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Blog, Inc.: Blogging for Passion, Profit, and to Create Community Paperback – September 19, 2012
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"Blog, Inc. really reads like an inspiring conversation with a great friend who is offering you her best advice over a good cup of coffee. Packed with insights for everyone from seasoned bloggers to those just starting out, Joy offers wisdom on how to create community while translating your passions into an inspiring online presence."
-Sarah Walker, The Curated House blog
"This book will be your new best friend and number-one resource-a true modern-day business school for blogging! Joy's advice, tips, and personal blog insight is phenomenal!"
- Erica Domesek, P.S. I Made This...
"If the physical world of blogging is about fostering a sense of community, then Blog, Inc. is its new manifesto."
-The Glitter Guide
"If starting a blog was like embarking on a safari expedition, Joy Cho is the knowledgeable tour guide we'd want by our side."
-Taylor Combs, Martha Stewart Living
"Good for both newbies and those who want to take their site to the next level."
- Dorkys Ramos, Dry As Toast blog
About the Author
Joy Deangdeelert Cho is a graphic designer, blogger, food enthusiast, and coauthor of Creative, Inc. She worked with numerous fashion clients in New York before launching her own design business and beloved blog, Oh Joy!, in 2005. In addition to running her blog, she now designs textiles, packaging, and branding for clients in the fashion and food industries, consults other creative businesses through her Rx program, and has a product line of stationery and wallpaper. Joy lives in Los Angeles with her husband, daughter, and three cats.
Grace Bonney is the creator of Design*Sponge, the award-winning home and product design Web site. She founded the Design*Sponge Biz Ladies series, a traveling event designed to connect women running their own design-based businesses. Grace lives in Brooklyn.
Meg Mateo Ilasco is a designer, illustrator, and writer. A serial entrepreneur, she launched her first business in 1999, and is the author of three books on the topic: Craft, Inc., Creative, Inc., and Mom, Inc. Meg lives in the San Francisco Bay Area.
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Top Customer Reviews
This book not only provides personal interviews with some of the most successful bloggers on the Internet today, but it also offers helpful tips that will either spark an idea for a blog post or spark some further thinking on something you may have thought about before but never fully explored. If nothing else, reading this book will fill you with a new desire to better commit to the blog you started out of love in the first place!
I was expecting a book that wouldn't tell me anything I didn't know already. What I got was a book that gave me a fresh perspective on some of the things I thought I already knew. Knowing that Joy is a hugely successful blogger, her years of experience and successes only add to the credibility of each page. I am enjoying this and thrill myself everytime I write a note in the margins for a blog post idea...which is about every page.
(Disclosure: I was not paid or compensated in any way to write this review and I purchased the book myself through Amazon.com.)
I love how organized and easy the book flows.Other topics she tackles: Blogging Etiquette, Social Networking, SEO, and What to Charge for Sponsorship. These are topics that are hard to find facts and realistic tips on, and every blogger needs guidance with at some point in their experience.
In between chapters there are fantastic Q & A's with successful bloggers that I really enjoyed. Very honest, helpful, and inspiring perspective on their blog journey. It's the best all in one resource for both aspiring bloggers and experience bloggers alike! When I get emails with questions about different aspects of blogging, I will now direct them straight to Joy's book! :)
This book by Joy Deangdeelert Cho is more of an introductory guide to blogging. It covers topics like picking your niche, choosing a blogging platform, how to behave online, and monetizing your blog. They are mentioned in a rather general way, very informative to new bloggers but lacking the depth that experienced bloggers look for.
I like the interview series as they look at other bloggers. It gives a nice overview of blogging from the perspective of other bloggers. However, if you want to get more technical, I would recommend checking out Blogging Heroes and Clear Blogging
Blog, Inc is just one of the many books on blogging that are out there, just that this one's from the perspective of the author. Most blogging books talk about similar techniques at building a successful blog, with the difference usually being the story of how the author started her own. I may sound critical but I've read too many books on blogging.
If you're a beginner, you might also want to check out Blogging for Creatives. If you're into changing your mindset, you can try Click Millionaires.
Most Recent Customer Reviews
I recommend this book to everyone who has a blogged or is thinking about starting a blog.Read more