Digital List Price: $27.95
Kindle Price: $16.70

Save $11.25 (40%)

These promotions will be applied to this item:

Some promotions may be combined; others are not eligible to be combined with other offers. For details, please see the Terms & Conditions associated with these promotions.

Deliver to your Kindle or other device

Buy for others

Give as a gift or purchase for a team or group. Learn more

Buying and sending eBooks to others


Single copy
(Sent by Amazon)
Amazon emails the eBook to a recipient on your behalf.
Learn more

Multiple copies
(Send on your own)
You send redemption links to your recipients.
Learn more


These ebooks can only be redeemed by recipients in the US. Redemption links and eBooks cannot be resold.

Quantity:
This item has a maximum order quantity limit.
Kindle App Ad
The Art of Explanation, Enhanced Edition: Making your Ideas, Products, and Services Easier to Understand by [LeFever, Lee]

The Art of Explanation, Enhanced Edition: Making your Ideas, Products, and Services Easier to Understand Kindle Edition with Audio/Video

4.3 out of 5 stars 118 customer reviews

See all 4 formats and editions Hide other formats and editions
Price
New from Used from
Kindle
Kindle Edition with Audio/Video, November 8, 2012
$16.70

Kindle Feature Spotlight

CLOSE

Try Kindle Countdown Deals
Explore limited-time discounted eBooks. Learn more.
click to open popover

Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
  • Android
  • Windows Phone
  • Android

To get the free app, enter your mobile phone number.

Try Kindle Countdown Deals
Explore limited-time discounted eBooks. Learn more.

Editorial Reviews

From the Back Cover

Become an explanation specialist

You've done the hard work. Your product or service works beautifully—but something is missing. People just don't see the big idea, and it's keeping you from being successful. Your idea has an explanation problem.

The Art of Explanation is for businesspeople, educators, and influencers who want to improve their explanation skills and start solving explanation problems. These tools, tactics, and techniques will help you consistently inspire audiences to fall in love with your ideas, products, or services through better explanations in any medium. You will learn to:

  • Plan: Learn explanation basics, what causes them to fail, and how to diagnose explanation problems
  • Package: Using simple elements, create an explanation strategy that builds confidence and motivates your audience
  • Present: Produce remarkable explanations with visuals and media

The Art of Explanation is your invitation to become an explanation specialist and see why explanation is now a fundamental skill for professionals.

About the Author

LEE LeFEVER is the Chief Explainer, illustrator, and voice of Common Craft, and is widely credited for inspiring the video explanation industry. Since 2007, the company has won numerous awards and has created explanations for the world's most respected brands, including Intel, Google, Dropbox, and Ford. Its online videos have been viewed more than 50 million times. Today, Common Craft's mission is to make the world a more understandable place to live and work by inspiring and equipping professionals to become explanation specialists.
Lee can be found in Seattle, Washington, with his wife and business partner, Sachi, and their dog, Bosco, a fine swimmer.


Product details

  • File Size: 592394 KB
  • Print Length: 259 pages
  • Publisher: Wiley; 1 edition (November 8, 2012)
  • Publication Date: November 8, 2012
  • Sold by: Amazon Digital Services LLC
  • Language: English
  • ASIN: B00A6JH74W
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Lending: Enabled
  • Enhanced Typesetting: Not Enabled
  • Amazon Best Sellers Rank: #910,706 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  • Would you like to tell us about a lower price?


Customer Reviews

Top customer reviews

February 27, 2013
Format: Paperback|Verified Purchase
139 people found this helpful
|Comment|Report abuse
February 16, 2014
Format: Paperback|Verified Purchase
5 people found this helpful
|Comment|Report abuse
January 11, 2013
Format: Paperback|Verified Purchase
2 people found this helpful
|Comment|Report abuse
December 28, 2014
Format: Paperback|Verified Purchase
March 2, 2013
Format: Kindle Edition with Audio/Video|Verified Purchase
5 people found this helpful
|Comment|Report abuse
August 13, 2013
Format: Kindle Edition|Verified Purchase

Most recent customer reviews

Set up an Amazon Giveaway

The Art of Explanation, Enhanced Edition: Making your Ideas, Products, and Services Easier to Understand
Amazon Giveaway allows you to run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers. Learn more about Amazon Giveaway
This item: The Art of Explanation, Enhanced Edition: Making your Ideas, Products, and Services Easier to Understand