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Black Liberation Through the Marketplace: Hope, Heartbreak, and the Promise of America Paperback – May 10, 2022
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If we face America’s racial history squarely, will it mean that the American project is a failure? Conversely, if we think the American project is a worthy endeavor, do we have to lie, downplay, or equivocate about our past?
In this book, we use the classical liberal lens to ask Americans on the political right to seriously reckon with America’s deep racial pain—much of which arises from violations of rights that conservatives say they deeply value, such as property rights, freedom of contract, and the protection of the rule of law. We ask those on the left to take a hard look at the failed paternalism, and in some cases, thoroughgoing racism of past progressive policy. All Americans are asked to apply their concern for individual rights and constitutional order fairly to our historical record. What readers will find are deep injustices against black Americans. But they will also find black entrepreneurs overcoming amazing obstacles and a black community that has created flourishing institutions and culture.
Exhausted by extremism on both left and right, a majority of Americans—black and white—love this country and want to do right by all of its citizens. In Black Liberation Through the Marketplace, readers will come away with a better understanding of black history and creative ideas for how to make this nation truly one with liberty and justice for all.
- Print length464 pages
- LanguageEnglish
- PublisherEmancipation Books
- Publication dateMay 10, 2022
- Dimensions5.5 x 1 x 8.25 inches
- ISBN-101637583443
- ISBN-13978-1637583449
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“Amid the current fierce debate over how American children should be educated, this book should serve as a premier resource for educators seeking to share an honest account of U.S. history with their students. Of course, teachers should describe the barriers of systemic racism while waiting to tell the disturbing record of racial injustice to an age-appropriate audience. But celebrating black achievement is paramount.” -- Ian Rowe of the American Enterprise Institute
“Instead of pushing books like Ibram X. Kendi’s How To Be an Antiracist, colleges should have students read Black Liberation Through the Marketplace. The authors make a compelling case that the path forward that will benefit blacks and everyone else is freedom, not coercive and divisive government ‘equity’ programs. Let’s trumpet that message as loudly as possible.” -- George Leef for National Review
“Ferguson and Witcher make persuasive arguments in favor of the classical liberal narrative about black history, and they also provide valuable summaries of and introductions to the work of other important classical liberal and libertarian scholars on race. In fact, this might be the first book on black history I recommend to students from now on.” -- Jason Jewell, featured in Law & Liberty’s review, “Market Solutions to Ancient Sins”
“Overall, Black Liberation Through the Marketplace is one of the most useful books on the economics of American race relations to appear for some time. If Americans were truly interested in improving their country, rather than engaging in mindless virtue signaling, it would be a bestseller and supplant the infamous Woke tomes currently degrading collegiate and military reading lists.” -- Robert E. Wright in “Marketplace Liberation”
“America is in desperate need of a new conversation about Black socio-economic mobility that takes the failures of American history and realities of Black excellence seriously in light of the civil society institutions that make it all possible. This book is the beginning of that conversation. Ferguson and Witcher provide us with the very principles of economic and political liberty that, if applied, would end cycles of poverty for so many living in disadvantaged communities. It’s historically honest, wonderfully insightful, and immensely practical.” -- Anthony B. Bradley, author of The Political Economy of Liberation
About the Author
Marcus M. Witcher is an Assistant Professor of History at Huntingdon College in Montgomery, Alabama. He received his BA from the University of Central Arkansas in 2011, an MA from the University of Alabama in 2013, and completed his Ph.D. in history from UA in 2017. His first book, Getting Right with Reagan: The Struggle for True Conservatism, 1980-2016, was published by the University Press of Kansas in 2019. Dr. Witcher is also the co-editor of the three volume Public Choice Analyses of Economic History (2018, 2018, 2019) and is the co-editor of Conversations on Conservatism: Speeches from the Philadelphia Society (2021).
Product details
- Publisher : Emancipation Books (May 10, 2022)
- Language : English
- Paperback : 464 pages
- ISBN-10 : 1637583443
- ISBN-13 : 978-1637583449
- Item Weight : 1.27 pounds
- Dimensions : 5.5 x 1 x 8.25 inches
- Best Sellers Rank: #368,092 in Books (See Top 100 in Books)
- #203 in Free Enterprise & Capitalism
- #518 in Black & African American History (Books)
- #956 in Political Philosophy (Books)
- Customer Reviews:
About the authors

Marcus M. Witcher is an Assistant Professor of History at Huntingdon College in Montgomery, Alabama. He received his BA from the University of Central Arkansas in 2011, an MA from the University of Alabama in 2013, and completed his Ph.D. in history from UA in 2017. His first book, Getting Right with Reagan: The Struggle for True Conservatism, 1980-2016, was published by the University Press of Kansas in 2019. Dr. Witcher is also the co-editor of the three volume Public Choice Analyses of Economic History (2018, 2018, 2019) and is the co-editor of Conversations on Conservatism: Speeches from the Philadelphia Society (2021).

Rachel Ferguson is an economic philosopher at Concordia University Chicago. As director of the Free Enterprise Center there, she leads a nationwide, cross-disciplinary faculty network that engages questions of liberty and virtue through seminars, conferences, and pedagogy. Dr. Ferguson has been a visiting fellow at the Eudaimonia Institute and her work can be found in Discourse, the Journal of Markets & Morality, and the Library of Economics and Liberty. Ferguson lives in St. Louis, Missouri where she is actively involved in community building and empowering marginalized entrepreneurs through LOVEtheLOU and Gateway to Flourishing.
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This book is also great overview of the history of Black Americans. The authors do not shy away from discussing and analyzing the history of atrocities committed against Black Americans, but they don't follow the typical trope of blaming it all on the Constitution and values the country was founded on. Rather, they point out (like many Black leaders of the past did) that it was not that liberal values led to discrimination and the degradation of minorities in the US, but that the failure of the US to live up to those values resulted in atrocities and injustices committed against minorities. And when Black Americans did make progress (and the authors do a great job of discussing the many accomplishments made by Black Americans), the authors point out that it was typically because of, not despite of, markets, business, and commerce. Without the success of Black business leaders, the Civil Rights movement could have never occurred.
This book is also perfect for anyone looking to learn about Classical Liberalism. Throughout the book, the authors stop to point out and elaborate on key classical liberal concepts and insights. I think this is the best way to learn about political philosophy. Reading through abstract ideas can be useful, but learning about them through actual history (how things happen in the real world) is extremely valuable.
Finally, this is a timely book. Black history and the modern problems that Black Americans face are prominent in the American mind and academia in the US. If you want to read a book that is not fanatical, that does not side closely with either political party and their agenda, that sticks to the historical facts and record, while providing unique analysis and solutions to modern problems that could actually work, this is the book for you. Fans of history, philosophy, and modern policy issues should find much to enjoy in reading Black Liberation Through the Marketplace.
As our country struggles with renewed racial discord, rhetoric and hyperbole have often replaced facts on both sides of this troubled racial divide. This book rightly points to the role black intellectuals had in getting America to live up to its founding documents, the role of civil society (mainly the black church) in developing institutions to educate and advance emancipated slaves, and the importance of black businesses and entrepreneurs in funding both the abolitionist and the civil rights movements. All of this while telling the story of the very real persecution and injustices that had to be overcome (and still needs to be overcome) by black Americans every step of the way (two steps forward, one step back – in the words of the authors).
This book is both a primer on classical liberal thought and a history of African American exceptionalism in the face of infuriating injustices. From emancipation to Jim Crowe, to George Floyd, this book takes an honest and in-depth view of the path that has gotten us here and gives hopeful suggestions for moving forward.
The book does not shy away from describing the brutality of slavery and the overt, dehumanizing racial discrimination that many generations of blacks suffered afterward. However, the authors point out that this was a failure of America’s political institutions, not the free enterprise system itself.
The authors do not seek to address issues of racial equality through top-down social engineering. However, this is not due to a lack of concern with racial equality. Rather, it is because classical liberals are skeptical about top-down social engineering for various reasons (e.g., the information problem described by Hayek, the infringement of individual rights).
Highly recommended.


