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Amazon Autopilot: How to Start an Online Bookselling Business with Fulfillment by Amazon (Fba), and Let Them Do the Work Paperback – January 1, 2013

4.2 out of 5 stars 26 customer reviews

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  • Amazon Autopilot: How to Start an Online Bookselling Business with Fulfillment by Amazon (Fba), and Let Them Do the Work
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Product Details

  • Paperback: 184 pages
  • Publisher: Mastery Files (January 1, 2013)
  • Language: English
  • ISBN-10: 0984284486
  • ISBN-13: 978-0984284481
  • Product Dimensions: 6 x 0.4 x 9 inches
  • Shipping Weight: 11.2 ounces (View shipping rates and policies)
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (26 customer reviews)
  • Amazon Best Sellers Rank: #839,860 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

By Jordan B. Malik on January 7, 2014
Format: Paperback
Ok, first to all the complainers of this book's price - we (FBA Sellers) don't want you anyway, so go away. It's less competition for the little-known strategies Peter reveals in the book. If you're chafing your undies over $44 versus the $1.99 you're expecting, you have no business selling products on Amazon. Throw a tantrum at a $4,000 Amazon course, not a $44 book.

Now, for the book itself. (I got the PDF version, which is why my review does not say 'Amazon Verified Purchase'). The Amazon retail business has its first Ernest Hemingway, and his name is Peter Valley. I suspect that's his ghost writer name but he is truly one of the best writers I've seen. Brother has flow.

Okay, enough about Peter's writing style. I learned a WHOLE lot from this book. Peter dissects and reconstructs misconceptions (and presents the facts) over EVERY nuance of your Amazon selling business that you can imagine: repricing, long-tail, sales rank, sourcing products, negative buyer feedback, etc. It's like he got inside every seller's head and said, "Oh, so that's bothering you? Well here's your answer".

Because of Peter, I'm changing a few of my strategies, including my repricing. And I'm stubborn as a mule, so his ability to sway me (effortlessly) deserves props.

My only critique? You can probably find the first 1/3 of the book's content (other Amazon seller 'basics') in books you already have. It's the other 2/3rds that take up the lion's share of the value.

Thank you, Peter.
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Format: Paperback Verified Purchase
I was a little hesitant to buy this book because of the price, but I'm glad I did. Just one tip about religious book buying, something I had never considered, repaid the price of the book three times over within a week.

The book also goes into more detail about media sourcing and grading than anything else I've seen. There are extensive sections describing where and what to buy and good information about "long tail" theory and how to use it.

If you get morally outraged very easily then you may not like some of his black hat tricks, but you can always choose to ignore them. In fact, that section is only a couple of pages out of a total of 180 pages.

Overall, a great book with a lot of valuable information for anyone selling on Amazon.
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Format: Paperback Verified Purchase
I'm always interested in reading a new book on Amazon selling, but this one didn't do too much for me.

I expected more information on sourcing media products, but this book didn't give me any new ideas. If anything, I realize that I need more efficient on consistently pursuing various sources, but this book doesn't offer much on techniques to manage this process. The single biggest problem for most successful media sellers is the constant feeling of hustling because it's all too easy to let this business run your life.

The author does live a bit on the edge. For example, he's very willing to list books as "New" that are not exactly new according to condition guidelines. He'll get a lot of backlash about this...honestly, it doesn't bother me a ton. However, if he's creating dissatisfied customers, he's really hurting the reputation of the whole marketplace, which hurts us all.

Overall, I think the author is smart. He probably would have a lot more to offer after a couple more years of running his FBA business because he's the type that will keep developing his processes and sourcing model. While secrecy can be important, you do sacrifice a bit of that right when you decide to write a business guide. I was left with the feeling that the author was purposely holding back potentially helpful detail and information.

If there's a follow-up with more advanced techniques, I'd be an enthusiastic buyer.

If you're looking for a better introduction to FBA, I'd recommend Chris Green's "Retail Arbitrage."
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Format: Paperback
This one is the FBA bible. Peter Valley holds nothing back here. This bookis so candid and detailed, I'm surprised the author isn't more concernedabout giving away all his secrets - and hurting his own business in theprocess.This book stands out from other Fulfillment by Amazon titles in a few keyways. Primarily, its focus on covering subjects that aren't covered in theother books. Among them, an awesome chart of sales rank "safety zones" foreach category, dozens of small ways to give yourself an edge over yourcompetition, and how to streamline your inventory sourcing and reduce a 6hour shopping trip to 30 minutes.The authors covers Amazon selling in a very analytical and detailed way. Ifound some standout material here, including a very detailed analysis onbuying strategy, and how to interpretsales rank.Above all of that, the biggest asset of this book is the material onsourcing. Most books skirt this subject for fear of "giving too muchaway." Peter Valley gives 30 whole pages to the subject and leaves nostone unturned.Admittedly this book does not cover the more advanced FBA tactics ofwholesale sourcing and private label manufacturing. The author's businessmodel is considerably more raw and "beginner", but he has his system downto a well-oiled machine. And that's what this book is about.Like The Four Hour Work Week, this book leaves you feeling charged tolaunch your own automated income business. And like Timothy Ferris, theauthor has a great ability to leave you with the feeling of "I could dothat..."Highly recommended.
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