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The Badass Blog Planner: Your guide to defining your purpose, creating clarity, and building a year of killer content Diary – January 7, 2015
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About the Author
Sarah Morgan is an award winning web designer and blog consultant. She challenges people to embrace their inner badass by helping them leave their unfulfilling jobs and grow passion-fueled businesses. After quitting her corporate job in 2012, she ran away with the circus (literally) to reconnect with her true passions and now helps others do the same. When she’s not busy training as an aerialist, you can find her on XOSarah.com inspiring her readers to turn their passions into a job they love and build strong, successful brands online.
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Unfortunately I'm probably going to have to keep this since return shipping isn't free (why not, Amazon??), so it'll cost almost half of what I paid, making the return pointless. The two star rating is for the attractive cover and clean design, I just wish it had a lot more to offer.
Now for the bad. The workbook can't decide if it's for beginners or experienced bloggers. It basically has worksheets to track what you did last year and then plan what you'll do this year. No tips or guidelines, just space to track your numbers and brainstorm how to improve them. As a beginning blogger, I don't even have a previous year to compare with so I'll have to work on that this year and come back to it. Yet other reviews say that for experienced bloggers it's too basic, so I'm not sure who the intended audience is! Also there are so few worksheets for future ideas compared to tracking past performance. I could easily write down past performance in a spreadsheet or notebook. I wanted guidance on making a game plan for my upcoming content!
My biggest issue though is the quality. As much as I love the design, if I'd known how poor the print quality was, I would NOT have purchased this book. The cover is cheap paper, not thick like a paperback book usually is. The inside is the same, but the absolute worst aspect is the ink itself. The images on the cover and even the text inside the book is grainy and makes your eyes hurt looking at it. Even the basic text seems to have a greenish shadow behind it like it printed in two colors and it makes it hard to read. Your eyes instantly blur the lines. Perhaps this is a self-published book and if so then I salute them on the design but they need to view proof copies first next time! Even a small printing shop should be able to print text that's actually readable.
I should have paid more attention to the page count. I thought there would be more advice and guidance mixed in with the full pages of basic worksheets. I was disappointed especially for this price.
I would easily buy again, and will likely gift it to friends and clients!
Although I don't think this planner is suitable for brand new bloggers, I also don't think it is for very well established bloggers, because I think a lot of the things being tracked are likely already tracked and planned in other ways by experienced bloggers. If you've been going at it for a few months and are concerned that you're not super organized in terms of tracking where you've come from or planning where you are going, this would be an excellent planner for you to try out.
In the end I decided on the EPIC Blog Planner. This allows me to really plan where I'm going with my blog, lay out an editorial planner, etc., without needing to have anything to compare my progress to.