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The Bloomberg Way: A Guide for Reporters and Editors Spiral-bound – March 24, 2014

4.4 4.4 out of 5 stars 8 ratings

The ultimate guide to financial reporting, from the Editor-in-Chief of Bloomberg News

The Bloomberg Way: A Guide for Reporters and Editors is the ultimate handbook for business and financial reporting. A compilation of more than two decades worth of wisdom and experience from one of the world's largest news organizations, the book contains the information and guidance reporters, editors, and students need to be first, fastest, and factual. Bloomberg News Editor-in-Chief Matthew Winkler guides readers through the entire reporting process, relating best practices and warning against common mistakes.

More than ever before, accurate reporting is crucial, as increasing numbers of people and institutions are affected by what happens on Wall Street, and information can move global markets. The Bloomberg Way: A Guide for Reporters and Editors details both the preparation and production aspects that produce great news, and provides an inside look at the methods used by an elite financial reporting institution. The book goes well beyond "Journalism 101" to provide guidance specific to business and financial reporting, empowering reporters and editors to develop their own methods within the guidelines of solid, ethical reporting. Topics include:

  • Style, voice, jargon, and why good writing matters
  • Stocks, bonds, currencies, and covering markets
  • Debt, earnings, M&A, and reporting on companies
  • Government financing, opinion polls, and following the money

The book also provides guidance on taking an idea from pitch to publication, and includes extensive information on public responsibility, libel, transparency, and other ethical issues. Between the 24-hour news cycle and the current economic climate, financial reporters need to break news accurately and informatively. The Thirteenth Edition of The Bloomberg Way: A Guide for Reporters and Editors is the definitive guide to reporting and editing the story of money and finance.


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Editorial Reviews

From the Inside Flap

The Bloomberg Way is the style and reporting guide of Bloomberg News, the leader in global financial and business journalism. It will put any writer in a position to tell the story of money with accuracy and authority. The 25th Anniversary Edition, written by Editor-in-Chief Matthew Winkler, uses real examples of award-winning journalism to demonstrate:

  • Guiding principles and ethical standards that have made Bloomberg News a household name
  • Bloomberg’s famous Five Fs of quality reporting: factual, first, fastest, final and future
  • Emphasis on transparency, substantiated assertions, reinforced leads and objective reporting
  • Sound editorial process, from pitching stories and interviewing through writing, editing and publication

In today’s global economy, news stories often have an immediate impact, amplifying the need for accurate and dependable reporting. Following The Bloomberg Way, seasoned and aspiring journalists learn how to embrace this reality while increasing readership, maintaining integrity and pursuing journalistic excellence.

From the Back Cover

PRAISE FOR THE BLOOMBERG WAY

“You don’t have to be a business reporter to appreciate The Bloomberg Way. Its lessons about clear, crisp writing, the judicious use of facts rather than qualitative characterizations and a supreme commitment to accuracy make it an invaluable guide for all reporters and writers.”
—Sarah Bartlett, Dean, City University of New York Graduate School of Journalism

“The new edition of The Bloomberg Way takes readers deeper into the award-winning mindset of global business and economic news leader Bloomberg. Especially instructive in this complete guide to learning by Matt Winkler are examples of exclusive Bloomberg stories; the emphasis on quality reporting, writing and ethical standards; and the descriptions of innovative new functions on its famous terminals to aid the mining of data.”
—Andrew Leckey, President, Donald W. Reynolds National Center for Business Journalism, and Business Journalism Chair, Arizona State University Walter Cronkite School

“Bloomberg Editor-in-Chief Matt Winkler expansively shares the secrets of the fastest growing news organization in the 21st century in The Bloomberg Way, making it a must-have book for any newsroom that covers U.S. or foreign markets, companies, industries or government.”
—Terri Thompson, Director, Knight-Bagehot Fellowship in Economics and Business Journalism, Columbia Graduate School of Journalism

“At Bloomberg, Matthew Winkler built a news organization that is the envy of the industry: vibrant, vital and growing. Here, he gives us his secret sauce: the formula that makes Bloomberg a winner. The Bloomberg Way is a journalism school in a box, useful for anyone who wants to communicate with authority, credibility and clarity.”
—Jeff Jarvis, Director, Center for Entrepreneurial Journalism, City University of New York Graduate School of Journalism

The Bloomberg Way is the most important book that I’ve found on the most important topic in journalism today. Matthew Winkler writes crisply, emphasizes points with powerful anecdotes and teaches us that business reporting is a human story.”
—Randall D. Smith, Professor and Donald W. Reynolds Endowed Chair of Business Journalism, School of Journalism, University of Missouri

Product details

  • Publisher ‏ : ‎ Bloomberg Press; 13th edition (March 24, 2014)
  • Language ‏ : ‎ English
  • Spiral-bound ‏ : ‎ 304 pages
  • ISBN-10 ‏ : ‎ 111884226X
  • ISBN-13 ‏ : ‎ 978-1118842263
  • Item Weight ‏ : ‎ 15.2 ounces
  • Dimensions ‏ : ‎ 6.9 x 1.15 x 9.15 inches
  • Customer Reviews:
    4.4 4.4 out of 5 stars 8 ratings

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Customer reviews

4.4 out of 5 stars
8 global ratings

Top reviews from the United States

Reviewed in the United States on May 3, 2015
Excellent source of information and a good review pertaining to business journalism and on-line journalism. As a long-time international business journalist, this guide proved an excellent refresher course of the basics of good financial journalism, as well as fine tuning my reporting and writing skills. Highly recommended!
2 people found this helpful
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Reviewed in the United States on November 15, 2015
It's help not only for reporters but those who would like to read articles in reporters' eyes. Good book

Top reviews from other countries

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Gustavo Sterza Nicoletta
4.0 out of 5 stars Um bom manual
Reviewed in Brazil on June 26, 2014
Um bom manual para quem quer sair do óbvio no jornalismo econômico e não sabe por onde começar. O ponto negativo é que, em alguns trechos, e dependente demais da estrutura tecnológica oferecida pela Bloomberg, que não esta disponível para a maioria dos jornalistas