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Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level Paperback – April 21, 2015

by Ryan Levesque (Author)

611 customer reviews

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"What Ryan Levesque has done is give you the art and the science behind figuring out EXACTLY what your prospects want... and then delivering it via an incredibly effective sales process. Buy this book and put the formula to work in your business - the results speak for themselves."
- Jeff Walker, #1 NY Times bestselling author of "Launch"

"I am going to put the brilliant advice Ryan presents in Askto work immediately. This is the most innovative, practical and useful business book I have read in years."
- Reid Tracy, CEO Hay House, Inc.

"Before you finish the first third of the book, you'll be eager to jump ahead and implement his process immediately - it's that powerful!"
- Annie Hyman Pratt, former CEO of The Coffee Bean and Tea Leaf and CEO of IMPAQ Entrepreneur Business Execution Systems

"Ask may be the most important book written for anyone who sells products or services directly to consumers since Breakthrough Advertising was published in 1966. Ryan Levesque will go down in history as the marketer who used his background to change the way products and services are sold online."
- Brian Kurtz, Business Builder of Boardroom, Inc. and Serial Direct Marketer

THE “MIND-READING” SYSTEM THAT IS REVOLUTIONIZING ONLINE BUSINESS

Do you know how to find out what people really want to buy?
(Not what you think they want, not what they say they want, but what they really want?)

The secret is asking the right questions - and the right questions are not what you might expect.

Ask is based on the compelling premise that you should NEVER have to guess what your prospects and customers are thinking. The Ask Formula revealed in this book has been used to help build multi-million dollar businesses in 23 different industries, generating over $100 million dollars in sales in the process.

You ‘ll discover why the Ask Formula is arguably THE most powerful way to discover EXACTLY what people want to buy and how to give it to them - and in a way that makes people fall in love with you and your company.

In this tell-all book, expert online marketer Ryan Levesque (featured in CNBC, Yahoo Finance, The Miami Herald, The San Francisco Chronicle, Mass Market Retailer, Bloomberg Businessweek and more) turns everything you know about customer surveys on its head.

You ‘ll discover how Ryan Levesque developed his proven system for creating survey-based, customized sales funnels. And you ‘ll also learn how YOU can implement the same system in your own business - no matter your market. The Ask Formula blueprint is laid out in clear and detailed steps for anyone to use and adapt.

Whether you ‘re an aspiring Internet entrepreneur, advanced online marketer, or established business owner, this book will both inspire you and show you how to skyrocket your online income - while creating a mass of raving fans in the process - simply by asking the right questions in a surprisingly different way. For people looking to scale up their business, Askwill utterly transform how you think about consumer behavior and selling online.

For example, you ‘ll learn:

How to increase your income by 36% by asking potential customers this slightly unusual 4 word question.
Why most businesses are doing surveys all wrong (and the one question you should NEVER be asking your prospects)
And much, much more…

Discover for yourself why leading marketers all use and recommend the Ask formula.

"Investigation based sales is the most profitable type of selling. Ryan Levesque explains how to utilize this powerful technique beautifully in his book ASK."
- James Schramko, SuperFastBusiness.com

"There are so many great strategies in this book that will grow your business it's flat out crazy. I highly recommend Ask to every business owner that wants to increase sales and customer happiness."
- Christian Mickelsen, #1 Best Selling Author of Get Clients Today

"If you do nothing else to improve your marketing this year, you have to read Chapter 12 of Ryan Levesque's book, Ask."
- Sebastien Night, Founder, The French Marketer, #1 online business training corporation in France

Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level

$13.49
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Editorial Reviews

About the Author

In 2008, armed with nothing but a $450 laptop, an Ivy-League background in neuroscience, and an insatiable curiosity to understand why people buy...

Ryan Levesque left a lucrative career on Wall Street and later in Shanghai, China to launch a multimillion dollar online publishing business selling information and software using what's now become the "Ask Formula" as taught in this book.

Since then, Ryan has used the Ask formula to help build multi-million dollar businesses in 23 different industries, generating over $100 million dollars in sales in the process. Today, he and his team offer training, consulting, and implementation services for entrepreneurs and businesses at all levels.

Paperback: 160 pages
Publisher: Dunham Books; 1st edition (April 21, 2015)
Language: English
ISBN-10: 1939447720
ISBN-13: 978-1939447722
Product Dimensions: 5.5 x 0.6 x 8.2 inches
Shipping Weight: 8.8 ounces (View shipping rates and policies)
Average Customer Review: 611 customer reviews
Amazon Best Sellers Rank: #24,901 in Books (See Top 100 in Books)
- #29 in Books > Business & Money > Marketing & Sales > Marketing > Direct
- #62 in Books > Business & Money > Marketing & Sales > Consumer Behavior
- #64 in Books > Business & Money > Marketing & Sales > Marketing > Web Marketing

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Upsells, upsells, upsells!

ByLove to Shopon August 19, 2016

Format: PaperbackVerified Purchase

This is yet another book that is disturbingly perpetuating the epidemic you see in marketing books on Amazon these days. Upsells. The book is full of references to the author's paid software, course and mastermind group. It skims over the details and is simply a lead on to the ultra expensive stuff the author sells. The material is somewhat useful, but what with having to skip over upsells every other page, you won't get much benefit out of it. Until of course you buy the upsells. Did I say upsells?

22 comments 117 people found this helpful. Was this review helpful to you?YesNo

Battle-Tested Field Manual for How To Scale Your Company

ByAmazon Customeron April 24, 2015

Format: Kindle EditionVerified Purchase

I've had the pleasure of knowing Ryan for about 9 months, and after sitting in the same room with him a few times and watching him systematically dissect and turn businesses around, I can tell you this with certainty: the man knows his stuff cold!

Ryan thinks at a different level than anyone else I've met in business, and his insight, intuition, and systems are responsible for massive success of multiple clients in multiple markets. Perhaps even more telling, he implements all these things in his own businesses and gets the same results - meaning he practices what he preaches and what you'll learn in this book isn't theory, it's a battle-tested field manual on how to take your business to the next level.

Buy it, you won't be disappointed!

0Comment 3 people found this helpful. Was this review helpful to you?YesNo

Don't Wait... Buy It Now! Apply this & see your long term customer value increase ... and you have more fun doing it!

ByKarl W. Ellerbeckon July 1, 2015

Format: PaperbackVerified Purchase

I am writing this review in the hopes that it will help other businesses become more responsive to their customers.

I have owned and operated 8 different businesses over the last 40 years and wish I had had this book in my hands in the beginning.

The title "Ask." threw me off at first and almost didn't purchase the book but I am certainly glad I did.

This book (survey funnel, deep dive, etc.) helped improve my understanding of my customers and clients at a deeper level and Is shaping my present and future marketing.

My suggestion to future buyers is to not just read it but "Take Action" and apply the steps ... It is worth it!

0Comment 3 people found this helpful. Was this review helpful to you?YesNo

Are you ready to rekindle your love affair with marketing? Just ASK.

ByDanielleon April 21, 2015

Format: Kindle EditionVerified Purchase

I've been in the internet marketing game for over 6 years. I've written copy, set up funnels, worked with a huge range of clients, and now, I run my own businesses. I've read hundreds of guides over the years.

I've come across way too many books that were rehashes of the same old things.

This is not one of them.

Maybe it’s his background as a neuroscientist, but Ryan has a very refreshing take on marketing and psychology and he applies this in the way he builds his funnel methodology.

Even if he only gave you the concepts behind his methods, this book would be awesome. But Ryan takes it a step further and really breaks it down piece by piece.

For me, the biggest take away was the fascinating approach of his deep dive surveys. A lot of the methods out there shy away from really engaging your customers for fear of losing them. Ryan shows why that’s a backwards way of looking at things and gives you the tools to refine your marketing and your customer profiles in very profitable ways.

I also appreciate the fact that the book isn’t a huge sales pitch. He does mention some of his other courses and software, but they don’t dominate the book like some ‘sales letters in disguise’ that I have read.

I highly recommend this book, it’s definitely worth the read and one of the best marketing books I’ve read in several years.

0Comment 9 people found this helpful. Was this review helpful to you?YesNo

A solid B plus

ByFrank!on September 8, 2016

Format: Kindle EditionVerified Purchase

With Business and Self Help books there are really 4 kinds:
1. Buy this book so I can then tell you all the things I want to up sell you on that will really help you. This can be seen with a lot of diet and exercise books.
2. This book is a rehash of stuff that a Google search could easily tell you in a tenth of the pages.
3. The ones that have a good idea, but could be explained in pamphlet. Then there is 100 pages of autobiography or self indulgence that can run the gamut from entertaining to painful.
4. The truly interesting books that teach you some thing new in the right form and leave you thinking.

Ask by Ryan Levesque, ultimately is a number 4, but there is also a sizable chunk of number 3 and a smattering but not distracting amount of number 1. The autobiographical portions of the book were probably distributed 30% interesting, 40% why is this in here, and 30% come on Ryan find an editor. That all said and as a warning, the second part of the book I really felt was useful, thought provoking, and a good framework to think about starting and segmenting a new business. I found myself taking notes and thinking of ways to implement.

I'd be interested to see what and if he publishes a second book or if this is a calling card for a coaching or speaking career.

One final thing is his case studies were real businesses, so many times internet marketing case studies use as examples "clients" who are seemingly in the same space as what is being marketing. Become a better copywriter so you can host webinars to promote your podcast for your blog on becoming a better copywriter.

F!

0CommentWas this review helpful to you?YesNo

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Most recent customer reviews

Awesome read. Enjoyed it very much

Awesome read. Enjoyed it very much. Very practical and insightful.

Published 5 days ago by Helios

good for absolute beginners

good for absolute beginners...if you have been in industry for more than 3 years, then you would know most of this stuff. Its a good book to gift to beginners though.

Published 16 days ago by Venkata Mynampati

Incredible Read

I really thought that I'd open this book full of "value promise" and at the MOST be able to take a few nuggets that would help my business grow and transition online...Read more

Published 19 days ago by Paul Faria

Stay away from Ryan Levesque!

This is the most uncaring company I have ever done business with.

I made a very big mistake in signing up for Ryan Levesque's Ask Method Masterclass 2.0.Read more

Published 21 days ago by Dee

Useful for market research

The first half of this book is about actually getting customer feedback and market research to better target your market .Read more

Published 27 days ago by Ben

Five Stars

Good reading!

Published 29 days ago by Allan Randlepp

Great stories and particularly sharing about his mother

Could not put down while reading the first half. Ryan has a way with his story telling. Great stories and particularly sharing about his mother.Read more

Published 1 month ago by Louise

I got sucked into the Ask Method sales funnel after reading this ...

I'm an idiot. I got sucked into the Ask Method sales funnel after reading this book. I spent around $2,000 for the course and it contained much of the same info that was in the...Read more

Published 1 month ago by Momof2littlepeople

Five Stars

audible reading it and so far like what I've been read.

Published 1 month ago by Mars_Diva

Interesting

Good

Published 2 months ago by Monique Botero

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