"This is a small book packed with BIG ideas. Offering powerhouse strategies, real-life case studies, and actionable goals at every turn, readers learn to overcome obstacles and get down to business, all while pursuing art they love. The iCadenza tidal wave of influence and inspiration continues to grow!"
"This book is thoughtfully and expertly put together and I think will help a great many artists on their journey. I admire very much the careful and caring way you have put it together."
"This is a brilliant, remarkably practical guide that will help you....there's no other way to put it...turn your dreams of a life in music into reality. I can't think of a better book on this subject." --Gail Eichenthal, Executive Producer of KUSC and KDFC
"Awakening Your Business Brain awakens us all, emerging artists and longtime academics alike, to trust in a thriving career, but only when assumptions welcome questioning, optimism accompanies feasibility, and creativity is unleashed through the art as well as the art of composing your own best career."