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Book Marketing 101: An Introduction to the World of Book Marketing (Author 101 2) Kindle Edition
|Length: 69 pages||Word Wise: Enabled||Enhanced Typesetting: Enabled|
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The thing I liked the most was the way that Heather tied all of the tools together. Quite a few (many most?) book marketing books present lists of techniques that appear to be stand-alone and not really tied to each other. This particular book stands out in my mind by tying all of the tools to act in unison and create a central theme for the author. Heather's book struck me as a rock-solid marketing plan for the new author who is bootstrapping it and needs more than a collection of unrelated book marketing tools. If you are a new author, you will probably want to use every single one of these tools.
IMHO, a new author can't pick a better starting point when creating a marketing plan than this book. Well done Heather!