Attention! This Book Will Make You Money: How to Use Attention-Getting Online Marketing to Increase Your Revenue Audible Audiobook – Unabridged
What’s the one common factor among entrepreneurs who create and grow successful online businesses today? Attention. They know what kind they need. They know how to get it. They know how to maintain it. And they know how to make it pay over the long term. Want your business to get the high quality customer engagement it needs to thrive? Attention! This Book Will Make You Money is the only guide you need.
Whether you’re starting a business, expanding or revamping an existing one, or just hunting for the latest marketing techniques, Attention! This Book Will Make You Money provides you with a complete online toolbox for bringing in the customer traffic you want - the kind that boosts your brand while driving revenue and profits.
In easy, bite-size sections, Attention! This Book Will Make You Money gives you winning techniques and strategies including:
- Creating a compelling hook
- Maintaining a good brand name online
- Going from idea to success in 8 hours
- 26 ways to generate killer ideas
- 3 truths for coming up with great ideas Making money from online videos
- Making money with social media
- Getting and keeping subscribers
- The universal truths of selling on the Web
Filled with case studies, references, and proven examples of what works online, Attention! This Book Will Make You Money is your one-stop road map for success in today’s social Web marketplace.
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|Listening Length||7 hours and 52 minutes|
|Author||Jim F. Kukral|
|Whispersync for Voice||Ready|
|Audible.com Release Date||October 21, 2010|
|Publisher||Gildan Media, LLC|
|Best Sellers Rank|| #348,786 in Audible Books & Originals (See Top 100 in Audible Books & Originals) |
#1,010 in E-Commerce (Audible Books & Originals)
#1,904 in Marketing (Audible Books & Originals)
#2,927 in Web Marketing (Books)
Reviewed in the United States on August 4, 2010
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What I appreciate most about this book is that the author did a tremendous amount of research into attention-getting marketing techniques. There are countless case studies, plus a few exclusive interviews with successful business owners.
Unfortunately, I found the book to be very light on practical ways to generate attention for an online business. While there are a few useful marketing tips, most of them are sales psychology 101, and have already been discussed in a number of other books on the subject.
What should have been the best chapter - 26 Ways to Generate Killer Ideas - was honestly a big disappointment. The author suggests things like climbing stairs to get your brain going, doodling on paper, taking a shower, listening to music, and even wearing a silly hat to establish a routine for coming up with business ideas.
As far as fun and inspirational reading goes, I couldn't have asked for a better book. I have yet to come across a similar work with as many case studies and examples as this one. The problem is that even though it encourages the reader to think outside of the box, the book rarely offers practical methods for coming up with killer ideas.
So while I don't think the book would offer any new ideas to experienced internet marketers, I'm still glad that I bought it. It's a fun read that shows you what's possible in business when you think outside of the box.
Jim's pull no punches approach to gaining attention is backed up by actual attention getting tactics that he has used to earn money not only for his customers but himself. I've been on the receiving end of some amazing advice from Jim Kukral, free of charge. Jim offers to help so many people get motivated through his Motivation Bootcamp. He teaches people to become better makers of online video through the Online Video Toolkit and he helps you set up a $7.95 marketing plan. Jim's tactics work and they will make you money and help you gain attention.
I received a copy of the book for review on the same day that the copy that I pre-ordered and purchased arrived in the mail. So in case you are assuming that I am a Jim Kukral paid reviewer please understand that I paid for a copy of the book months before I found out that I would receive one for review. That being said, the book is fantastic. There are some great case studies, interviews and so many tactics to help you discover attention getting devices that you can take advantage of. You just need to define what you want, be creative, lose the ego and go for it. Learn from someone who walks the walk and doesn't just talk the talk. Jim is the real thing.
I immediately jumped up off the john and ran into my office. I hopped on the Net and purchased this wacky domain name: CrazyMobileAds.com and created this little side venture for small business owners in Santa Clara County, CA who want to employ cheap advertising to generate qualified sales leads.
I am just now getting ready to launch marketing for that website and marketing of my flagship site where I sell marketing services and lead generation to Realtors and I feel so equipped and backed with determination and motivation from the advice taught in this book that I swear to you, if you just believe that you might learn something unique and new, you will attract attention from others and you too can be an entrepreneur just like me!
Now go buy the book!
Attention has been a real page turner, I have been struggling to stay awake at night trying to get through all the wonderful content. This book tells you how to market online, how to use social media, and gives you case studies and actual web sites that offer oh so many ways to promote your business. This book is worth every penny! The philosophy is right on, and it is a here and now prospective.
Be sure to visit the authors web site as he gives you at least 20 links to download ebooks and seminars that can help you take your business to the next level. That was just an added bonus. Thanks for taking the time to write the book.