- File Size: 3919 KB
- Print Length: 72 pages
- Publisher: PublishingPoints Author Services (November 30, 2015)
- Publication Date: November 30, 2015
- Sold by: Amazon Digital Services LLC
- Language: English
- ASIN: B017073NCM
- Text-to-Speech: Enabled
- Word Wise: Enabled
- Lending: Enabled
Amazon Best Sellers Rank:
#715,373 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
- #64 in Kindle Store > Kindle eBooks > Reference > Writing, Research & Publishing Guides > Nonfiction
- #1564 in Kindle Store > Kindle eBooks > Reference > Writing, Research & Publishing Guides > Writing Skills
- #1580 in Kindle Store > Kindle Short Reads > Two hours or more (65-100 pages) > Education & Reference
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Book Reviews That Sell: Discover the Secrets of Getting a Boatload of Great Reviews Kindle Edition
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Self-Published authors will be glad to know that there is a book they can now refer to that explains the ins and outs of gathering reviews for books. The fact is this: As an author who self-promotes [and that's about 99% of us] getting reviews is tough. As authors we have to set up review teams of reliable people who are willing and ready to review your book when its launched; and then, after that, follow up with the people who promised to leave reviews but still haven't. And after that, follow up again...Yes, it takes a lot of work and hustling. With all the books out there, getting those organic reviews [reviews that just come naturally] is excessively difficult. Readers are consuming material so rapidly they aren't slowing down long enough to actually think about what they've just read. Another challenge for authors.
In Gary Webb's book "Book Reviews That Sell", he really gets into the truth about getting reviews for books. Gone are the days where you can just rely on a handful of random readers to voluntarily write a review. Or buy reviews. Or ask for a review in exchange for something. So, as authors, we need to be aggressive and tactful with our review strategy. But, we also have to do this while abiding with Amazon's terms of service.
Gary delivers the strategies for this as they should be done.
He nails it in the section on building street teams. This is one of my favourite parts of the book. As Gary points out, a solid street team can mean the success [or failure] of your book. Gary gives some amazing advice and action steps here for building, nurturing and interacting with your review team.
Gary also dives into "Where to get reviews & find book reviewers."
This is a great part of the book. If you get nothing from this book at all, this section alone is worth the price of the book [which isn't very expensive]. This part teaches writers, not only the best places to get reviews, but also the worst places to seek them [review swaps, paid for reviews].
In this book, not only does Gary show you where and how to find reviewers but, gives solid suggestions on building a relationship with those reviewers that are taking the time to review your book. Sadly, this is a step that many authors fail at. I like that Gary has made a strong point in bringing this to the front and talking about how important it is for your author business.
Here are some more great suggestions for getting reviews a suggested by Gary:
1. Reach out to bloggers in a similar niche as your book;
2. Review the books of other authors and let them know you did this; then when your book is launched, see if they would be interested in giving your book an honest review;
3. Use beta readers to find things wrong with your book before launch;
4. Use KindleSpy to check other books in your niche for reviews and contact those reviewers;
5. Create a secret FB group for beta readers [I like this one!]
6. Join Author Marketing Club and use their free tools for finding possible reviewers;
7. How to get reviews posted while your book is in pre-order mode. Wow! Great tip.
-- Downloadable spreadsheet for keeping track of Reviewers [Excellent!]
-- A link to a podcast about top reviewers.
-- A full list of FREE/PAID REVIEW sites [very helpful!]
-- Lots of links to useful sites that is saving you a ton of time doing it yourself.
I will now be using this book exclusively as my "go-to" resource for, not just getting reviews, but cultivating relationships with reviewers. Most of the books I have read on collecting reviews have been focused on the #getting" and not the "giving" or "expressing appreciation" for reviewers when they join your tribe. Gary Webb's book covers all the bases and doesn't meet expectations that you would expect but exceeds them.
QUALITY REVIEWS is the key phrase in this book – no gimmicks, no exchanges, no fees for reviews. The author, Dr. Webb, has done an in-depth and technically sound presentation. It is both an overview that can be grasped in about an hour of reading, but it is also a much longer education through the links offered and other source materials. Don’t be taken aback by his credentials, "Dr.", for his writing is very easy to understand in everyday language. This book also motivates me to write and market my books in such a way to attract more and better reviewers – not just “reviews.” But to build long-lasting relationships with readers, reviewers and other writers.
I benefited greatly from the section on HOW TO AVOID THE DANGERS of having my reviews removed by Amazon. Also, I like the author’s insights into dealing with unfair reviews. Then there’s endorsements—how do I honestly get and use those. BUILDING A TEAM – fellow reviewers and writers who will enable you to do your best in writing and promoting. And all of that with enjoyment rather than struggle and “aim in the dark” methods.
This book deals with many, if not all, of my concerns and questions in how to be a better reviewer, writer and publisher. It is also about helping readers get the most value out of their book shopping. The author is making a very valuable contribution to improving the review and writing processes.
I love several things about Book Reviews that Sell. Here are a few of them:
*No shady practices are recommended. In fact, Dr. Webb flat out exhorts the readers to avoid using any of the dubious review-getting tactics that some authors and Kindle "gurus" advise. This book makes it clear what Amazon frowns on and why, and how to work well within Amazon's terms.
*The book dives into the differences between reviews and endorsements, the value of each, and how to go about getting them
*The value of both quantity and quality reviews, and how to increase both the quantity and quality of your reviews
*Tons of links to resources that will help you in the process
*Where to find top reviewers, how to approach them, and how to develop real relationships with your reviewers
After reading this book, I’ve made the decision to make the time to create a quality plan for increasing both the quantity and quality of my reviews, and investing the time to make it happen.
If you’re looking for a book that explains the what, why and how of book reviews, you won’t be disappointed in this one. Highly recommended.
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