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Avalon Organics Therapy Biotin B-Complex Thickening Shampoo, For an Energized Scalp and Thicker, Fuller-Looking Hair, 14 Fluid Ounces
Sustainability features
This product has sustainability features recognized by trusted certifications.
Made with chemicals safer for human health and the environment.
Choosing EWG Verified products means reducing chemicals of concern and supporting companies that are committed to using safer ingredients. This mark is backed by EWG's scientific rigor and decades of research on chemical safety and scientific evidence on the impacts of exposure to toxic chemicals on human health.
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Purchase options and add-ons
| Brand | Avalon Organics |
| Item Form | Liquid |
| Hair Type | Fine, Thin |
| Scent | Biotin |
| Age Range (Description) | Adult |
About this item
- Body Building: This shampoo supports an energized scalp and thicker, fuller-looking hair and helps build body in fine/thinning hair. It cleanses hair from root to tip
- Thoughtfully Made: Comprised of a blend of biotin, saw palmetto, quinoa protein, and vitamin E, our signature botanicals are carefully curated to help your hair thrive
- Formulated Without: This shampoo is packaged in a 100% recycled bottle and is formulated without parabens, sodium laureth sulfate, synthetic colors, or synthetic fragrances
- Certifications: All our products are cruelty-free and Leaping Bunny Certified, providing assurance of no animal testing. This shampoo is NSF Certified as a personal care product containing organic ingredients
- EWG Verified: The Environmental Working Group VERIFIED mark on a product confirms it's free from EWG's chemicals of concern and meets the EWG’s strictest standards for your wellbeing
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Climate Pledge FriendlyProducts with trusted sustainability certification(s). Learn morePRODUCT CERTIFICATION (1)

EWG Verified products are reviewed to ensure they are free from EWG’s known chemicals of concern and adhere to strict health standards.

Climate Pledge FriendlyProducts with trusted sustainability certification(s). Learn morePRODUCT CERTIFICATION (1)

EWG Verified products are reviewed to ensure they are free from EWG’s known chemicals of concern and adhere to strict health standards.

Climate Pledge FriendlyProducts with trusted sustainability certification(s). Learn morePRODUCT CERTIFICATION (1)

EWG Verified products are reviewed to ensure they are free from EWG’s known chemicals of concern and adhere to strict health standards.

Climate Pledge FriendlyProducts with trusted sustainability certification(s). Learn morePRODUCT CERTIFICATION (1)

EWG Verified products are reviewed to ensure they are free from EWG’s known chemicals of concern and adhere to strict health standards.
Sustainability features
This product has sustainability features recognized by trusted certifications.
Made with chemicals safer for human health and the environment.
Choosing EWG Verified products means reducing chemicals of concern and supporting companies that are committed to using safer ingredients. This mark is backed by EWG's scientific rigor and decades of research on chemical safety and scientific evidence on the impacts of exposure to toxic chemicals on human health.
From the manufacturer
Deep Rooted Beauty
Curated from nature’s pure resources, Avalon Organics NSF organic certified skin care, hair care and bath & body products are deep-rooted in a profound respect for the earth. Combining modern science with the botanical world, we constantly strive to perfect each formula, evolve expertise and deliver innovation. Searching out the beautifying benefits hidden within each plant, Avalon Organics thoughtfully develops formulas to not only nourish the body, but also nourish the mind and the soul.
Driven by a dedication to organic agriculture and formula transparency, all Avalon Organics products are certified to the NSF/ANSI 305 Standard for Personal Care Products Containing Organic Ingredients*. Through this honest, transparent process, the Avalon Organics brand creates products that are safe, effective and conscious of the greater good.
*Claim approval was given on April 11, 2011 from QAI with certificate ID C01655324-NSF3HNPC-5.
Humbled by a profound respect for all living beings, Avalon Organics products are vegan and cruelty-free.* The Avalon Organics brand never tests products on animals, and will only source ingredients that the supplier can document are not tested on animals. This commitment to kindness is represented by the leaping bunny logo that appears on product labels.
*Cruelty free certified by the CCIC on October 1st, 2008
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| Avalon Organics Rosemary Shampoo, 32 fl oz | Avalon Organics Rosemary Conditioner, 32 fl. oz | Avalon Organics Shampoo, Clarifying Lemon, 11 Oz | Avalon Organics Conditioner, Clarifying Lemon, 11 Oz | |
| Customer Reviews |
4.4 out of 5 stars
25,770
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3.9 out of 5 stars
11,467
|
4.5 out of 5 stars
3,156
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3.9 out of 5 stars
11,467
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| Price | $18.99$18.99 | $18.00$18.00 | $8.89$8.89 | $9.14$9.14 |
| More Hair Care Products from Avalon Organics | Formulated for thin and limp hair, this shampoo, containing a medley of Rosemary Essential Oil, Quinoa Protein, Calendula, Aloe and Vitamin E, thoroughly cleanses hair while reinforcing volume from root to tip. | Formulated for thin and limp hair, this conditioner, containing a medley of Rosemary Essential Oil, Quinoa Protein, Calendula, Aloe and Vitamin E, lightly conditions hair while reinforcing volume from root to tip. | Restore natural highlights and shine to dull, lackluster hair with Avalon Organics Clarifying Lemon Shampoo. | Restore natural highlights and shine to dull, lackluster hair with Avalon Organics Clarifying Lemon Conditioner. |
Product Description
Massage our Thickening shampoo through wet hair to create a rich, cleansing lather. After rinsing, follow with the corresponding conditioner for the best results. Style your hair as usual and enjoy a clean, fuller-looking head of hair with body. All Avalon Organics products are NSF contains organic ingredients certified, committing to our promise of creating products containing organic ingredients.
Product details
- Is Discontinued By Manufacturer : No
- Product Dimensions : 1.97 x 1.97 x 5.51 inches; 1 Pounds
- Item model number : AV36102
- UPC : 654749361016 654749361023
- Manufacturer : Avalon
- ASIN : B0016BC2BM
- Country of Origin : USA
- Best Sellers Rank: #492 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care)
- #10 in Hair Shampoo
- Customer Reviews:
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This Item ![]() Avalon Organics Therapy Biotin B-Complex Thickening Shampoo, For an Energized Scalp and Thicker, Fuller-Looking Hair, 14 Fluid Ounces | Recommendations | |||||
Try again! Added to Cart | Try again! Added to Cart | Try again! Added to Cart | Try again! Added to Cart | Try again! Added to Cart | Try again! Added to Cart | |
| Price | -12% $9.69$9.69 List: $10.99 | -11% $8.89$8.89 List: $9.99 | $14.14$14.14 | -12% $9.69$9.69 List: $10.99 | $49.99$49.99 | $27.37$27.37 |
| Price Per Unit | $0.69 / Fl Oz | $0.81 / Fl Oz | $14.14 / Ounce | $0.69 / Fl Oz | $0.65 / Ounce | $0.83 / Fl Oz |
| Delivery | Get it as soon as Thursday, Oct 17 | Get it as soon as Thursday, Oct 17 | Get it Oct 18 - 22 | Get it as soon as Thursday, Oct 17 | Get it Oct 21 - 23 | Get it as soon as Thursday, Oct 17 |
| Customer Ratings | ||||||
| Sold By | Amazon.com | Amazon.com | Mr. Medical | Amazon.com | -Supreme Sales- | Pathway Products LLC |
| hair type | Fine, Thin | Dry | Dull | Normal | — | Dry |
| scent | Biotin | Lemon | Lemon | Fragrance Free | Lavender | Lavender |
| active ingredients | vitamin e,potassium sorbate,sodium,panthenol,calendula,niacin | vitamin e | aloe barbadensis leaf juice,benzyl alcohol,capric triglyceride,cetyl alcohol,citral,glyceryl stearate,jojoba,lemon,limonene,linalool,potassium sorbate,vitamin e | Salicylic Acid, Salicylic Acid, salicylic acid | lavender | lavender |
| liquid volume | 414 milliliters | 11 fluid ounces | 11 fluid ounces | 14 fluid ounces | 11 fluid ounces | 325 milliliters |
| form | Liquid | Liquid | Crystal | Liquid | Liquid | Liquid |
| target species | Human | Human | Human | Human | Human | Human |
| suitable hair color | all hair colors | medium blonde | — | all hair colors | all hair colors | all hair colors |
| recommended uses | Volume | Smoothening | Smoothening | Softening | Dryness | Smoothening |
| target gender | unisex | female | unisex | unisex | unisex | unisex |
| ingredients | Aloe Barbadensis Leaf Juice (Certified Organic Ingredient), Water, Sodium Coco-Sulfate, Sodium Laurylglucosides Hydroxypropylsulfonate, Decyl Glucoside, Argania Spinosa Kernel Oil (Certified Organic Ingredient), Cedrus Atlantica Bark Oil, Citrus Aurantifolia (Lime) Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Citrus Limon (Lemon) Peel Oil, Citrus Paradisi (Grapefruit) Peel Oil, Eucalyptus Globulus Leaf Oil, Helianthus Annuus (Sunflower) Seed Oil (Certified Organic Ingredient), Juniperus Virginiana Oil, Orbignya Oleifera (Babassu) Seed Oil (Certified Organic Ingredient), Rosmarinus Officinalis (Rosemary) Leaf Oil, Simmondsia Chinensis (Jojoba) Seed Oil (Certified Organic Ingredient), Zingiber Officinale (Ginger) Root Oil, Avena Sativa (Oat) Kernel Extract (Certified Organic Ingredient), Calendula Officinalis Flower Extract (Certified Organic Ingredient), Chamomilla Recutita (Matricaria) Flower Extract (Certified Organic Ingredient), Chenopodium Quinoa Seed (Certified Organic Ingredient), Citrus Grandis (Grapefruit) Fruit Extract, Daucus Carota Sativa (Carrot) Root Extract (Certified Organic Ingredient), Persea Gratissima (Avocado) Fruit Extract (Certified Organic Ingredient), Rubus Idaeus (Raspberry) Fruit Extract (Certified Organic Ingredient), Serenoa Serrulata Fruit Extract (Saw Palmetto Extract), Solanum Lycopersicum (Tomato) Fruit/Leaf/Stem Extract (Certified Organic Ingredient), Biotin, Niacinamide, Tocopheryl Acetate, Babassu Oil Polyglyceryl-4 Esters, Beta-Caryophyllene, Citric Acid, Coco-Glucoside, Glycerin®, Glyceryl Oleate, Inulin (Certified Organic Ingredient), Sodium Chloride, Sodium Phytate, Sodium Sulfate, Alcohol, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Limonene. | Aloe Barbadensis Leaf Juice (Certified Organic Ingredients), Water (Aqua), Sodium Coco-Sulfate, Sodium Laurylglucosides Hydroxypropylsulfonate, Decyl Glucoside, Cedrus Atlantica Bark Oil, Citrus Aurantifolia (Lime) Oil, Citrus Aurantium Dulcis (Orange) Oil, Citrus Grandis (Grapefruit) Peel Oil, Citrus Limon (Lemon) Peel Oil, Litsea Cubeba Fruit Oil, Calendula Officinalis Flower Extract (Certified Organic Ingredients), Chamomilla Recutita (Matricaria) Flower Extract (Certified Organic Ingredients), Chenopodium Quinoa Seed (Certified Organic Ingredients), Citrus Limon (Lemon) Peel Extract (Certified Organic Ingredients), Styrax Benzoin Resin Extract, Tocopheryl Acetate, Babassu Oil Polyglyceryl-4 Esters, Bisabolol, Citric Acid, Coco-Glucoside, Glyceryl Oleate, Inulin (Certified Organic Ingredients), Sodium Chloride, Sodium Phytate, Sodium Sulfate, Alcohol, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Citral, Limonene. | Great Product | Active Ingredients: Salicylic Acid (2.0 %), Controls Symptoms of Anti-Dandruff, Anti-Seborrehic Dermatitis. Inactive Ingredients: Aloe Barbadensis Leaf Juice (Certified Organic Ingredient), Sodium Coco-Sulfate, Coco-Glucoside, Sodium Laurylglucosides Hydroxypropylsulfonate, Glyceryl Oleate, Cedrus Atlantica Bark Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Citrus Limon (Lemon) Peel Oil, Copaifera Officinalis (Balsam Copaiba) Resin, Coriandrum Sativum (Coriander) Fruit Oil, Geranium Maculatum Oil, Lavandula Angustifolia (Lavender) Oil, Melaleuca Alternifolia (Tea Tree) Leaf Oil (Certified Organic Ingredients), Mentha Arvensis Leaf Oil, Mentha Piperita (Peppermint) Oil, Pogostemon Cablin Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Chamomilla Recutita (Matricaria) Flower Extract (Certified Organic Ingredient), Chenopodium Quinoa Seed (Certified Organic Ingredient), Rosmarinus Officinalis (Rosemary) Leaf Extract (Certified Organic Ingredients), Rosmarinus Officinalis (Rosemary) Leaf Extract (Certified Organic Ingredient), Styrax Benzoin Resin Extract, Tocopheryl Acetate, Bisabolol, Citric Acid, Disodium Cocoyl Glutamate, Inulin (Certified Organic Ingredient), Menthol, Potassium Hydroxide, Sodium Chloride, Sodium Phytate, Sodium Sulfate, Water (Aqua), Alcohol, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Limonene, Linalool. | — | Certified Organic Lavender Floral Waters|herbal Infusion of Certified Organic Ingredients (See Product Details For Ingredients)|yucca|organic Sea Kelp|olefin Sulfonate|cocamidopropyl Betaine|certified Organic Aloe Vera|panthenol (Vitamin B5)|soy Protein|jojoba Oil|vegetable Glycerine|extracts of Certified Organic Herbs (See Product Details For Ingredients)|citric Acid|methyl/Propylparaben|pure Essential Oil of Lavender|pure Essential Oil of Ylang Ylang|pure Essential Oil of Lemon|pure Essential Oil of Lime |
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Really impressed with how this helped my scalp!
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Important information
Safety Information
See label.
Indications
Hair Care
Ingredients
Aloe Barbadensis Leaf Juice (Certified Organic Ingredient), Water, Sodium Coco-Sulfate, Sodium Laurylglucosides Hydroxypropylsulfonate, Decyl Glucoside, Argania Spinosa Kernel Oil (Certified Organic Ingredient), Cedrus Atlantica Bark Oil, Citrus Aurantifolia (Lime) Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Citrus Limon (Lemon) Peel Oil, Citrus Paradisi (Grapefruit) Peel Oil, Eucalyptus Globulus Leaf Oil, Helianthus Annuus (Sunflower) Seed Oil (Certified Organic Ingredient), Juniperus Virginiana Oil, Orbignya Oleifera (Babassu) Seed Oil (Certified Organic Ingredient), Rosmarinus Officinalis (Rosemary) Leaf Oil, Simmondsia Chinensis (Jojoba) Seed Oil (Certified Organic Ingredient), Zingiber Officinale (Ginger) Root Oil, Avena Sativa (Oat) Kernel Extract (Certified Organic Ingredient), Calendula Officinalis Flower Extract (Certified Organic Ingredient), Chamomilla Recutita (Matricaria) Flower Extract (Certified Organic Ingredient), Chenopodium Quinoa Seed (Certified Organic Ingredient), Citrus Grandis (Grapefruit) Fruit Extract, Daucus Carota Sativa (Carrot) Root Extract (Certified Organic Ingredient), Persea Gratissima (Avocado) Fruit Extract (Certified Organic Ingredient), Rubus Idaeus (Raspberry) Fruit Extract (Certified Organic Ingredient), Serenoa Serrulata Fruit Extract (Saw Palmetto Extract), Solanum Lycopersicum (Tomato) Fruit/Leaf/Stem Extract (Certified Organic Ingredient), Biotin, Niacinamide, Tocopheryl Acetate, Babassu Oil Polyglyceryl-4 Esters, Beta-Caryophyllene, Citric Acid, Coco-Glucoside, Glycerin®, Glyceryl Oleate, Inulin (Certified Organic Ingredient), Sodium Chloride, Sodium Phytate, Sodium Sulfate, Alcohol, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Limonene.
Directions
Massaging through wet hair creates a rich, cleansing lather. Following with Biotin B-Complex Thickening Conditioner after rinsing produces the best results.
Legal Disclaimer
These statements have not been evaluated by the Food & Drug Administration. This products is not intended to diagnose, cure, mitigate, treat, or prevent any disease.
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Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers like the smell, quality, and thickness of the shampoo. They mention it makes their hair look thicker, cleans well, and is good for thinning hair. Some appreciate the value for money and hair softness. However, some customers have reported that it leaves their hair feeling dry. Opinions differ on its effectiveness.
AI-generated from the text of customer reviews
Customers like the smell of the shampoo. They say it smells great and is a nice big bottle.
"I recommend buying this product. Good for men scalp. Good scent...." Read more
"...This one doesn't smell that powerful and other people do not smell my hair...." Read more
"...everything from cheap to expensive because I want something that smells good, keeps my hair sleek and shiny, no frizz and doesn't grease up my hair...." Read more
"...Only complaint is that there is fragrance which can be toxic and an allergen.A fragrance free version would get 5 stars :)" Read more
Customers like the quality of the shampoo. They say it's great, good, and better than most average store brands. Some also mention it's pleasant to use and better than most average brands.
"...but it cleans well, leaves it shiny and pretty, and is an all around great shampoo...." Read more
"This is an excellent shampoo." Read more
"excellent shampoo, would highly recommend it. It did not make my scalp itch." Read more
"...most natural shampoo on the market, but it is definitely better than a lot of products...." Read more
Customers like the thickness of the product. They mention it makes their hair thicker, looks healthier, and does good things for their scalps. Some say it helps with hair loss and fine, greasy hair.
"I recommend buying this product. Good for men scalp. Good scent...." Read more
"...Additionally, it makes my hair look thick and healthy." Read more
"Have been using this lotion for ages and love the way it feels and works on my skin...." Read more
"Have bought this shampoo many times as it really works to increase the thickness of my hair. I love it" Read more
Customers like the shampoo for its ability to clean their hair well. They mention it has a good lather, rinses off easily, and works well as a cleanser. Some say it makes their scalp squeaky clean and leaves their hair soft and shiny.
"...for the biotin making my hair stronger or anything like that, but it cleans well, leaves it shiny and pretty, and is an all around great shampoo...." Read more
"...This is it. It not only makes my hair super soft, but it doesn't get greasy after one day like the others...." Read more
"...This Avalon shampoo lathers great, actually cleans my scalp thoroughly, doesn’t irritate it, and I feel really happy with it...." Read more
"...But the last bottle left my hair feeling gummy like I didn’t rinse the product out of my hair." Read more
Customers appreciate the value for money of the shampoo. They mention it's affordable, clean, and pleasantly surprised by the size vs cost. Some say it's a wonderful way to start the day feeling revitalized and ready to take on the world.
"...This is a big bottle which has 32 fl. Oz. Well worth the money!!" Read more
"I finally found a quality shampoo to replace my Aveda. The price is deceiving. I was not expecting to be so happy with this shampoo...." Read more
"...promised--they are a good value, monetarily speaking anda since they are composed of natural ingredients, I've never had an allergic reaction" Read more
"...It made a mess and seemed like a waste of money...." Read more
Customers like the hair softness of the shampoo. They mention it feels great on their scalp, is gentle, and leaves their hair feeling well-moisturized.
"I recommend buying this product. Good for men scalp. Good scent. Leaves hair soft, the packaging is a little weird, but I guess that's why 20..." Read more
"...It leaves me with that squeaky-clean feel. I think if your scalp issues are not too severe, this shampoo can be beneficial for you." Read more
"...This is it. It not only makes my hair super soft, but it doesn't get greasy after one day like the others...." Read more
"...My hair feels clean, smooth and healthy" Read more
Customers have mixed opinions about the effectiveness of the shampoo. Some mention it works amazingly well for them, while others say the pump doesn't work and it doesn't perform better than regular brands.
"...If you are sensitive, I'd probably skip this one, but it works for me with no adverse effects...." Read more
"...and that's why I said surprisingly good because the conditioner did not work for me, it made my hair super dry and because of that I thought the..." Read more
"I usually never write reviews, but this shampoo works super well for me...." Read more
"...The conditioner is very watered down and does nothing...." Read more
Customers dislike that the shampoo dries out their hair. They mention it makes their scalp feel dryer and it's not moisturizing enough. Customers also say the conditioner is very watered down and doesn't do anything.
"...You will still need conditioner because this shampoo is on little on the drying side. My hair also seems to tangle more easily...." Read more
"...shampoo good and suitable for others but I found this one making my hair very very dry and turning my black hair into grey...." Read more
"...good because the conditioner did not work for me, it made my hair super dry and because of that I thought the shampoo will be the same but..." Read more
"...This shampoo’s perfect for that. However, it does make my scalp feel dryer so if you have dandruff this may not be it for you." Read more
Reviews with images
For thinning hair
-
Top reviews
Top reviews from the United States
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The first time I bought this shampoo, I was searching for something for my thin, long hair that might help it feel fuller and healthier. My first impression was that it was very heavy on the essential oils, and thusly it took awhile for me to get used to the smell as it's pretty strongly herbal. I liked the consistency and lathering, and for me I use a pump and a half to lather up my thin, waist-length hair. I have not had any issues with lather, but I have very hard water so that may help where others have had issues.
It took me a long time to get through the first bottle, washing my hair daily, and when that was gone I was ready to try something else. I picked up a different brand from Amazon, and while using the different shampoo, I realized that this shampoo with it's extreme amount of essential oils was keeping my on again off again dandruff at bay!! My dandruff was coming back when I switched, so after using most of the new shampoo I placed an order for my second bottle of this one.
When I received the second bottle, it came packed very well, no leaking or anything, and when I pumped some product in the shower I was met by the old familiar heavy essential oil smell that I knew was going to keep my scalp and hair healthy. It was like seeing an old friend again.
I can't speak for the biotin making my hair stronger or anything like that, but it cleans well, leaves it shiny and pretty, and is an all around great shampoo. I don't want to use anything else anymore, and I will be trying the matching conditioner once I'm done with my massive sized grocery store brand.
I want to speak about those claiming chemical burns. I have NOT had this experience, but as I mentioned before, this shampoo contains heavy amounts of essential oils. If you are sensitive, I'd probably skip this one, but it works for me with no adverse effects. Even though essential oils are natural, that doesn't mean natural botanicals are without side effects.
I wish I could give this shampoo more than five stars, it will always be my favorite.
I found this stuff from the EWG "clean" products list (no chemicals or anything harmful) and I was skeptical because typically you think the natural stuff just doesn't work but I gave it a try anyways and OMG I LOVE this stuff! I pair it with the matching conditioner.
Since using (and I'm only about 1/3 of the way through my first bottle). I've noticed:
1. My hair is so much softer
2. It feels cleaner
3. It stays cleaner longer
4. I am actually growing new hair follicles and hair
5. I have almost no hair loss in the shower minus maybe one or two strands per use
6. My hair is shinier and feels stronger.
There's a lot of reviews about how it dries their hair out, but I am not seeing it. I pair it with a leave in conditioner/heat protectant though as I am hard on my hair (blow dry and straighten several times a week).
There's also a lot of reviews about how the conditioner seems thin. Yes it is thinner than you're probably used to, but that is because it doesn't have all the harsh chemicals and actually, it can be argued that it's better for it as it is easier to work through your strands and allow it to soak in better.
Seriously. Try it. If you don't like it switch back bur I won't be going anywhere!
Top reviews from other countries
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