- File Size: 3919 KB
- Print Length: 72 pages
- Publisher: PublishingPoints Author Services (November 30, 2015)
- Publication Date: November 30, 2015
- Sold by: Amazon Digital Services LLC
- Language: English
- ASIN: B017073NCM
- Text-to-Speech: Enabled
- Word Wise: Enabled
- Lending: Enabled
Amazon Best Sellers Rank:
#650,110 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
- #48 in Kindle Store > Kindle eBooks > Reference > Writing, Research & Publishing Guides > Nonfiction
- #1376 in Kindle Store > Kindle Short Reads > Two hours or more (65-100 pages) > Education & Reference
- #1501 in Kindle Store > Kindle eBooks > Reference > Writing, Research & Publishing Guides > Writing Skills
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Book Reviews That Sell: Discover the Secrets of Getting a Boatload of Great Reviews Kindle Edition
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Top Customer Reviews
Self-Published authors will be glad to know that there is a book they can now refer to that explains the ins and outs of gathering reviews for books. The fact is this: As an author who self-promotes [and that's about 99% of us] getting reviews is tough. As authors we have to set up review teams of reliable people who are willing and ready to review your book when its launched; and then, after that, follow up with the people who promised to leave reviews but still haven't. And after that, follow up again...Yes, it takes a lot of work and hustling. With all the books out there, getting those organic reviews [reviews that just come naturally] is excessively difficult. Readers are consuming material so rapidly they aren't slowing down long enough to actually think about what they've just read. Another challenge for authors.
In Gary Webb's book "Book Reviews That Sell", he really gets into the truth about getting reviews for books. Gone are the days where you can just rely on a handful of random readers to voluntarily write a review. Or buy reviews. Or ask for a review in exchange for something. So, as authors, we need to be aggressive and tactful with our review strategy. But, we also have to do this while abiding with Amazon's terms of service.
Gary delivers the strategies for this as they should be done.
He nails it in the section on building street teams. This is one of my favourite parts of the book. As Gary points out, a solid street team can mean the success [or failure] of your book. Gary gives some amazing advice and action steps here for building, nurturing and interacting with your review team.
Gary also dives into "Where to get reviews & find book reviewers."
This is a great part of the book. If you get nothing from this book at all, this section alone is worth the price of the book [which isn't very expensive]. This part teaches writers, not only the best places to get reviews, but also the worst places to seek them [review swaps, paid for reviews].
In this book, not only does Gary show you where and how to find reviewers but, gives solid suggestions on building a relationship with those reviewers that are taking the time to review your book. Sadly, this is a step that many authors fail at. I like that Gary has made a strong point in bringing this to the front and talking about how important it is for your author business.
Here are some more great suggestions for getting reviews a suggested by Gary:
1. Reach out to bloggers in a similar niche as your book;
2. Review the books of other authors and let them know you did this; then when your book is launched, see if they would be interested in giving your book an honest review;
3. Use beta readers to find things wrong with your book before launch;
4. Use KindleSpy to check other books in your niche for reviews and contact those reviewers;
5. Create a secret FB group for beta readers [I like this one!]
6. Join Author Marketing Club and use their free tools for finding possible reviewers;
7. How to get reviews posted while your book is in pre-order mode. Wow! Great tip.
-- Downloadable spreadsheet for keeping track of Reviewers [Excellent!]
-- A link to a podcast about top reviewers.
-- A full list of FREE/PAID REVIEW sites [very helpful!]
-- Lots of links to useful sites that is saving you a ton of time doing it yourself.
I will now be using this book exclusively as my "go-to" resource for, not just getting reviews, but cultivating relationships with reviewers. Most of the books I have read on collecting reviews have been focused on the #getting" and not the "giving" or "expressing appreciation" for reviewers when they join your tribe. Gary Webb's book covers all the bases and doesn't meet expectations that you would expect but exceeds them.
First of all, the author made me more aware of Amazon's terms of service with regard to the posting of reviews. Turns out you can get yourself in some trouble if you go about things the wrong way. Good to know.
Second, the author impressed me with his commitment to doing things the right way. No shortcuts aimed at getting around the rules. All of the author's solutions are above board ways to acquire reviews without violating Amazon's TOS.
Third, I liked the author's suggested methods. They seemed pretty workable. Many were things I probably wouldn't have thought of on my own.
The book is fairly well written and doesn't contain a lot of "padding" the way other self-published books sometimes do. It's a short read that provides a lot of helpful information.
The cover letter video I mentioned after the nearly 30 minutes of stonewalling finally got to the big secret. I can't remember what it is now, which is how earth-shattering it is. I remember reading an article saying the same about a lot of those "One Weird Trick..." videos that get bandied about.
This is the same situation. I'm going to be a spoilsport and spoil the "secret," thereby saving you a buck or so. If you don't want to know, then read no farther!
OK, so the idea is you click on categories of a book you have for sale and then look up the Amazon reviewers and record any who have written decent reviews and have contact information. Since this is a lot of work, hire a "virtual assistant," some poor minion you can flip a quarter to for tracking down a few names.
I could have died laughing. Besides being an author, I'm also a reviewer on Amazon. I've gotten emails before from someone offering me a free copy of their book for review. The first couple of times I actually did it for the heck of it. But after that I ignored the requests. Because I'm a jerk? No, more because I usually have 40-50 books on my Kindle, books I actually picked out and downloaded and want to read. Thus I don't need your book even if it's free. I imagine a lot of other reviewers on Amazon are the same way. We certainly don't enjoy being hounded by panhandlers because we were naive or foolish enough to leave contact information on our profiles. That's something I ought to correct.
There you go, that's the "secret." I guess it could work. Like any junk mailing, if you send out enough you only need a response rate of 1-2% to get some value from it.
That is all.
(PS: The author and his "street team" will down vote and comment on this review in the hope that it will be modified or not taken seriously. That's a tactic he outlines in his book.)
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