This book is more than just getting donors, it's about helping people understand the value you provide. Many of the tips don't just apply to non-profits, but to any business. Which is why I read the book considering I don't work for a non-profit.
The two biggest takeways for me were to "tangibilitize" my offers and how to integrate the story of what I do with the story of my clients.
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Ask Without Fear!: A Simple Guide to Connecting Donors With What Matters to Them Most Paperback – April 1, 2008
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Marc A. Pitman
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Marc A. Pitman
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Print length95 pages
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LanguageEnglish
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PublisherExecutive Books
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Publication dateApril 1, 2008
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Dimensions5.65 x 0.2 x 8.37 inches
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ISBN-101933715545
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ISBN-13978-1933715544
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Editorial Reviews
Review
I have no doubt that Pitman can coach the most timid and fearful fundraising staff member or nonprofit board member...Pitman's book is quick and precise.
--Joanne Fritz, About.comIt's a fast read, written in clear language, with lots of examples and stories. It's perfect for both professional and accidental fundraisers like board members... --Kivi Leroux Miller, NonprofitMarketingGuide.com
Pitman has distilled the process of fundraising...and reveals powerful secrets to help fundraisers handle objections. --Fundraising Success Magazine
From the Back Cover
"'Get REAL' will take on new meaning for board and staff members who read this book. Readable, on point, filled with memorable stories and well-tested practices, this little book is a great addition to the field of pragmatic advice to those looking for more successful engagement in fundraising."
Kay Sprinkel Grace, Principal, Transforming Philanthropy and author, Beyond Fundraising
San Francisco, CA
"I enjoyed Ask Without Fear! Marc has taken a subject that has been written about often and given it a new twist. Clearly, his effort is a work of passion and love. My hat is off to him."
Jerry Linzy, Senior Managing Partner Panas, Linzy & Associates
Chicago, IL
"This short, practical book gives you a series of step-by-step methods to raise more money, faster and easier than you ever thought possible."
Brian Tracy, Author The Psychology Of Selling
"Marc is a skillful and knowledgable coach, and a true expert on fundraising. He provided very helpful fundraising advice to a nonprofit where I serve on the board. If you need someone to assist with any area of fundraising, Marc is your guy!"
C.J. Hayden, Author Get Clients Now!
About the Author
Marc A. Pitman, is an internationally-recognized nonprofit development consultant and fundraising trainer. The founder of FundraisingCoach.com and a Certified Franklin Covey Coach, Marc has helped raise millions of dollars for organizations ranging from schools to colleges, from hospitals to hospices, from community theaters to churches.
A noted expert quoted in print, radio, and TV, Marc is a sought-after speaker at conferences and seminars and a regular contributor at 501MissionPlace.com. When he's not helping others get passionate about raising money, he enjoys coffee, reading, and travel. Marc resides in Waterville, Maine, with his incredible wife and three amazing kids. And if you drive by him in a car, you're likely to see him singing 80's tunes loud enough to embarrass his kids.
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Product details
- Publisher : Executive Books (April 1, 2008)
- Language : English
- Paperback : 95 pages
- ISBN-10 : 1933715545
- ISBN-13 : 978-1933715544
- Item Weight : 4.8 ounces
- Dimensions : 5.65 x 0.2 x 8.37 inches
-
Best Sellers Rank:
#2,562,390 in Books (See Top 100 in Books)
- #1,876 in Nonprofit Organizations & Charities (Books)
- #17,286 in Entrepreneurship (Books)
- Customer Reviews:
Customer reviews
4.1 out of 5 stars
4.1 out of 5
67 global ratings
How are ratings calculated?
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzes reviews to verify trustworthiness.
Top reviews
Top reviews from the United States
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Reviewed in the United States on December 24, 2017
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One person found this helpful
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Reviewed in the United States on March 15, 2018
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I am very active in fundraising for Rotary, Boy Scouts and Literacy. If you ask people for money, you must read this book
One person found this helpful
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Reviewed in the United States on October 15, 2012
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I am the Director of Devevlopment for an opera company and bought Marc's book on my Kindle. Major gifts are a huge part of what I do, and an area that had not been looked at much in the past. I love asking and I love fundraising. I think I was born to fundraise. Every once in a while I see a book that helps me with what I love to do and Ask Without Fear! is one of those books. I highly recommend this for anyone in fundraising, whether you are involved with annual gifts or major gifts (or any type of building relationships), whether you are new or have been doing this for years. I find myself reading this book while waiting for my donor to arrive, just to give me that extra push. It certainly is not one of those books you read and then move on from, but one you study and can use as long as you are a fundraiser.
3 people found this helpful
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Reviewed in the United States on August 9, 2018
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I liked it very much. It provided me information in plain language.
Reviewed in the United States on October 15, 2012
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Marc Pitman's book Ask Without Fear is my kind of book. I have seen books on fundraising that are 2 inches thick that don't offer as complete an approach to fundraising as this little book. You will want to keep it in your briefcase or desk drawer and re-read it again and again until you have internalized the system. I recommend you buy more than one copy because you will probably want to give one to someone else in your organization.
2 people found this helpful
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Reviewed in the United States on October 25, 2012
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I ordered this book as a totally clueless non-profit fundraiser newbie! I thought fundraising was just sending out mailings and making sure donations were acknowledged and receipts sent out.
"Ask Without Fear" gave me a complete paradigm shift in a matter of a few hours. The principles are very simple and illustrated well so they stick. I also appreciate Marc's integrity that comes through in his teaching. It's simple, practical and encouraging. Thank you Marc.
"Ask Without Fear" gave me a complete paradigm shift in a matter of a few hours. The principles are very simple and illustrated well so they stick. I also appreciate Marc's integrity that comes through in his teaching. It's simple, practical and encouraging. Thank you Marc.
6 people found this helpful
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Reviewed in the United States on August 7, 2014
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If you are responsible for fund raising, you need to read this book. There are a lot of things, small things, that we can do to take care of our supporters. In this day and age of economic turn down, it takes more than just asking for money, it is about relationship and this book guides you toward that end
2 people found this helpful
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Reviewed in the United States on October 25, 2012
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(Written by Ryan C. Meader on his wife Sarah's account, since we share a single one for various reasons)
Although I myself don't currently work directly in the charitable field, I am profoundly disabled by a severely painful chronic illness and am passionate about advocacy for people with similarly painful/disabling long term conditions. I have also dedicated myself to a creative project that is a life-long passion which I was never able to get done before now, because I was either still working or just too sick and not ready to take on the challenge because it's a VERY ambitious web series project. Because I've chosen a collaborative approach and a mixed-media, crowdfunded (at least at first, until it builds momentum and there are other revenue streams for me to pay the contributing artists/musicians what they deserve for their talents) format to help me work around my severe functional limitations and adjust to whatever budget I may be able to put together -- using my own money isn't an option living on SSDI with my wife going back to school for her Master's -- "Ask Without Fear" does have a great amount of relevance to me nonetheless.
This book, while not *exactly* targeted at my current situation (though I would like to do more active advocacy for the disabled and those with chronic pain/illness, and that means getting funding to so it does relate to my possible future endeavors), was well written -- I say this as a formerly very active and prolific author in fiction and nonfiction/web article writing myself, and as a former professional editor in many formats -- well-formatted on the Kindle version (I read it using the iOS apps on both iPhone and iPad, and it was very readable even though my condition has wreaked havoc with my eyes) and generally flowed smoothly with no long waiting for the important insights.
In fact, the quote on the very first page was exceedingly well picked. It sets a very positive, optimistic tone that so many of us who are asking others for money....even if it's for a great cause and/or something we are very passionate about.....need to approach that task with vigor and unwavering dedication even though like most pursuits that deal with the general public, there will always be encounters with negativity, rudeness, and what may seem like significant setbacks at the time.
So, in summary: this book gives lots of detail without being long-winded (something I struggle with, because I am always driven to explain everything to the Nth degree by nature), is neither too long nor too short -- particularly for the very fair price here on Amazon -- and although I am not currently in the non-profit work world per se, it was very relevant to both my present and my future so while I don't exactly have a big budget for books, or anything really, in my life these days....it was a good buy for me.
I suspect that if you choose to give this book a try, whether in paper or e-format, you will be glad you made the investment both financially and in time because particularly if you do work in the non-profit world, as my mother has (I plan to suggest the book to her since she hopes to get another job in the field when she is able to find one that works with her own considerable and unpredictable health challenges), I can scarcely imagine a better guide to doing it fearlessly, with pride, and with great success.
Marc is a person I already respected having known him through the social networks for some time, but this book took that respect to an entirely different level. I now understand far better why he is in so much demand and so highly recommended as an expert in the non-profit world. If it's remotely relevant to you, get this book!
Although I myself don't currently work directly in the charitable field, I am profoundly disabled by a severely painful chronic illness and am passionate about advocacy for people with similarly painful/disabling long term conditions. I have also dedicated myself to a creative project that is a life-long passion which I was never able to get done before now, because I was either still working or just too sick and not ready to take on the challenge because it's a VERY ambitious web series project. Because I've chosen a collaborative approach and a mixed-media, crowdfunded (at least at first, until it builds momentum and there are other revenue streams for me to pay the contributing artists/musicians what they deserve for their talents) format to help me work around my severe functional limitations and adjust to whatever budget I may be able to put together -- using my own money isn't an option living on SSDI with my wife going back to school for her Master's -- "Ask Without Fear" does have a great amount of relevance to me nonetheless.
This book, while not *exactly* targeted at my current situation (though I would like to do more active advocacy for the disabled and those with chronic pain/illness, and that means getting funding to so it does relate to my possible future endeavors), was well written -- I say this as a formerly very active and prolific author in fiction and nonfiction/web article writing myself, and as a former professional editor in many formats -- well-formatted on the Kindle version (I read it using the iOS apps on both iPhone and iPad, and it was very readable even though my condition has wreaked havoc with my eyes) and generally flowed smoothly with no long waiting for the important insights.
In fact, the quote on the very first page was exceedingly well picked. It sets a very positive, optimistic tone that so many of us who are asking others for money....even if it's for a great cause and/or something we are very passionate about.....need to approach that task with vigor and unwavering dedication even though like most pursuits that deal with the general public, there will always be encounters with negativity, rudeness, and what may seem like significant setbacks at the time.
So, in summary: this book gives lots of detail without being long-winded (something I struggle with, because I am always driven to explain everything to the Nth degree by nature), is neither too long nor too short -- particularly for the very fair price here on Amazon -- and although I am not currently in the non-profit work world per se, it was very relevant to both my present and my future so while I don't exactly have a big budget for books, or anything really, in my life these days....it was a good buy for me.
I suspect that if you choose to give this book a try, whether in paper or e-format, you will be glad you made the investment both financially and in time because particularly if you do work in the non-profit world, as my mother has (I plan to suggest the book to her since she hopes to get another job in the field when she is able to find one that works with her own considerable and unpredictable health challenges), I can scarcely imagine a better guide to doing it fearlessly, with pride, and with great success.
Marc is a person I already respected having known him through the social networks for some time, but this book took that respect to an entirely different level. I now understand far better why he is in so much demand and so highly recommended as an expert in the non-profit world. If it's remotely relevant to you, get this book!
3 people found this helpful
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Top reviews from other countries
Ms. Harriet Yeo
5.0 out of 5 stars
If your new to 'asking' in fundraising this book is for you.
Reviewed in the United Kingdom on May 8, 2013Verified Purchase
This book is easy to read and helpfully de-costructs what makes a good ask allowing you to develop your own individual ask to empower you to be able to fundraise successfully and enjoyably - something special in a world 'work' books! Its user friendly size means you can take it along in your work bag to all your potential asks and have it as a eminently useful 'comfort blanket' Enjoy!!
One person found this helpful
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B. Kirby
4.0 out of 5 stars
Great book
Reviewed in Canada on November 16, 2013Verified Purchase
Small format, it cuts to the chase and provides all of the necessary details and important information. The author should write another book.
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