- Hardcover: 256 pages
- Publisher: Thomas Nelson (August 22, 2011)
- Language: English
- ISBN-10: 159555369X
- ISBN-13: 978-1595553690
- Product Dimensions: 6.3 x 0.9 x 9.2 inches
- Shipping Weight: 14.4 ounces (View shipping rates and policies)
- Average Customer Review: 4.6 out of 5 stars See all reviews (112 customer reviews)
- Amazon Best Sellers Rank: #284,099 in Books (See Top 100 in Books)
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The Barefoot Executive: The Ultimate Guide for Being Your Own Boss and Achieving Financial Freedom Hardcover – August 22, 2011
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About the Author
From corporate life to teaching high school to sales, to information marketing, consulting, and even virtual service provider, Carrie Wilkerson has been there and done that professionally and personally. As “The Barefoot Executive,” Carrie Wilkerson has quickly become the definitive resource for helping others achieve extra income and career goals while working from home and keeping their priorities intact. She is a mentor coach advisor to more than one hundred thousand men and women as The Barefoot Executive through videos, podcasts, masterminding, mentoring, and live speaking. Not only a business expert but also an expert in business, Carrie’s work-at-home methods have inspired thousands and have earned many awards, online and off.Her passion is in teaching others to “Fill their Stadium” with fans so that marketing is easy and business is abundant.She livesoutside Fort Worth, Texas, with her family.
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Top Customer Reviews
The book is not a straight road-map from business idea to creation to profit. She presents ideas and concepts in a non-linear fashion and often repeats herself. The repetition of ideas is very common in self-help/biz development books so I expected it. What I didn't expect was the shameless self promotion.
She mentions her 100lb weight loss, adopted kids, mountains of debt, professional contacts (Zig Ziglar, etc) a lot! Her story is very inspiring! I applaud her will, dedication and commitment to success. However, rather than hearing about all of the things she had to overcome, I'd like to hear HOW she overcame them. I was expecting a more in depth discussion about how she built her business, the hurdles, the successes, the choices, etc. She briefly mentions her first business and extensively covers how her current business can help us reach new heights but never peels back the curtain.
I'm always leery about authors/speakers/teachers who make their living from teaching people how to make money. I find it a bit disingenuous for people who've never built a business outside of the "make money online" industry to claim to be able to help people how to make money outside of this industry. I don't think that describes Carrie 100%. I think she used the steps she outlines in this book to grow her business to the point where she expanded in to this industry. However, I wish she would have spent more time talking about THAT part of her growth.
Every chapter references how her current business and products can help us do the things she is teaching us to do. It is clear that the book is a marketing vehicle for her business. And for that reason I wanted to give this book 1 star. However, after listening objectively and ignoring the self promotion, I definitely see the value in the book.
This book is great for someone who is considering getting in to business for themselves and is not sure how or why. The action steps she gives will help you get an idea of what YOU can do to build a business that you are good at and care about.
It is not technical, so it is great for beginners and not so great for experienced business owners. There are a few insights for current biz owners but I think the greatest value in this book is in finding, evaluating and starting your business idea.
This book gave me ideas that will allow me to make 100 times the cost of the book within the next 6 months, so it was definitely worth reading. However, It could have been a 2 hour book without all the self-promotion and marketing, but then she wouldn't be following her own advice from the last chapter.
I prefer books that give the history of a business or CEO and talks about the tactics, ideas and tools they used to start and grow their business. (see Tony Hsieh, Steve Jobs, Starbucks, etc)
READ THIS BOOK but take notes so you don't have to go through it again. **side note: I listened to the audio book, she was a great narrator.
Writing style that feels like you're sitting together in a coaching session, just you and Carrie
Processes you can do TODAY to refine your ideas and set clear priority
My favorite part: a focus on the importance of a clear "why" for all the hard work
Bonus: so fun to read, it's like reading fiction (though it's not.) You might find yourself pulling it out in the middle of the night, like I did.
Order the book. You'll be very glad you did. I sure am.
The bulk of this books including the case studies has convincing arguments on why to start a home based business, but I would assume that someone who had bought this book was already convinced that a home based business was for them.
She had 2 really great ideas that I thought I could use. But most of the book gives very basic ideas like , be positive, don't hang around negative people, make sure your batteries in the video camera are fully charged, be prepared etc.
It is a fun read but not a lot of substance.