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AmeriColor, Super Black, .75 Ounce Bottle, Soft Gel Paste Food Color

4.6 4.6 out of 5 stars 2,553 ratings
Amazon's Choice highlights highly rated, well-priced products available to ship immediately.
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$6.00 $8.00 per Fl Oz
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Purchase options and add-ons

Color Super Black
Brand AmeriColor
Specialty Free,Kosher Certified
Liquid Volume 0.75 Fluid Ounces
Diet Type Kosher

About this item

  • -Single .75 ounce bottle of Super Black Soft Gel Paste food color. Each bottle is formulated with the highest quality ingredients to achieve the most vibrant results with the least amount of product.
  • -AmeriColor Soft Gel Paste is the first choice of top decorators worldwide. With more than 50 colors to choose from, AmeriColor has the perfect color for your project, with deep, vivid colors that have no aftertaste!
  • -AmeriColor Soft Gel Paste will color royal icing, buttercream, rolled fondant, macarons, cookie dough, bread dough, cake batter, whipped toppings & icings, gum paste, marzipan, and pastillage.
  • -Soft Gel Paste is peanut, tree nut, soy, and gluten free. It is also Kosher certified.
  • -AmeriColor squeeze bottles with flip-top caps allow you to precisely measure your color drop by drop, giving you the same results every time.

Additional Details

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As storytellers, every card we write starts with a real story we bring to life to help others connect with people they love.

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Taking something as personal as design and sharing it is what makes us happy.

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Celebrate and give more meaning to your relationships and all the emotions that come with it.

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Nothing better than celebrating the people that you love - make happiness happen with party themes and ideas that make amazing memories.

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AmeriColor, Super Black, .75 Ounce Bottle, Soft Gel Paste Food Color


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Product Description

AmeriColor manufactures decorating food colors, as well as meringue powder, piping gel and other related food products. Americolor Corp. brings to the cake decorating trade years of experience in the food color industry, combined with new innovations in the development and production of food color technology. We are proud to introduce you to the strongest and most vibrant colors on the market, "Serious color for the serious decorator!".

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Price$6.00$6.00$6.00$10.75$6.00$6.00
Delivery
Get it as soon as Friday, Nov 1
Get it as soon as Friday, Nov 1
Get it as soon as Friday, Nov 1
Customer Ratings
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Customer reviews

4.6 out of 5 stars
2,553 global ratings

Customers say

Customers like the functionality and ease of use of the food coloring. They mention it works well especially for royal icing and buttercream. However, some customers have mixed opinions on the color, taste, and stain resistance.

AI-generated from the text of customer reviews

52 customers mention "Functionality"52 positive0 negative

Customers are satisfied with the functionality of the product. They mention it works well especially for royal icing, buttercream, and more. They also say the end product is nice and the quality is great.

"...Well, I am now a HUGE fan of the gel coloring!It worked like a dream, gave us a beautiful frosting that looked like black leather..." Read more

"...This is how it looked the next day. Great product, no taste difference at all and no black teeth!" Read more

"...Worked great!" Read more

"...well this stuff is great, the smallest drop is enough to dye 8oz of water to a strong black...." Read more

10 customers mention "Ease of use"10 positive0 negative

Customers find the food coloring easy to use. They mention it's really black and doesn't take much.

"...making a true black shade of icing for my cookies, but this made it so easy!!..." Read more

"...This was super easy to use. I feel like a gel food coloring gave me more control as opposed to a liquid I probably would have spilled everywhere...." Read more

"...It's easy to use and very vibrant...." Read more

"...But it was darned easy to use." Read more

108 customers mention "Color"74 positive34 negative

Customers have mixed opinions about the color of the food coloring. Some mention it's not too runny and creates a very good black color, while others say it looks like dark gray.

"...my daughter a heart shaped birthday cake and it was delicious and BEAUTIFUL" Read more

"...The colors are better when they have time to set over night, so I normally will color my Buttercream and let it sit...." Read more

"...Yeah.... They had some issues. The dye stuck in the corners of their teeth making them look a little 1960s British. (Oops.)..." Read more

"...It worked like a dream, gave us a beautiful frosting that looked like black leather (but soft)...." Read more

26 customers mention "Taste"15 positive11 negative

Customers have mixed opinions about the taste of the food coloring. Some mention it doesn't create a weird taste, while others say it tastes terrible and leaves an aftertaste.

"...Made my daughter a heart shaped birthday cake and it was delicious and BEAUTIFUL" Read more

"...I also noticed you can taste it in the food, however my non-baker friend said she didn't notice it." Read more

"...No funny taste, either...." Read more

"...Let me just say it tastes terrible and lasts not too long, but for temporary use it looks AMAAAZING!" Read more

10 customers mention "Stain resistance"3 positive7 negative

Customers have mixed opinions about the stain resistance of the food coloring. Some mention it's great and has yet to stain their hands, while others say it stains everything, stains teeth when cookies are eaten, and makes frosting gunky and unreadable.

"It dyes well, but is based on purple and green and left stains on my teeth...." Read more

"...Will definitely stain your mouth and lips if you get the color very dark, but it wont affect flavor, there even a noticeable trace flavor in the..." Read more

"The color is great and has yet to stain my hands when I’ve used it. This is a very small bottle & only made 1 batch of frosting...." Read more

"...I wanted to make panda cookies and it worked really well. It will stain your hands, but it wears off fairly quickly." Read more

Black Isn’t Black
3 out of 5 stars
Black Isn’t Black
I used Superior Black when trying to make some black play dough. The mix is white before color is added and I was surprised that it made the mix green. I ended up using the whole bottle and still only had a deep green color.I got some on my hands and counter- both were dyed pink. Thankfully, it came out well. Also, once heated and made, the playdough did end up looking black. When diluted with water to clean the pans, the dye became purple.I’m not sure what colors are in this dye, but I wouldn’t trust using the black shade for anything else.
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Top reviews from the United States

Reviewed in the United States on February 27, 2024
This brand of food coloring has become one of my favorites and a go to for the jet black. Made my daughter a heart shaped birthday cake and it was delicious and BEAUTIFUL
Customer image
5.0 out of 5 stars Good Quality
Reviewed in the United States on February 27, 2024
This brand of food coloring has become one of my favorites and a go to for the jet black. Made my daughter a heart shaped birthday cake and it was delicious and BEAUTIFUL
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One person found this helpful
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Reviewed in the United States on November 23, 2023
I just love Americolors Products!! I normally always buy the smaller bottles! But a little good a long way! I use this for my American Buttercream and do not really use enough to change the taste of the Buttercream! The colors are better when they have time to set over night, so I normally will color my Buttercream and let it sit. If I need more the next day I will add it but normally I don't! Will recommend!
2 people found this helpful
Report
Reviewed in the United States on September 8, 2024
Would buy again
Reviewed in the United States on September 25, 2019
This is a great product! I used it to make Black Velvet Cupcakes with Black Velvet Frosting for my husband's 50th birthday. It was beautifully black! So many kinds of food coloring just turn things grey. But this one? True black!!

I bought it because I was told it doesn't turn your teeth black when you eat something colored with it (as long as you are coloring chocolate frosting). This IS true if you eat one black cupcake with black frosting. Your teeth remain white. However, our guests who ate two cupcakes? Yeah.... They had some issues. The dye stuck in the corners of their teeth making them look a little 1960s British. (Oops.)

We sent leftover cupcakes home with family and friends. No one felt ill or anything after eating them but.... You know how if you eat beets, your 💩 turns red? Yeah.... If you eat a LOT of this? Apparently, your 💩 turns purple. This would be laughable but... I heard it stained some toilet bowls. 😬 (Yes. I got phone calls. 🤭)

All that aside, I absolutely would use it again. I just wouldn't offer anyone seconds or thirds. (Or I'd use different cupcake / frosting recipes and not use the whole bottle making 24. 🤷)
Customer image
5.0 out of 5 stars AmeriColor Black Gel Paste: The Good, the Bad & the Ugly
Reviewed in the United States on September 25, 2019
This is a great product! I used it to make Black Velvet Cupcakes with Black Velvet Frosting for my husband's 50th birthday. It was beautifully black! So many kinds of food coloring just turn things grey. But this one? True black!!

I bought it because I was told it doesn't turn your teeth black when you eat something colored with it (as long as you are coloring chocolate frosting). This IS true if you eat one black cupcake with black frosting. Your teeth remain white. However, our guests who ate two cupcakes? Yeah.... They had some issues. The dye stuck in the corners of their teeth making them look a little 1960s British. (Oops.)

We sent leftover cupcakes home with family and friends. No one felt ill or anything after eating them but.... You know how if you eat beets, your 💩 turns red? Yeah.... If you eat a LOT of this? Apparently, your 💩 turns purple. This would be laughable but... I heard it stained some toilet bowls. 😬 (Yes. I got phone calls. 🤭)

All that aside, I absolutely would use it again. I just wouldn't offer anyone seconds or thirds. (Or I'd use different cupcake / frosting recipes and not use the whole bottle making 24. 🤷)
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Customer image Customer image
Customer imageCustomer image
68 people found this helpful
Report
Reviewed in the United States on June 6, 2024
I found I was endlessly adding lots of drops to make my royal icing 'super black' as what this black is named. I used at least half of my small .75 bottle of super black coloring which seemed like a bit much. Even then it was not a true black (more like a lite charcoal black). I added Wilton brand black gel coloring which reached my very small amount of icing in a small bowl to a true black color of icing.
Reviewed in the United States on August 25, 2024
Chantilly
Reviewed in the United States on July 12, 2012
I finally received the color that I ordered - there was a mixup on the seller's end, but they did
get right on it and send out the right color. I have not used it yet - I bought it for special cupcakes
for an event in a few days. I'll add to the review when we have actually used the product.

I did want to mention, though, for those who think this might be a really great deal - the bottle
you see in the photo is NOT the bottle you are purchasing. You are getting one of the very small (under 3" tall)
drop bottles, not one of the large ones shown in the photograph. I wanted to point that out, because for people who
are only looking at the photos, it is misleading. Not sure why some sellers feel the need to be sneaky, but
I guess they try for more sales that way.

I'll be back to review the actual gel once we are done with the project.
Just don't expect the big bottle when you purchase from this listing.

UPDATE:
Well, I am now a HUGE fan of the gel coloring!
It worked like a dream, gave us a beautiful frosting that looked like black leather (but soft).
No purples or blues, no weird shades - just great color.
Now I will probably have to get more colors, because with these, I might start decorating cupcakes again!
I am adding a photo of our cookout cupcakes that we used the frosting for... it all looked great!
Customer image
5.0 out of 5 stars Be aware that the photo is NOT what you will get
Reviewed in the United States on July 12, 2012
I finally received the color that I ordered - there was a mixup on the seller's end, but they did
get right on it and send out the right color. I have not used it yet - I bought it for special cupcakes
for an event in a few days. I'll add to the review when we have actually used the product.

I did want to mention, though, for those who think this might be a really great deal - the bottle
you see in the photo is NOT the bottle you are purchasing. You are getting one of the very small (under 3" tall)
drop bottles, not one of the large ones shown in the photograph. I wanted to point that out, because for people who
are only looking at the photos, it is misleading. Not sure why some sellers feel the need to be sneaky, but
I guess they try for more sales that way.

I'll be back to review the actual gel once we are done with the project.
Just don't expect the big bottle when you purchase from this listing.

UPDATE:
Well, I am now a HUGE fan of the gel coloring!
It worked like a dream, gave us a beautiful frosting that looked like black leather (but soft).
No purples or blues, no weird shades - just great color.
Now I will probably have to get more colors, because with these, I might start decorating cupcakes again!
I am adding a photo of our cookout cupcakes that we used the frosting for... it all looked great!
Images in this review
Customer image
Customer image
33 people found this helpful
Report
Reviewed in the United States on November 18, 2022
I ran out of black food coloring and was unable to find any more in stores. So I thought I’d try this one. Wow!! I’ve always had difficulty making a true black shade of icing for my cookies, but this made it so easy!! I didn’t need a whole lot for this batch (just for the turkey eyes), but I am floored by the how easy it was to reach the blackness that I wanted. Bravo Americolor! I will be your food coloring customer for life now!
Customer image
5.0 out of 5 stars A strong black!
Reviewed in the United States on November 18, 2022
I ran out of black food coloring and was unable to find any more in stores. So I thought I’d try this one. Wow!! I’ve always had difficulty making a true black shade of icing for my cookies, but this made it so easy!! I didn’t need a whole lot for this batch (just for the turkey eyes), but I am floored by the how easy it was to reach the blackness that I wanted. Bravo Americolor! I will be your food coloring customer for life now!
Images in this review
Customer image
Customer image
3 people found this helpful
Report

Top reviews from other countries

Natalie
5.0 out of 5 stars true black!
Reviewed in the United Kingdom on October 3, 2019
I had my doubts at first..
I used melted dark chocolate AND cocoa powder to start the buttercream. If you want black buttercream, always start with a brown. If you dont want chocolate flavoured buttercream, use brown food colouring, but always start with a brown buttercream before trying to make it black.

At first, when I added the black, it looked very dark grey and kind of shiny?? But I left it in the fridge for 2 nights and voila!! true jet black buttercream icing!!
TIP: let the buttercream rest for a minimum on 48 hours in the fridge and I promise, you WILL get true jet black. I wrapped mine in cling film. Also, I used it in dark chocolate ganache. i only used 2 tiny drops and I got the perfect jet black for a drip effect.
Customer image
Natalie
5.0 out of 5 stars true black!
Reviewed in the United Kingdom on October 3, 2019
I had my doubts at first..
I used melted dark chocolate AND cocoa powder to start the buttercream. If you want black buttercream, always start with a brown. If you dont want chocolate flavoured buttercream, use brown food colouring, but always start with a brown buttercream before trying to make it black.

At first, when I added the black, it looked very dark grey and kind of shiny?? But I left it in the fridge for 2 nights and voila!! true jet black buttercream icing!!
TIP: let the buttercream rest for a minimum on 48 hours in the fridge and I promise, you WILL get true jet black. I wrapped mine in cling film. Also, I used it in dark chocolate ganache. i only used 2 tiny drops and I got the perfect jet black for a drip effect.
Images in this review
Customer image
Customer image
Najlaa Hamad
5.0 out of 5 stars Perfect
Reviewed in the United Kingdom on December 13, 2019
Super black instantly
Amazon Customer
1.0 out of 5 stars 0.75oz or 22.1 ml / 21g
Reviewed in Canada on February 6, 2018
I needed this so I bought it. I looked everywhere for the quantity but only found inaccurate weight on the description. Turns out that it’s 0.75oz, it’s quite pricey for sure a tiny thing.
Customer image
Amazon Customer
1.0 out of 5 stars 0.75oz or 22.1 ml / 21g
Reviewed in Canada on February 6, 2018
I needed this so I bought it. I looked everywhere for the quantity but only found inaccurate weight on the description. Turns out that it’s 0.75oz, it’s quite pricey for sure a tiny thing.
Images in this review
Customer image
Customer image