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Bloomberg by Bloomberg Paperback – August 27, 2001

3.8 out of 5 stars 54 customer reviews

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Editorial Reviews

Amazon.com Review

Members of the world's financial communities are increasingly securing the information that drives them from Michael Bloomberg. His specialized media--including manipulable online data feeds, a global newswire, and extensive magazine and broadcast outlets--have turned the business of business news upside down. Along the way, he's made a substantial fortune and a significant name for himself. In Bloomberg by Bloomberg, he reveals (with help from colleague Matthew Winkler) how it all came to be. --This text refers to an out of print or unavailable edition of this title.

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Media moguls are hard to like. Rupert Murdoch may be a visionary, but would you want to work for him? Ted Turner may be a risk taker, but aren't you glad he didn't take over CBS? So it's an achievement that Michael Bloomberg has written an instructive and engaging autobiography. -- The New York Times Book Review, William C. Taylor --This text refers to an out of print or unavailable edition of this title.
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Product Details

  • Paperback: 280 pages
  • Publisher: Wiley; 1 edition (August 27, 2001)
  • Language: English
  • ISBN-10: 0471208884
  • ISBN-13: 978-0471208884
  • Product Dimensions: 6 x 0.8 x 9 inches
  • Shipping Weight: 12.6 ounces (View shipping rates and policies)
  • Average Customer Review: 3.8 out of 5 stars  See all reviews (54 customer reviews)
  • Amazon Best Sellers Rank: #126,739 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

By John Van Wagner on February 21, 2002
Format: Paperback
Don't be deceived by the modest size of this self-made billionaire's autobiography. As if cramped by the limitations of the book's length, Michael Bloomberg's ego assaults the reader like an over-zealous vacuum cleaner salesman, pushing his ideas on life, work and excellence with all the energy that scores of superlatives can summon. Funny, then, that in many places the story comes off as a crashing bore.
"Bloomberg by Bloomberg" is ultimately redeemed by the compelling nature of the tale. More than anything the spectacular success of Bloomberg, L.P. highlighted the extent of the information technology revolution and the resultant productivity gains that transformed global industry. There's no question that Michael Bloomberg saw these changes coming, and in harnessing them created a company whose reputation for excellence, innovation, and customer orientation set a standard unmatched by any information services company before or since.
The author's pride in Bloomberg, L.P. suffuses the book, and he focuses so much loving attention on its birth and propsperity that at times this seems more like the story of a company than a man. The two are clearly of one soul. But at times it's easy to forget that this is the story of an extraordinary character and not an addendum to "In Search of Excellence".
This life story is one in which the input of outsiders would add tremendous insight. When Bloomberg discusses his dealings with his Harvard Business classmates, his trading buddies at Salomon Bros., or his employees at Bloomberg, it's easy to wish for their side of the story. As it is, the only hint we get of humility or insecurity from Bloomberg himself is his incessant reminder of the fact that he had been fired from Salomon Bros.
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Format: Hardcover
Michael is clearly a hard driving CEO that has built an outstanding business. It is a great story and the building and history of Bloomberg is tremendous reading. The second half gets tiring fast; all entreprenuers have big egos, and his gets in the way as he dishes out advice on everything from education to family. Read the first half, skim the second.
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Format: Paperback
The most arrogant, pompous, self-important autobiography I've ever read. Mike Bloomberg makes Barbara Cartland seem as modest as Ophelia and as talented as Shakespeare. Sloppily written, utterly devoid of irony or self-perception, it is the sort of book one might expecta Harvard MBA to write. The man, as anyone who has visited the US will know, is a rampant egomaniac, who would probably like to plaster his name across Heaven - and this book shows why. But but but... it is a gripping and exciting story, and Bloomberg's energy, vision, and commitment are passionately communicated - his gradual destruction of Reuters and his building of a global media empire from scratch is a great yarn and he tells it well. His ideas on entrepreneurship and capitalism are less original than he might think, but the book is full of thoughts and ideas about being in business - it certainly stimulated me. Read it, if you have any interest in the media or in business - but with a pinch of salt please!
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Format: Hardcover Verified Purchase
Fascinating book about the origins, and mid life of one of the greatest enterprises ever undertaken. Geek does good, and changes 3 or 4 industries in the process. The Bloomberg terminal is ubiquitous on Wall Street, Bloomberg News has become one of the most respected independent sources in the world, and market data/economic releases are the industry standard. A microscopic look at the dynamics at Salomon Brothers, and probably the greatest employee firing in history. Begs for an update by the man himself for 2015.
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Format: Paperback Verified Purchase
"Bloomberg by Bloomberg" is pretty good. Published before 9/11 (July 2001), the author writes mostly about his business experience, managerial wisdom, suggestions for living a quality life, philanthropy, and a lot about himself, though you won't find anything about his campaign or three terms serving the city as mayor. I recommend this title for anyone who is looking for a casual, organically-written book about business. The author is funny and wise, and the writing oozes with optimism and charisma. At the end of the day, I think you'll find it a pretty decent book.
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Format: Kindle Edition Verified Purchase
I consider Bloomberg, a company which is always on top of everything, it is without a doubt the most important source of business news and information. After reading, this book i understand why. Michael bloomberg show us how he created his company, why prefer do it by himself than buying other companies, seeing improvements every day and beleive in his people. I know understand why he said succes does not get by revolutionary things if not by evolutionary things. Hard word, share, lucky and honesty by yourself and your people and have a good ego help to obtain what you want. Great book.
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By Nancyhua on November 21, 2011
Format: Kindle Edition Verified Purchase
Reading Bloomberg's perspective on his own success was revelatory on several levels. The transformation from a terminal based business to a news service provider to a communications platform demonstrated tremendous vision and boldness in executing on the idea that there was a demand for improved financial information disemination and speed. Providing and pushing the frontier for real time news and price updates has been a great business model. The places they went and progress they made in different arenas based on this one idea is just great.
Bloomberg has many strong views on management and shares his corporate philosophy of 'us' versus 'them,' of paying in equity from a common pool, of never rehiring someone who's left. From his perspective, it is clear Bloomberg is continuously innovative, an interesting contrast with some current outsider perspectives that in some ways the Bloomberg terminal interface exemplifies an antiquated technology persisting as a legacy system. Keeping in mind that he wrote this book ages ago, pre-governorship and at the time claiming to have no political ambitions, I wonder if companies all inevitably age as their founders age, if companies that produce products that were revolutionary at the time inevitably stop innovating at such a high level.
His background in sales shines through and seems to have had a large contribution to his success. His belief that his company is the best and his ability to sell that belief to others makes me to realize you can't overemphasize the importance of sales when it comes to business.
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