black-and-white photographs, and priceless examples of "Hawaiiana," the book features separate chapters on the innovative artists, risk-taking manufacturers, and stories behind the success of the world’s most famous shirt.

The Aloha Shirt is both a dazzling, fun-to-browse art book and a fascinating chronicle of the world’s love affair with Hawai‘i.

About the Author

Dale Hope has spent his life in the garment industry in Hawaii. He inherited his parents' clothing business, then bought and served as creative director of the legendary Kahala label. He has also worked with Patagonia on the Pataloha label. Dale is an avid waterman and lives in Haleiwa, HI.
Gerry Lopez, author of "Surf Is Where You Find It" made his reputation at Pipeline, then went on to a lifelong career in surfing, snowboarding, and stand-up-paddle. He co-founded Lightning Bolt(r) Maui surfboards, was instrumental in developing the high-performance shortboard, and has appeared in many films. He lives in Bend, OR.
Greg Tozian is a writer (author, journalist, playwright), artist (comics), photographer, filmmaker & musician. He lives in Portland, OR.
Yvon Chouinardis the founder and owner of Patagonia, Inc., and author of "Let My People Go Surfing," "The Responsible Company," and "Simple Fly Fishing." He lives in Ventura, CA.

Product details

ASIN ‏ : ‎ 1938340566
Publisher ‏ : ‎ Patagonia; Second edition (June 14, 2016)
Language ‏ : ‎ English
Hardcover ‏ : ‎ 384 pages
ISBN-10 ‏ : ‎ 9781938340567
ISBN-13 ‏ : ‎ 978-1938340567
Item Weight ‏ : ‎ 3.47 pounds
Dimensions ‏ : ‎ 8 x 1.5 x 11.1 inches

Best Sellers Rank: #95,762 in Books (See Top 100 in Books)
- #15 in Antique & Collectible Textiles & Costumes
- #48 in Style & Clothing
- #57 in Fashion Photography (Books)

Customer Reviews:
37 ratings

Customer reviews

5 star		76%
4 star		7%
3 star		9%
2 star		4%
1 star		4%

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Top reviews from the United States

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Maboo

A perpetuity for my coffee table

Reviewed in the United States on June 10, 2020

Verified Purchase

This book is probably the most informative piece on Aloha hawaiian-made shirts out there. If you’re a collector, retailer or just a fashion hobbyist, this is a must-have.

Also, this book is gorgeous. Since I put it on my coffee table I couldn’t get it away, and any guest coming over can’t resist picking it up and looking through it.

3 people found this helpful

Helpful

Joanne V. Bruckel

Love this book!!

Reviewed in the United States on March 5, 2019

Verified Purchase

For anyone who loves Hawaiian history and Aloha shirts this is a treasure. We saw it when we went to an art show in San Diego CA about the history of the Aloha shirt.

3 people found this helpful

Helpful

Bill Volckening

Fabulous book!

Reviewed in the United States on December 24, 2016

Verified Purchase

Fabulous book! I am researching Hawaiian scrap quilts, a previously undocumented tradition, and the garment companies produced a lot of the scraps used in the quilts. So, it is great to have this book. I wish there were more like it, especially for muumuus.

4 people found this helpful

Helpful

Rick Olinger

Many images of great Hawaiian shirts

Reviewed in the United States on January 5, 2018

Verified Purchase

Many images of great Hawaiian shirts, but the print quality of these photos lack detail.. print work is like newsprint quality. As a collector I was hoping to see more crisp detail in the images and it's not there.

4 people found this helpful

Helpful

Howie

History and beauty personified.

Reviewed in the United States on March 4, 2017

Verified Purchase

Outstanding addition to my library. Magnificent photography and explanations of the history of the aloha shirt and a period of Hawaiian history.

2 people found this helpful

Helpful

Vayvay28

Beautiful book, but arrived damaged

Reviewed in the United States on May 18, 2018

Verified Purchase

I can only give it three stars because the book arrived with black smudges on the front, which is such a bummer -- it's a gift I need for tomorrow!!! Other than the damage, it looks like it is very informative and beautifully done. Will re-order (and pay extra for expedited shipping) just so I can still present it tomorrow.

One person found this helpful

Helpful

Sherri Morrissey

The photos and knowledge inside are amazing. Worth the price

Reviewed in the United States on July 20, 2017

Verified Purchase

Fabulous book! The photos and knowledge inside are amazing. Worth the price!

2 people found this helpful

Helpful

Amazon Customer

Everyone's Shirt

Reviewed in the United States on February 23, 2017

Verified Purchase

Outstanding history of a piece of clothing apparel that originated in Polynesia but now covers the world.

One person found this helpful

Helpful

Top reviews from other countries

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Westwood

This is a beautifully presented and illustrated book

Reviewed in the United Kingdom on April 20, 2018

Verified Purchase

This is a beautifully presented and illustrated book, but it seems to be a collection of snapshots about the Hawaiian shirt and textile industry and the individuals concerned rather a continuous account with real historical or artistic depth. The author has gone to great trouble to research the development of this industry and for me it is a pity he has not presented his findings in a more seamless (!) way

amoroso

Einband täuscht

Reviewed in Germany on March 20, 2021

Verified Purchase

Abbildungsqualität billigst (keine Struktur, keine Bildtiefe, kleines Format), d.h. lieblos. Text ok. Letztlich ohnehin nur (Freizeit-)Hemden, keine (Abend-)Mäntel etc. Überteuert.

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Nathan Richard Jones

Excellent book ... excellent service

Reviewed in Italy on March 26, 2018

Verified Purchase

This is a very good book filled will source material and achieve photographs for reference to Aloha and its fashion and culture through the ages.

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