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Book Marketing is Dead: Book Promotion Secrets You MUST Know BEFORE You Publish Your Book. Kindle Edition
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Unlike another reviewer, I found his suggestions to be very mindful of expense, and also of an author's precious time. This book is written in an easily readable conversational tone and contains dozens of clickable links to even more promotional information and advice. It is a tool that should be in every author's library.
Well worth whatever price it is offered at!
Derek offered me a free copy of this book in exchange for an honest review, but I would have willing paid full price. I read the book in about two hours, and stopped mid-way through to pass the information to 15 other authors I know who are also launching their books this spring. The best kind of marketing any of us can get is through word of mouth and customer advocacy. I've been a huge advocate of Derek's book covers since I starting working with him a year ago, but until now, I didn't realize how much more he had to offer me as an author. I've read several books of this type before, but I love the breath of fresh air and approach that Derek takes to lay it all out. Hopefully, you will find the book as valuable as I did.
For the past several months I've been immersing myself in book marketing concepts, programs, video training, webinars, and courses (some paid, some free.) Why? As a non-fiction Christian author I believe in my message and want more people to benefit from it. I want to help folks become more effective leaders and enjoy amazing relationships with God, horses, and one another. The only way to accomplish my goal is increasing readership. That takes content, commitment, and marketing savvy. Having one or two isn't enough. It takes all three.
Whether you're an aspiring or published author, you're probably reading this review because you want to sell more books. That means something needs improvement.
Is it your book cover? Website? Amazon sales page? Description? Keywords? Lack of reviews? Poor content, editing, or formatting?
Derek's book is filled with great advice. Here are the biggies:
1. Don't market a product that isn't ready for prime time.
2. Get independent opinions.
3. Scads of specific dos, don'ts and tips - about the inside and outside of your book, showing social grace on social media, and a BUNCH of links to resources. And more.
My to-do list is already packed with specific improvements or projects mentioned in the book. My email inbox teems with offers and insights from author and book marketing gurus - yet I still discovered NEW resource links and ideas in this book. I've increased my book sales by 300-500% in the past few months and I've still got 85% of my current plans yet to complete.
If you want to publish a book or sell one you've already written, this is a great tool. And it's free. If you aren't already producing great content to GIVE AWAY you probably won't be a successful author. The stand-out authorities in book marketing - like Derek - give away awesome information and suggestions. That's a specific point for this review (the content is fabulous) as well as a head's up for what you'll experience as you dive deeper into the process yourself.
Again, content and commitment determine 99.5% of your book's success. No tips, tricks, insights, or war stories will help authors who aren't committed enough to act on them. You will benefit from this book if you're willing to do the work. Do it well and you WILL sell more copies.
Most recent customer reviews
Hope they will help me!
Thanks to Derek.
I've read a lot of books on book marketing lately and there were some good nuggets of wisdom here.