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Animation Nation: How We Built A Cartoon Empire Hardcover – July 23, 2024

4.2 out of 5 stars 4 ratings

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In 1978, an obscure animated TV show produced by an upstart Toronto firm caught the eye of the world’s hottest filmmaker, George Lucas. 

He was looking for someone to produce an animated short for a CBS Star Wars television special. The ensuing collaboration not only put Nelvana on its path to becoming the world’s leading independent animation company but kickstarted Canada’s most successful creative industry—children’s animated entertainment.

Born in Belgium, raised in Toronto and New York, Michael Hirsh was a co-founder and CEO of Nelvana and the driving force behind Canada’s animation dominance. Animation Nation is his behind-the-scenes account of working with such famous cartoon franchises as Babar, The Adventures of Tintin, Berenstain Bears, Franklin, The Magic School Bus, and Beetlejuice, and larger-than-life personalities including Roseanne Barr, Mr. T., Deborah Harry, and Tim Burton.

Packed with humour and hard-won wisdom, Animation Nation is a frame-by-frame account of how creative talent and entrepreneurial zeal built a global cartoon empire.

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About the Author

The Belgian-born son of Holocaust survivors, Michael Hirsh is an award-winning, trailblazing producer of children’s programming and the former head of Nelvana, Cookie Jar Entertainment, and WOW! Unlimited Media. He lives in Toronto.

Product details

  • Publisher ‏ : ‎ Sutherland House Books (July 23, 2024)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 240 pages
  • ISBN-10 ‏ : ‎ 1990823696
  • ISBN-13 ‏ : ‎ 978-1990823695
  • Item Weight ‏ : ‎ 1.1 pounds
  • Dimensions ‏ : ‎ 6 x 0.5 x 9 inches
  • Customer Reviews:
    4.2 out of 5 stars 4 ratings

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Michael Hirsh
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4.2 out of 5 stars
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  • R. R.
    3.0 out of 5 stars OK
    Reviewed in Canada on October 8, 2024
    A decently told book. Unfortunately, after Nelvana is established it becomes a long list of business meetings Michael Hirsh had. I would have appreciated more details on how many animators and other staff were employed, what the production pipeline was like in different decades, what exactly was shipped overseas, etc. An editor would have been appreciated too, as there are a few odd page breaks, mistakes, and Japanese names are incorrect. That said, an OK book for the niche subject of Canadian animation.