The Best Business Stories of the Year: 2002 Edition Kindle Edition

5.0 out of 5 stars 6 customer reviews
ISBN-13: 978-0375725012
ISBN-10: 0375725016
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  • Length: 492 pages
  • Word Wise: Enabled
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Editorial Reviews

From Publishers Weekly

Business writing evokes images of stock reports and other dry-as-dust fare, but this best-of compilation proves the business desk is no longer the newsroom's backwater. Series editor Leckey and guest editor Sloan have focused this third edition in the series around the fiscal year's big scandals. Highlights include Nicholas Stein's chronicle of the rise and fall of Chiquita Banana in Fortune, James B. Stewart's well-rendered tale of Sotheby's antitrust woes for the New Yorker and three selections covering various angles of the Enron scandal. As Sloan notes in his introduction, "Main Street has increasingly tied its fate to Wall Street-if our retirement portfolios don't do well, many of us who had counted on a caviar retirement are going to get cat food instead." The savvy editors leaven the bad news with some humor, though. "My Pro Forma Life" by Rob Walker for Slate pokes fun at the slippery language companies use to slide bad numbers past investors. There are some intriguing general interest stories with business tangents, too: Malcolm Gladwell on the shrinking disposable diaper, Wayne Curtis on Newfoundland iceberg harvesters and Neil Irwin on the effects of technology on the economics of the Slinky. For perspective, the editors have included a piece about currency trading in Pakistan by the late Wall Street Journal reporter Daniel Pearl, to whom this edition is dedicated. Taken together, the stories make for an ample snapshot of the face of the nation this past fiscal year. Better, most of these writers transcend the business-writing genre, offering just plain good writing.
Copyright 2002 Reed Business Information, Inc.

From Library Journal

This second edition of an annual series selects 27 outstanding articles on such wide-ranging topics as Michael Milken, baby formula, Yahoo, and Ron Popeil. All focus on the human aspect of business and were published between July 1, 2000, and June 30, 2001, although two stories were added to address the consequences of September 11. Guest editor Auletta, one of the best and best-known business writers around, chose articles from such sources as New York, the Wall Street Journal, the Atlantic Monthly, Harper's, Fast Company, Bloomberg Markets, Mother Jones, the New York Times, and the St. Petersburg (FL) Times. Stories vary in length from three to 32 pages but average 17 pages. Individually, many will be found on services like EbscoHost, Proquest, or Lexis-Nexis but not with any indication of their quality or influence. Good business writing is inherently interesting, and this is a fine purchase for public libraries where there is an active business readership. Two- and four-year academic libraries serving business writing or technical communications programs will also find this potentially useful. Libraries should consider making a long content note in their cataloging record; otherwise, many of these excellent articles will be lost to readers. Patrick J. Brunet, Western Wisconsin Technical Coll.
Copyright 2002 Reed Business Information, Inc.

Product Details

  • File Size: 1131 KB
  • Print Length: 492 pages
  • Publisher: Vintage; 2002 ed. edition (January 18, 2010)
  • Publication Date: February 10, 2010
  • Sold by: Random House LLC
  • Language: English
  • ASIN: B0034N7JLI
  • Text-to-Speech: Not enabled
  • X-Ray:
  • Word Wise: Enabled
  • Lending: Not Enabled
  • Enhanced Typesetting: Enabled
  • Amazon Best Sellers Rank: #2,463,911 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Top Customer Reviews

Format: Paperback
What a simple, yet compelling, concept. Scour all of the business magazines (mostly major ones, though), and pick the best 27 articles of the prior year, independent of field of interest. Then lay them out with no extra fluff, letting the original work be the star attraction. Such is the concept behind this book, which was both a quick read and difficult to put down.
With stories ranging from the rise, fall and re-rise of fashion designer Tommy Hilfiger to a joyous piece on Ron Popeil of quirky gadget-maker (and those accompanying infomercials) Ronco fame to an amazing tome on emerging "digital paper" technology that has to be read to be fully appreciated, this book covered a myriad of topics that I probably would not have gone out of my way to track down, but having read about them in this book, my appetite to read on has only been whetted.
If you are looking to expand your horizons beyond the two or three topics that currently represent your comfort zone, this book is an easy and enjoyable way to dip your toes in the water.
Strongly recommended.
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Format: Paperback
A terrific collection of well-written and fascinating pieces of business journalism. I picked this book up at an airport expecting to read just a few of the stories that looked interesting. I ended up reading the entire book cover to cover. Each story offers an insightful and interesting view of a particular business or industry. For anyone interested in the corporate scandals that seem to be erupting in the business world on a near-weekly basis, you will find yourself completely absorbed by this book in no time at all.
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Format: Hardcover
From print media and journals to business and general interest publications, the authors have searched for the best business accounts from the past year, providing vignettes and accounts primarily nonfiction in content, but telling of business goals, individuals, and strategies. A diverse, well-represented collection.
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