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No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses Paperback – April 1, 2013

4.5 out of 5 stars 114 ratings

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Frequently bought together

  • No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses
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  • Scientific Advertising: 21 advertising, headline and copywriting techniques
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  • CA$HVERTISING: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
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From the Back Cover


Radical Secrets of Direct Marketing “Players”

Go behind the scenes and cash in on the undisclosed, off-the-record strategies of today’s top direct marketers. These high-profile techniques can be applied to your non-direct marketing business with amazing results and direct marketing guru Dan Kennedy can take you there.

Dan and his special guest contributors – all phenomenally successful at borrowing direct marketing strategies from the world of mail-order, TV infomercials, etc. to use in ‘ordinary’ businesses including retail stores, restaurants, sales careers – reveal their radically different, super profitable methods and share actual advertising and marketing examples from their businesses.

Discover customer-getting, sales-boosting tactics you never knew existed and master Dan’s 10 Rules to Transforming Your Business into an Infinitely More Powerful Direct Marketing Business:

Rule #1: There Will ALWAYS Be an Offer or Offers
Rule #2: There Will Be Reason To Respond Right Now
Rule #3: You Will Give Clear Instructions
Rule #4: There Will Be Tracking, Measurement, And Accountability
Rule #5: Only No-Cost Brand-Building
Rule #6: There Will Be Follow-Up
Rule #7: There Will Be Strong Copy
Rule #8: It Will Look Like Mail-Order Advertising
Rule #9: Results Rule. Period.
Rule #10: You Will Be A Tough-Minded Disciplinarian And Put Your Business On a Strict Direct Marketing Diet

INCLUDES:
FREE – Glazer-Kennedy University Webinar Series
FREE – Elite Gold Insider’s Circle Membership*
FREE – Income Explosion Guide & CD
FREE – Income Explosion FAST START Tele-Seminar
DETAILS INSIDE!

About the Author


Dan S. Kennedy is a strategic advisor, consultant, business coach and editor of six business newsletters, he directly influences more than one million business owners annually. He is a champion of small business owners and entrepreneurs with a long track record of taking entrepreneurs to seven-figure incomes and multi-millionaire wealth.

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Product details

  • Publisher : Entrepreneur Press; Second edition (April 1, 2013)
  • Language : English
  • Paperback : 240 pages
  • ISBN-10 : 1599185016
  • ISBN-13 : 978-1599185019
  • Item Weight : 10 ounces
  • Dimensions : 6 x 0.75 x 9 inches
  • Customer Reviews:
    4.5 out of 5 stars 114 ratings

Customer reviews

4.5 out of 5 stars
4.5 out of 5
114 global ratings
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Reviewed in the United States on June 10, 2018
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Joshua Palmer
5.0 out of 5 stars Amazing read!
Reviewed in the United Kingdom on August 26, 2019
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L P
5.0 out of 5 stars Easy and insightful read
Reviewed in the United Kingdom on October 30, 2017
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Frank Martin
5.0 out of 5 stars If you are serious about your business and wealth get this book
Reviewed in the United Kingdom on April 18, 2015
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5.0 out of 5 stars Buy It
Reviewed in the United Kingdom on January 27, 2014
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Peter Jones
5.0 out of 5 stars amazing direct insight to a marketing geniuses mind
Reviewed in the United Kingdom on April 14, 2014
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