<Embed>
& FREE Shipping. Details
Arrives: Saturday, Jan 23 Details
Fastest delivery: Wednesday, Jan 20
Order within 12 hrs and 2 mins
Details
In Stock.
As an alternative, the Kindle eBook is available now and can be read on any device with the free Kindle app. Want to listen? Try Audible.
Your transaction is secure
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
Ships from Amazon.com
Sold by Amazon.com
Ships from
Amazon.com

Sold by
Amazon.com

The Behavior Gap: Simple ... has been added to your Cart
FREE Shipping
Get free shipping
Free 5-8 day shipping within the U.S. when you order $25.00 of eligible items sold or fulfilled by Amazon.
Or get 4-5 business-day shipping on this item for $5.99 . (Prices may vary for AK and HI.)
Learn more about free shipping
on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime
Condition: Used: Good
Comment: Book is in good condition and has ex-library label on binding. We partner with charitable organizations around the world to plant a tree for every book we sell.

Other Sellers on Amazon
$17.55
+ $3.99 shipping
Sold by: LOGOFAT
$20.76
+ $3.99 shipping
Sold by: allnewbooks
$29.20
+ $3.92 shipping
Sold by: BOOKS &BEYOND
Have one to sell?
Loading your book clubs
There was a problem loading your book clubs. Please try again.
Not in a club? Learn more
Amazon book clubs early access

Join or create book clubs

Choose books together

Track your books
Bring your club to Amazon Book Clubs, start a new book club and invite your friends to join, or find a club that’s right for you for free.
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more

Follow the Author

Something went wrong. Please try your request again later.


The Behavior Gap: Simple Ways to Stop Doing Dumb Things with Money Hardcover – Illustrated, January 3, 2012

4.5 out of 5 stars 286 ratings

See all formats and editions Hide other formats and editions
Price
New from Used from
Kindle
Hardcover, Illustrated
$26.00
$17.40 $3.25

Inspire a love of reading with Amazon Book Box for Kids
Discover delightful children's books with Amazon Book Box, a subscription that delivers new books every 1, 2, or 3 months — new Amazon Book Box Prime customers receive 15% off your first box. Sign up now
click to open popover

Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
    Apple
  • Android
    Android
  • Windows Phone
    Windows Phone
  • Click here to download from Amazon appstore
    Android

To get the free app, enter your mobile phone number.

kcpAppSendButton

Frequently bought together

  • The Behavior Gap: Simple Ways to Stop Doing Dumb Things with Money
  • +
  • The One-Page Financial Plan: A Simple Way to Be Smart About Your Money
  • +
  • The Index Card: Why Personal Finance Doesn't Have to Be Complicated
Total price: $55.89
Buy the selected items together

Special offers and product promotions

Editorial Reviews

Review

"Carl has a wicked way with a Sharpie." — Barry Ritholtz

"Carl Richards is the anti-Jim Cramer. He doesn't pick stocks, and he doesn't shout. In wise, calm style, The Behavior Gap teaches us how to rein in the emotional saboteur within us-the voice that leads us to double-down when the market is peaking and to make a panicky exit when stocks are a bargain. Richards shows us that, when it comes to our financial security, slow and steady wins the race." — Dan Heath, coauthor of Made to Stick and Switch

"Ah, clarity! Carl Richards can see the mistakes that humans-being human- make again and again with money. Then with humor and an I've-been-there nudge he sets them on the right course." — Jean Chatzky, author of Pay It Down

"The Behavior Gap throws light on an important question: How can we think more clearly about money and its role in a happy life? Carl Richards shows how to shape our behavior to invest, save, and spend to foster greater happiness." — Gretchen Rubin, author of The Happiness Project

"Who says common sense is common? Smart, tactical, practical advice for anyone who has done dumb things with their money." — Seth Godin, author of We Are All Weird

"Carl Richards's deceptively simple sketches in The Behavior Gap will make you laugh, change your relationship with money, and leave you the wealthier for it. This one is bound to be a classic!" — William Bernstein, author of A Splendid Exchange and The Investor's

"Carl has a knack for showing-gently and with charts!-that when it comes to money, most of us are idiots. Carl prods us to master money, rather than letting it master us." — Laura Vanderkam, author of All the Money in the World

"A brilliant guide to the ways we often trick ourselves into staying poor. Read this before you make your next financial decision." — Zac Bissonnette, author of Debt-Free U

"If a picture is worth a thousand words, Carl's sketches could change a life! He captures the essence of life and money." — Marty Kurtz, president of the Financial Planning Association

About the Author

Carl Richards is the director of investor education at BAM Advisor Services, a community of
independent advisors. He contributes to the Bucks blog at The New York Times and is a columnist for Morningstar Advisor. Richards appears regularly on National Public Radio's Marketplace Money, and is a frequent keynote speaker at financial planning conferences and visual learning events. You can find more of his work at BehaviorGap.com. He lives in Park City, Utah, with his family.

Product details

  • ASIN : 1591844649
  • Publisher : Portfolio; Illustrated edition (January 3, 2012)
  • Language: : English
  • Hardcover : 192 pages
  • ISBN-10 : 9781591844648
  • ISBN-13 : 978-1591844648
  • Item Weight : 11.2 ounces
  • Dimensions : 5.71 x 0.76 x 8.53 inches
  • Customer Reviews:
    4.5 out of 5 stars 286 ratings

Customer reviews

4.5 out of 5 stars
4.5 out of 5
286 global ratings
How are ratings calculated?

Top reviews from the United States

Reviewed in the United States on January 25, 2016
Verified Purchase
61 people found this helpful
Report abuse
Reviewed in the United States on August 10, 2020
Verified Purchase
3 people found this helpful
Report abuse
Reviewed in the United States on February 20, 2018
Verified Purchase
4 people found this helpful
Report abuse
Reviewed in the United States on June 2, 2016
Verified Purchase
3 people found this helpful
Report abuse
Reviewed in the United States on November 30, 2019
Verified Purchase
One person found this helpful
Report abuse
Reviewed in the United States on May 6, 2017
Verified Purchase
2 people found this helpful
Report abuse
Reviewed in the United States on January 5, 2012
Verified Purchase
4 people found this helpful
Report abuse

Top reviews from other countries

Iain P. Wishart
5.0 out of 5 stars One of the best money (and planning) books of the last decade
Reviewed in the United Kingdom on July 14, 2016
Verified Purchase
One person found this helpful
Report abuse
David Colvin
5.0 out of 5 stars Read this book!!
Reviewed in the United Kingdom on February 11, 2013
Verified Purchase
2 people found this helpful
Report abuse
G Phillips
5.0 out of 5 stars Finally, an investment book for the masses
Reviewed in the United Kingdom on October 11, 2012
Verified Purchase
One person found this helpful
Report abuse
I Davies
1.0 out of 5 stars Spoilers alert
Reviewed in the United Kingdom on May 15, 2017
Verified Purchase
Neil, Taunton
5.0 out of 5 stars Makes the complex world of financial planning simple
Reviewed in the United Kingdom on October 9, 2012
Verified Purchase