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The Badass Blog Planner: Your guide to defining your purpose, creating clarity, and building a year of killer content Paperback – January 7, 2015
- Print length76 pages
- LanguageEnglish
- Publication dateJanuary 7, 2015
- Dimensions8.5 x 0.18 x 11 inches
- ISBN-101505601304
- ISBN-13978-1505601305
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Product details
- Publisher : CreateSpace Independent Publishing Platform (January 7, 2015)
- Language : English
- Paperback : 76 pages
- ISBN-10 : 1505601304
- ISBN-13 : 978-1505601305
- Item Weight : 9 ounces
- Dimensions : 8.5 x 0.18 x 11 inches
- Best Sellers Rank: #1,548,298 in Books (See Top 100 in Books)
- #258 in Blogging & Blogs
- Customer Reviews:
About the author

Sarah Morgan is an Emmy-winning digital strategist who’s been creating content, designing, marketing, and selling online for over 25 years.
After ditching her corporate design job to build a freelance business, she made it her mission to help other business owners grow. Over the past 10 years she's taught 7000+ students around the world to market and grow their businesses online.
Through coaching, online courses, and her podcast, The Dare to Grow Show, Sarah strives to help others simplify their strategies, show up with confidence, and grow their business online.
Learn more at daretogrow.co and @daretogrow.co on social media.
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Now for the bad. The workbook can't decide if it's for beginners or experienced bloggers. It basically has worksheets to track what you did last year and then plan what you'll do this year. No tips or guidelines, just space to track your numbers and brainstorm how to improve them. As a beginning blogger, I don't even have a previous year to compare with so I'll have to work on that this year and come back to it. Yet other reviews say that for experienced bloggers it's too basic, so I'm not sure who the intended audience is! Also there are so few worksheets for future ideas compared to tracking past performance. I could easily write down past performance in a spreadsheet or notebook. I wanted guidance on making a game plan for my upcoming content!
My biggest issue though is the quality. As much as I love the design, if I'd known how poor the print quality was, I would NOT have purchased this book. The cover is cheap paper, not thick like a paperback book usually is. The inside is the same, but the absolute worst aspect is the ink itself. The images on the cover and even the text inside the book is grainy and makes your eyes hurt looking at it. Even the basic text seems to have a greenish shadow behind it like it printed in two colors and it makes it hard to read. Your eyes instantly blur the lines. Perhaps this is a self-published book and if so then I salute them on the design but they need to view proof copies first next time! Even a small printing shop should be able to print text that's actually readable.
Although I don't think this planner is suitable for brand new bloggers, I also don't think it is for very well established bloggers, because I think a lot of the things being tracked are likely already tracked and planned in other ways by experienced bloggers. If you've been going at it for a few months and are concerned that you're not super organized in terms of tracking where you've come from or planning where you are going, this would be an excellent planner for you to try out.
In the end I decided on the EPIC Blog Planner. This allows me to really plan where I'm going with my blog, lay out an editorial planner, etc., without needing to have anything to compare my progress to.
EPIC BLOG: One-Year Editorial Planner
Top reviews from other countries
But I did skim through it to realize it was not worth the $30. I also want to point out this is not a planner for a new blogger to plan content as perceived, it is in fact for already established bloggers, (unless you want to buy it for 6 pages).
What you will get:
Pg. 1-11: Review of WHY you Blog
Pg. 12-27: Two Page Spread of the following platforms to record your most popular posts from the year past: Blog, Twitter, Facebook, Instagram, Pinterest, Youtube. VERY limited and specific.
Pg. 28- 37: Static Pages review, Projects and Products summary, and then 6 pages to write about PAST content and "What Worked Well" and "What I would have done differently.
38-61: Recaps of: Advertising, Email Marketing, Partnerships and Sponsers in place/cost.
62-72: ACTUAL CONTENT PLANNING IS ONLY 9 PAGES! Content Planning: Spread of Short Term Goals, Spread of Long Term Goals, Spread of calendar for content, 2 pages, (front and back), and then a page devoted to quarters.
This magazine sized, record keeper, (hardly a planner!) would have made great for a free E-Book for subscribing to the website! Definitely a waste of money for anyone looking for an actual useful Blog/Business planner!
As for a guide to defining purpose and creating clarity, nah. There’s six or seven pages that have some guidance, but it’s more like a report card with a calendar for next year. With about nine pages focussed on actual planning, a calendar and a motivational poster would be a better investment.
Il planner permette di panificare la propria attività online e fornisce validi consigli.
Molto utile!






