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Andy Warhol

Andy Warhol: Making Money Hardcover – September 28, 2010

by Berkeley Reinhold (Preface), Vincent Fremont (Contributor), Deborah Harry (Contributor)

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A whimsically designed facsimile of a unique book of drawings made by Andy Warhol that celebrates the dollar sign as lingua franca. Few artists made money their concern as openly as Andy Warhol. He made many pronouncements on his fascination with the dollar ("Big-time art is big-time money"), both as a symbol and as something he cherished, and so it was only natural that the dollar sign itself, one of the most recognized symbols anywhere in the world, that international denominator of currency, should enter the Pop art pantheon. Created in 1981 as a Christmas gift for Berkeley Reinhold, the cousin of the visionary curator and critic Henry Geldzahler and the daughter of one of Warhol’s closest friends, this book begins with simple outlines and curves, and builds, with a flipbook-like genesis, from unique abstract drawings to recognizable images of the artist’s inimitable dollar sign. Lighthearted, but with a hint of serious intent, it is an astute expression of how Warhol reveled in the vicissitudes of art and commerce, fortune and circumstance.

Print length

80 pages
Language

English
Publisher

Skira Rizzoli
Publication date

September 28, 2010
Dimensions

6.9 x 0.77 x 7 inches
ISBN-10

0847834913
ISBN-13

978-0847834914
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Editorial Reviews

Review

“The simplicity of the book (and its diminutive size) make it obvious as a gift item or stocking stuffer for the aesthetic capitalist on your holiday list...” ~Blog on Books

“As a special gift for the daughter of one of his closet friends—diamond dealer and art collector John Reinhold—Andy Warhol created a one-of-a-kind book in 1981. That book, Making Money, is about to be published for the first time, featuring never-before-seen drawings. This whimsical edition captures Warhol’s famed attitude toward art and commerce.” ~Metro Source NY

“Here is an artist sharing his newest (in some respects) work with his most cherished fan.” ~Curated

“It’s amazing how such a little book can give such a huge glimpse into another side of Warhol—separated from the organized weirdness of The Factory and freed just to be Andy, a friend sharing his gifts with his friends.” ~big think

"Love it. Want it." ~Paper

“Few artists made money their concern as openly as Andy Warhol. He made many pronouncement on his fascination with the dollar sign (‘Big time art is big time money’), both as a symbol, and as something he cherished, and so it was only natural that the dollar sign itself, one of the most recognized symbols anywhere in the world, should enter the Pop art pantheon via his hand.” ~Flavorpill

“Andy Warhol: Making Money is a collection of drawings which morph and build from lumpy shapes into dollar signs. Originally given by Warhol as a 1981 Christmas gift to Berkeley Reinhold, the daughter of art/diamond dealer friend John Reinhold, the new edition from Skira/Rizzoli compiles the drawings into a thick and satisfying flipbook.” ~Quipsologies

About the Author

Berkeley Reinhold is an agent and head of music business affairs at William Morris Endeavor Entertainment in Beverly Hills.

Vincent Fremont was Warhol’s confidant and long-time business associate.

Deborah Harry is a singer-songwriter most famous for being the lead singer of Blondie.

Product details

Publisher ‏ : ‎ Skira Rizzoli (September 28, 2010)
Language ‏ : ‎ English
Hardcover ‏ : ‎ 80 pages
ISBN-10 ‏ : ‎ 0847834913
ISBN-13 ‏ : ‎ 978-0847834914
Item Weight ‏ : ‎ 1.05 pounds
Dimensions ‏ : ‎ 6.9 x 0.77 x 7 inches

Best Sellers Rank: #4,510,674 in Books (See Top 100 in Books)
- #4,837 in Individual Artists' Books

Customer Reviews:
9 ratings

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suzannb

a perfect gift!

Reviewed in the United States on October 17, 2010

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This is the perfect gift for someone whether they are an art lover or not. I love the cover too!

One person found this helpful

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Tim Devine

Making Money - Andy Warhol (Skira/Rizzoli)

Reviewed in the United States on October 1, 2010

If there was ever an artist that epitomized the commercial aspect of modern art it would clearly be Andy Warhol. It was, after all, Warhol who came to fame by creating a virtual panoply of objets d'art out of consumer staples like the Campbell's soup can(s), Brillo Boxes and stacks of Kellogg's Corn Flakes packages stacked sky high.

In his pursuit of fame, money and found images, what could be more central to his theme of commerce than the dollar symbol itself? Apparently, the folks at Skira/Rizzoli thought the same thing as they have dedicated an entire book (albeit a small one) to the origination and creation of the famed Warhol dollar sign.

Much like the sketch books of well known contemporaries (Oldenberg was famous for his), "Making Money" disassembles the configurations that led up to the iconic figure in a basic, almost flip-book style. The original drawings were a gift to a young Berkeley Reinhold, who was Andy's "window into the younger generation," as Deborah Harry explains within Reinhold's preface to this work today. The simplicity of the book (and its diminutive size) make it obvious as a gift item or stocking stuffer for the aesthetic capitalist on your holiday list as well. (And at $20, it's a lot more of a bargain than the nearly $4 million an actual Warhol dollar sign painting has been known to fetch!)

For our New York readers, there will be a reception and book signing at the Gagosian on Madison (980 Madison Avenue, N.Y.) on Wednesday, September 29th, from 6:00 to 8:00pm

Reviewed in the United States on January 15, 2016

I hope this book ISN'T making money. I'm a fan of Andy Warhol as a personality and an artist, but this book is a total rip-off, something akin to a collection of Picasso doodles on napkins. Did anyone really pay $19.95 for this? I can't believe they wasted the trees for a few pages of text and then page after page of dollar sign outlines that change ever so slightly on each page. I'm sure Warhol is having a good laugh from the great beyond.

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Helpful

James A. Poux

Not just "Making Money" - Making a Collection Complete

Reviewed in the United States on October 11, 2010

I came across this book when i was searching on "Andy Warhol" - Like a lot of people I have followed Andy Warhol from the diaries to the plethora of books that have been written about his Life, Influence and Art. I hadn't heard of this book, and am so glad that i finally did. It is a very personal book, something i have found lacking in other books. And the focus on the Dollar sign is a great angle on an oft-told tale. The fact that these were gifts from Andy makes it even more personal and provided me with a new angle from which to appreciate him all the more. I am definitely going to buy these as gifts for my friends (while saving my own)

Helpful

Robert Brown

How One Icon Makes Another

Reviewed in the United States on October 3, 2010

Arguably the greatest artist of the 20th-century after Pablo Picasso, Andy Warhol has led to the creation of countless books and articles about his creative genius; yet not many,if any, provide an insight into how his head and hand worked as does this precious little book. Step-by-step as drawing follows drawing, the viewer/reader watches the subtle, at times virtually imperceptible, metamorphisis of Warhol's dollar sign that ends up as joyfully-conceived as the joy of money itself. I don't think there will be a whole lot more that will bring as much holiday cheer or bang for the buck,and certainly as a book about artistic creativity, it's a must for teachers and students of art and the legions of all those who simply adore the work of Andy Warhol.

Reviewed in the United States on October 9, 2010

A very close friend recommended this book for me and I LOVE it! It makes an excellent gift for anyone! I'm so happy I was introduced to it! :)

Helpful

Kay Hayward

Perfect Stocking Stuffer

Reviewed in the United States on October 9, 2010

This charming book will make a perfect stocking stuffer for all ages.
It is not limited to those who have a serious interest in art.
It is whimsical and fun. I think almost anyone would love to receive this book as a gift.

Reviewed in the United States on October 13, 2010

I received this book last week as a gift, and was instantly smitten. I hadn't heard of the book before, and wasn't sure what I was in for. What a delightful surprise! Whimsical, winning, and wacky...just as Warhol would have liked. These will be stocking stuffers this year.

Helpful

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