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Apple Watch Series 10 [GPS]Apple, Inc.

Apple Watch Series 10 [GPS 42mm case] Smartwatch with Rose Gold Aluminium Case with Light Blush Sport Band - S/M. Fitness Tracker, ECG App, Always-On Retina Display, Water Resistant

4.7 out of 5 stars 9,098 ratings
Amazon's Choice highlights highly rated, well-priced products available to ship immediately.
Amazon's Choice

$281.79 with 29 percent savings
List Price: $399.00
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Available at a lower price from other sellers that may not offer free Prime shipping.
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Color: Rose Gold Aluminium Case w/ Light Blush Sport Band
Size: 42mm case + Small/Medium band
Style: GPS
Configuration: Without AppleCare+
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Purchase options and add-ons

AppleCare+
Accidents happen, AppleCare+ covers them.
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Operating System watchos
Memory Storage Capacity 64 GB
Special Feature Cycle Tracking, Activity Tracker, GPS, Voice Control, Heart Rate Monitor
Battery Capacity 327 Milliamp Hours
Connectivity Technology GPS
Wireless Communication Standard 802.11n, Bluetooth
Battery Cell Composition Lithium Ion
GPS Built-in GPS
Shape Rectangular
Screen Size 42 Millimeters

About this item

  • WHY APPLE WATCH SERIES 10 — Bigger display with up to 30 percent more screen area.* A thinner, lighter, and more comfortable design.* Advanced health and fitness features provide invaluable insights.* Safety features connect you to help when you need it.* Faster charging gives you 80 percent battery in about 30 minutes.*
  • ADVANCED HEALTH INSIGHTS — Take an ECG anytime.* Get notifications if you have high or low heart rate or an irregular heart rhythm.* Understand your menstrual cycle and get retrospective ovulation estimates.* See overnight health metrics like heart rate, respiratory rate, and more with the Vitals app.* Track sleep and get notifications if Apple Watch detects signs of sleep apnea.*
  • A POWERFUL FITNESS PARTNER — Measure all the ways you move with Activity Rings, which are customizable to match your lifestyle. Get advanced metrics for a range of workouts with the Workout app. Track the intensity of your workouts with training load. Use depth and water temperature sensors for your aquatic adventures. And Apple Watch comes with three months of Apple Fitness+ free.*
  • STAY CONNECTED — Send a text, take a call, listen to music and podcasts, use Siri, and get notifications on the go. Apple Watch Series 10 (GPS) works with your iPhone or Wi-Fi to keep you connected.
  • INNOVATIVE SAFETY FEATURES — Fall Detection and Crash Detection can connect you with emergency services in the event of a hard fall or a severe car crash. Emergency SOS lets you call for help with the press of a button.* Check In automatically notifies a loved one when you’ve arrived at your destination.*
  • INCREDIBLE DURABILITY — Crack resistant and IP6X-certified dust resistant. With 50m water resistance.*
  • CARBON NEUTRAL — Apple Watch Series 10 is carbon neutral when paired with select bands. Learn more about Apple’s commitment to the environment at apple.com/2030.

Top Brand: Apple

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Compare Apple Watch Products

DEVICE
PRICE
$281.79
-
$169.00
RATINGS
4.7 4.7 out of 5 stars (9,098)
4.8 4.8 out of 5 stars (121)
4.6 4.6 out of 5 stars (3,403)
CASE SIZE
42mm, 46mm
49mm
40mm, 44mm
DISPLAY
Always-On Retina display. Up to 2000 nits
Always-On Retina display. Up to 3000 nits
Retina display. Up to 1000 nits
PROCESSOR
S10 SiP
S9 SiP
S8 SiP
OPTICAL HEART SENSOR
High and low heart rate notifications. Irregular rhythm notifications.Low cardio ftness notifications.
High and low heart rate notifications, Irregular rhythm notifications, Low cardio fitness notifications.
High and low heart rate notifications, Irregular rhythm notifications, Low cardio fitness notifications.
SLEEP APNEA NOTIFICATIONS
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ELECTRICAL HEART SENSOR (ECG APP)
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CYCLE TRACKING
Temperature sensing, Cycle Tracking with retrospective ovulation estimates
Temperature sensing, Cycle Tracking with retrospective ovulation estimates
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FALL DETECTION & CRASH DETECTION
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WATER RESISTANCE
50m Swimproof
1000m Swimproof, High-speed water sports, Recreational dive to 40m
50m Swimproof
NOISE MONITORING
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BATTERY
up to 18 hoursFast charging
up to 36 hours Fast charging
up to 18 hours

Technical Details

Apple Watch Series 10 42cm

Material and Finish

  • Aluminium or Titanium

Size and Weight

  • Height: 42mm
  • Width: 36mm
  • Depth: 9.7mm
  • Case Weight (Aluminum, GPS): 30g
  • Case Weight (Aluminum, GPS + Cellular): 29.3g
  • Case Weight (Titanium): 34.4g

Compatibility

  • iPhone Xs or later, including iPhone SE (2nd generation or later), with iOS 18 or later

In the Box

  • Apple Watch Series 10
  • Band
  • Apple Watch Magnetic Fast Charger to USB‑C Cable (1m)

Display

  • Always-On Retina LTPO OLED display
  • Wide-angle OLD
  • Up to 40% brighter when viewed at an angle
  • Edge-to-edge display
  • Ion-X front glass (Aluminium cases)
  • Sapphire front crystal (Titanium cases)
  • Up to 2,000 nits maximum brightness
  • 1 nit minimum brightness
  • 326 pixels per inch

Power and Battery Life

  • All‑day battery life, up to 18 hours of normal use
  • Up to 36 hours in Low Power Mode
  • Built-in rechargeable lithium-ion battery
  • Fast‑charge capable
  • Up to 80% charge in about 30 minutes
  • 15 minutes for up to 8 hours of normal use
  • 8 minutes for up to 8 hours of sleep tracking

Chip

  • S10 SiP with 64-bit dual-core processor
  • 4-core Apple Neural Engine
  • 64GB capacity

Durability

  • Water resistance 50m (swimproof)
  • Dust Resistance IP6X

Connectivity

  • L1 GPS, GNSS, Galileo and BeiDou
  • LTE and UMTS
  • Wi-Fi 4 (802.11n)
  • Bluetooth 5.3
  • Second-generation Ultra Wideband chip
  • Apple Pay
  • GymKit
  • Support for Apple Watch For Your Kids
  • International roaming

Hardware and Buttons

  • Digital Crown
  • Microphone with voice isolation
  • Side button
  • Band release button
  • Electrical heart sensor
  • Speaker/air vent
  • Optical heart sensor

Controls

  • Digital Crown with haptic feedback
  • Side button
  • Double tap gesture
  • Siri with on-device processing

Audio

  • Speaker
  • Microphone

Sensors

  • Electrical heart sensor
  • Third-generation optical heart sensor
  • Temperature sensor
  • Compass
  • Always-on altimeter
  • High-g accelerometer
  • High dynamic range gyroscope
  • Ambient light sensor
  • Depth gauge
  • Water temperature sensor

Health and Wellness

  • ECG app
  • Cycle Tracking app with retrospective ovulation estimates
  • Heart Rate app
  • High and low heart rate notifications
  • Irregular rhythm notifications
  • Medications app
  • Mindfulness app with state of mind tracking
  • Noise app
  • Sleep app including sleep stages
  • Sleep apena notifications

Safety

  • Emergency SOS
  • International emergency calling
  • Crash Detection
  • Fall Detection
  • Noise monitoring
  • Backtrack

Workouts and Activity

  • Running
  • Hiking
  • Cycling
  • Swimming
  • Skiing
  • Snowboarding
  • Outdoor Rowing
  • Paddling
  • Golf
  • Walk
  • Elliptical
  • Rower
  • Stair Stepper
  • HIIT
  • Yoga
  • Functional Strength Training
  • Dance
  • Cooldown
  • Core Training
  • Pilates
  • Tai Chi
  • Wheelchair
  • Kickboxing
  • Multisport
  • Other

Product information

Technical Details

Product Dimensions ‎24 x 7.7 x 3 inches
Item Weight ‎4.8 ounces
Department ‎mens
Manufacturer ‎Apple
ASIN ‎B0DGHYQ1VJ
Country of Origin ‎China
Item model number ‎MWWH3LW/A
Batteries ‎1 Lithium Ion batteries required. (included)
Date First Available ‎September 9, 2024

Additional Information

Warranty & Support

Manufacturer’s warranty can be requested from customer service. Click here to make a request to customer service.

What's in the box

  • Apple Watch Series 10 (GPS)
  • Band
  • 1m Magnetic Charging Cable
  • Customer reviews

    4.7 out of 5 stars
    9,098 global ratings

    Review this product

    Share your thoughts with other customers

    Customers say

    Customers find this smartwatch to be worth the upgrade, with excellent functionality that works seamlessly with phones and AirPods. The watch features a crisp, vibrant display, and customers appreciate its 42mm size that fits comfortably on the wrist. They praise its ease of use, particularly the effortless setup with iPhone, and its comprehensive features. While the battery life receives mixed reviews, with some saying it's excellent while others find it poor.

    502 customers mention "Value for money"459 positive43 negative

    Customers find the smartwatch to be worth every penny.

    "Great watch, love the band it came with, battery life is good for the whole day." Read more

    "Great product!! Still learning to use it. Good company, communication, shipping. Would recommend and rebuy...." Read more

    "...It is a great watch and I love how it has improved my life in just a few short months, and I think the only thing I would change if I could is the..." Read more

    "Great Watch" Read more

    273 customers mention "Functionality"218 positive55 negative

    Customers find that the watch works well, particularly noting its seamless integration with iPhone 15 Pro.

    "...Works great, new in box. Holds great charge. I could go 2 days without charging." Read more

    "...Looks nice, waterproof, works great. I hope they improve battery life to last a few days at some point...." Read more

    "...Overall, this watch is a fantastic blend of style, functionality, and innovation...." Read more

    "...Not happy at all about the sport loop band though. Gorgeous color but useless because it is way too short compared to previous versions which were..." Read more

    242 customers mention "Design"239 positive3 negative

    Customers appreciate the Apple Watch's design, noting its crisp and vibrant display, nice color and feel, and simple appearance.

    "...It’s sleek, fast, and packed with features that make everyday life easier—from tracking workouts and heart rate to answering calls and messages..." Read more

    "Nice watch Can’t go wrong with Apple." Read more

    "...The design is sleek and stylish, making it perfect for both everyday wear and workouts. I love that it’s lightweight yet feels durable...." Read more

    "...It’s beautiful and functional. I use it to record my workouts daily and to stay connected when my phone isn’t always right on me...." Read more

    204 customers mention "Size"171 positive33 negative

    Customers appreciate the watch's size, particularly noting that the 42mm screen and 46mm case fit comfortably on the wrist, with one customer mentioning the ability to adjust the screen size.

    "...The 46mm case is the perfect size, offering a large, crisp screen that’s easy to read even in bright sunlight...." Read more

    "...I love the size and the color of both the watch itself and the purple band! It’s beautiful and functional...." Read more

    "...Plus the bigger screen makes it much easier for me to read. Love it!" Read more

    "...I purchased the larger size for my husband and it fits perfectly!" Read more

    189 customers mention "Ease of use"155 positive34 negative

    Customers find the watch easy to use, particularly noting that setting it up with their iPhone is effortless and connecting it to their phone is convenient.

    "...It has great functionality, is easy to use, and the display is very clear and bright...." Read more

    "...Love that it is water proof! Easy to set up and has a long battery life. I purchased the larger size for my husband and it fits perfectly!" Read more

    "I love my new watch. It is easy to set up and a good value. I like the new color and the deep water feature. It is very functional...." Read more

    "I love the look of my watch. The quality is great. Easy to use and has a high quality picture. The rose gold is really pretty as well." Read more

    169 customers mention "Features"159 positive10 negative

    Customers appreciate the smartwatch's range of functions, with one customer highlighting how many features are packed into such a compact device.

    "...Very nice looking and the color is my favorite. Black!! All the great features except for O2 but no big deal...." Read more

    "...This watch has some new features that add to the originals. Overall, I am very pleased with with my purchase and I highly recommend this product." Read more

    "Very good watch, well priced has many features" Read more

    "...It’s sleek, fast, and packed with features that make everyday life easier—from tracking workouts and heart rate to answering calls and messages..." Read more

    152 customers mention "Quality"141 positive11 negative

    Customers praise the watch's material quality, noting it feels really nice, and appreciate that it holds up well even during sleep.

    "Why did you pick this product vs others?: Good quality..." Read more

    "...It is super fast, fits well and overall of great quality." Read more

    "Great quality. Amazing appearance." Read more

    "...is super responsive—apps open faster, and on-device Siri is quick and reliable...." Read more

    253 customers mention "Battery life"151 positive102 negative

    Customers have mixed experiences with the watch's battery life, with some finding it excellent while others report it needs charging daily.

    "Very clear display and easy to setup. Charges quickly and better battery life than previous Apple Watch Series 6." Read more

    "...2. The battery life, I have to charge it once a day, which is very annoying." Read more

    "...true freedom when I’m out running or running errands, and the improved battery life easily gets me through the day...." Read more

    "...The main negative is the short battery life." Read more

    A great Prime Day purchase
    5 out of 5 stars
    A great Prime Day purchase
    Why did you pick this product vs others?: I have Apple products already so I wanted a watch that would pair with all of them.  I was using my FitBit for years and decided to upgrade to a Smartwatch.  I love it.  I got the aluminum because I should not justify paying so much more for titanium.  I am pretty easy on my products.   I can forget my iPhone in another room but with my watch on I miss nothing.  It notifies me of calls, texts and pretty much everything I want it to.  I can also respond on it. You can change the face on the watch to whatever you like.  I choose the ‘rainbow’ wallpaper for now.   I don’t know why I waited so long, besides being cheap, to get one.  I love it.
    Thank you for your feedback
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    Top reviews from the United States

    • Reviewed in the United States on June 29, 2025
      Color: Jet Black Aluminium Case with Ink Sport LoopSize: 42mm case + Small/Medium bandStyle: GPSConfiguration: Without AppleCare+Verified Purchase
      I am really impressed with this watch! It has great functionality, is easy to use, and the display is very clear and bright. The design is sleek and stylish, making it perfect for both everyday wear and workouts. I love that it’s lightweight yet feels durable. The battery life is excellent and it charges quickly. I also appreciate that it’s waterproof, which is perfect for my active lifestyle.  
      19 people found this helpful
      Report
    • Reviewed in the United States on June 26, 2025
      Color: Jet Black Aluminium Case with Black Sport BandSize: 42mm case + Small/Medium bandStyle: GPSConfiguration: Without AppleCare+Verified Purchase
      After using the Apple Watch SE (2nd Gen, 40mm) for (as silly as it sounds) almost two months, I decided to upgrade to the Apple Watch Series 10 (42mm), and I can confidently say it’s the watch I should’ve gone with from the start.

      I went with the Jet Black case because I wanted something sleek and simple that still looked clean and professional. The color looks beautiful in-person and holds up well day to day. I chose the Series 10 specifically because of the added functionality it brings over the SE without going all the way to the Ultra line.

      The build quality is excellent, and I’ve noticed a big difference in comfort. With the SE, the 40mm size felt a bit too small and tight on my wrist, which made it less comfortable for all-day wear. Since upgrading to the 42mm Series 10, the fit feels much more snug and natural: not too tight but not too loose. It strikes a great balance between screen size and wearability, and the watch just feels better made overall. The always-on display is also a major plus, and the screen has proven has held up to normal wear so far.

      In terms of features, this watch does exactly what I need it to do. The more detailed health tracking and improved sensors really do make a difference for me. It still offers everything the SE does with sleep tracking, workouts, and notifications, but just feels more polished.

      The watch does need to be charged every day, but I can say that it does seem to be lasting longer than my SE. As someone who is typically very busy during the day, not having to worry about my watch's battery dying is so relieving. For some additional context, I typically charge my watch while showering or before sleeping, depending on the day. The watch’s fast charging time has also made it a worthwhile investment for me!

      That said, I don’t think the Series 10 is the right pick for everyone. If you feel features like the music speaker, added health features, or sleep apnea notifications aren’t going to benefit you, you’re probably better off going with the SE, especially if budget is a concern. The SE is perfect for anyone who wants a basic Apple Watch experience, and I still think it’s a great entry-level option.

      But for someone like me who genuinely benefits from those extra features, I believe the Series 10 was the right call. It’s a step up in all the ways that matter to me, and I’ve been really happy with it since switching.
      168 people found this helpful
      Report
    • Reviewed in the United States on July 5, 2025
      Color: Jet Black Aluminium Case with Ink Sport LoopSize: 46mm case + Medium/Large bandStyle: GPS + CellularConfiguration: Without AppleCare+Verified Purchase
      The Apple Watch Series 10 with Cellular is hands-down the best smartwatch I’ve ever owned. It’s sleek, fast, and packed with features that make everyday life easier—from tracking workouts and heart rate to answering calls and messages without needing my phone nearby. The cellular feature gives me true freedom when I’m out running or running errands, and the improved battery life easily gets me through the day. The new health and fitness upgrades are incredibly detailed, and the always-on display is sharp and responsive. It’s not just a watch—it’s a powerful tool that keeps me connected, active, and on top of everything. Worth every penny!
      30 people found this helpful
      Report
    • Reviewed in the United States on July 10, 2025
      I upgraded from the Series 5 (also with cellular), and I’m seriously impressed. The Series 10 feels noticeably faster, the screen is brighter and sharper, and the battery life has definitely improved. It still has all the features I loved—like staying connected without my phone—but with a smoother, more responsive experience overall.
      The design is sleek, the new health features are a bonus, and everything just works better. If you’ve been holding on to an older model, this upgrade is totally worth it!
      14 people found this helpful
      Report
    • Reviewed in the United States on July 17, 2025
      Color: Jet Black Aluminium Case with Black Sport BandSize: 42mm case + Small/Medium bandStyle: GPSConfiguration: Without AppleCare+Verified Purchase
      Super easy to get paired with your iPhone! This watch also has great battery life lasting about 2 days. I got the black one and the color is fine. The watch band is adjustable and comfortable. I have bumped the watch face a few times with no protective cover and there’s no dents, scratches or cracks. Overall it functions how I need belong to track my health with the fitness function and I love that you can track sleep and your heart.
      Customer image
      5.0 out of 5 stars
      Great, reliable, easy watch!

      Reviewed in the United States on July 17, 2025
      Super easy to get paired with your iPhone! This watch also has great battery life lasting about 2 days. I got the black one and the color is fine. The watch band is adjustable and comfortable. I have bumped the watch face a few times with no protective cover and there’s no dents, scratches or cracks. Overall it functions how I need belong to track my health with the fitness function and I love that you can track sleep and your heart.
      Images in this review
      Customer image