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The Book: On the Taboo Against Knowing Who You Are Paperback – August 28, 1989

4.7 4.7 out of 5 stars 4,538 ratings

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A revelatory primer on what it means to be human and a mind-opening manual of initiation into the central mystery of existence, by “perhaps the foremost interpreter of Eastern disciplines for the contemporary West" (Los Angeles Times).

At the root of human conflict is our fundamental misunderstanding of who we are. The illusion that we are isolated beings, unconnected to the rest of the universe, has led us to view the “outside” world with hostility, and has fueled our misuse of technology and our violent and hostile subjugation of the natural world. To help us understand that the self is in fact the root and ground of the universe, Alan Watts provides us with a much-needed answer to the problem of personal identity, distilling and adapting the Hindu philosophy of Vedanta.

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Customer reviews

4.7 out of 5 stars
4,538 global ratings

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Customers say

Customers find the book engaging and insightful. They praise the author as great and adept at distilling Eastern philosophy into forms more palatable to them. The humor and prose style are described as witty and funny. Many consider the book timeless and relevant today. The narrative quality is described as real and exceptional in detailing life as we don't necessarily perceive it. Overall, customers feel the book has value for money and increases with each re-read.

AI-generated from the text of customer reviews

192 customers mention "Readability"172 positive20 negative

Customers find the book engaging and intelligent. They say it's well-written and understandable. Readers appreciate the author's insights and humor.

"...A compelling read for those interested in self-discovery and the philosophy of identity." Read more

"...is not something to buy or or gain or achieve, then read this highly intelligent book, hell read it twice amigo." Read more

"...But very common, because it's easy. But no. "The Book" is absolutely wonderful, life-changing, eye-opening, and fantastic...." Read more

"Alan Watts was brilliant, funny, spiritual… this is the book that got me thinking in the 1970s and I still read it today. Makes a great gift." Read more

146 customers mention "Insight"135 positive11 negative

Customers find the book insightful and refreshing. They appreciate the author's ability to distill Eastern philosophy into forms more palatable to them. The book is a great place to start reading philosophy if you are an amateur. It has valuable content and the author presents his thoughts lucidly.

"...to him, I'd say this -- thank you, thank you, for making ancient mystical teachings and practice so clear, so understandable...." Read more

"...Through philosophical exploration and insightful commentary, he encourages readers to break free from societal constraints and recognize the deeper,..." Read more

"An essential book. The Western world is a wasteland of self-involved narcissitic idiots, such as me and you...." Read more

"A classic in its field" Read more

18 customers mention "Alan power"18 positive0 negative

Customers find the book well-written and engaging. They appreciate the author's insights and charm. The book conveys the essence of Watts' thought and provides a fundamental philosophical perspective.

"...more of a wallop in the spoken form; however, he uses his words economically either way, so I've found myself having to listen and re-listen to the..." Read more

"Alan Watts is so charming and so real. I enjoy listening to his talks, and his writing is wonderful as well. This is timeless wisdom." Read more

"...It conveys the essence of Watts' thought and insight which provides a fundamental philosophic grounding wholly compatible with both modern science..." Read more

"A lot of power in this tiny book. I was turned on to Alan Watts by my Buddhist teacher, and was asked to read this book for a class project...." Read more

9 customers mention "Humor"9 positive0 negative

Customers find the author's humor witty and funny. They appreciate his engaging prose and dialog. The author is described as kind, opinionated, and direct.

"...THE BOOK sparkles with quotable lines on almost every page, some witty, some profound...." Read more

"Alan Watts was brilliant, funny, spiritual… this is the book that got me thinking in the 1970s and I still read it today. Makes a great gift." Read more

"...Can you handle knowing who you are? Read the book. It is also pretty funny. Steven Blue" Read more

"...His prose is exciting and rich. This is highly polished content, perfect for the seeking western mind." Read more

7 customers mention "Era"7 positive0 negative

Customers find the book timeless. They say it's relevant today and a classic. The presentation is great and valid in 1966 and today.

"Read this book a long time ago and still consider it a classic that's a strong part of my spiritual foundation...." Read more

"A must read! Athough it was written in the 60s, this book is timeless." Read more

"A very old and wonderful book! Reminded me of things we valued back then and still. Excellent" Read more

"...Very relevant today and magically is not dated or stuck in the past (for the most part)." Read more

7 customers mention "Narrative quality"7 positive0 negative

Customers find the narrative engaging and real. They appreciate the author's detailed depiction of life as it is not always perceived. While some readers found the book a slow read with a lot to digest, others found the insights astonishing.

"...He has such a realistic, holistic, and approachable blending of life perspectives that resonate with me more than any religious doctrine or story..." Read more

"Alan Watts is so charming and so real. I enjoy listening to his talks, and his writing is wonderful as well. This is timeless wisdom." Read more

"The ideas Watts presents in this book are simply astonishing...." Read more

"...This book is exceptional in detailing life as we don't necessarily perceive it." Read more

7 customers mention "Value for money"7 positive0 negative

Customers appreciate the book's value for money. They find it meaningful and suitable for readers of all ages, and its value increases with each re-read.

"...The overall impact, meaning, value, and Truth of Advaita comes through even in a fairly cursory reading...." Read more

"...in that stage of questioning things; but I see it as having value for people of any age. Good stuff!" Read more

"This book contained deep thought and its value increases with each re-read...." Read more

"A classic, and of great value. I think we can say the West has a view of reality, and the East does too...." Read more

7 customers mention "Pacing"4 positive3 negative

Customers have different views on the pacing of the book. Some find it well-written and understandable, with polished content suitable for Western minds. Others feel it's slow and difficult to digest, lacking in scope and too long.

"...But why you are here, if you're here and if there is a here, is handled beautifully...." Read more

"good introspection but not enough encompassive and too long" Read more

"...he walks you through it all in the second to last chapter was masterfully crafted...." Read more

"Literal yet obscure. Slow read, a lot to digest" Read more

You won't regret it
5 out of 5 stars
You won't regret it
This book is definetly one of the best books I have ever read. If you have even the slightest interest in eastern philosophy you will love this book. I read it in about 5 days and I found myself thinking about what I read for the next week I knew then I'd be buying a lot of Alan watts books. But this is definetly his masterpiece in my opinion even though he has written plenty of other great books.
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Top reviews from the United States

  • Reviewed in the United States on September 26, 2015
    This is the second Watts' book I've read, and it is by far my favorite of the two. However, if you're new to Watts and are not sure if you'll like his work, my recommendation would be to find some of his free lectures online and listen to those first. Watts' words packed more of a wallop in the spoken form; however, he uses his words economically either way, so I've found myself having to listen and re-listen to the same lectures again and again to catch and fully understand the conclusions he reaches during his treatment of this subject matter.

    As for Eastern theology: I do not have much background in this topic, but I did complete an Introduction to Buddhism class several years ago in college. And although I understood the "what" of the material presented in class and in the textbooks, I didn't get the "why" -- as in, why should anyone, especially a Westerner, attempt to apply Buddhist teachings and philosophy to his or her life. Moreover, the class material felt cold and inaccessible to me; it seemed this Eastern thought summed me up as an insignificant speck who was doomed to miserably repeat myself after death again and again, in lesser or greater lifeforms, over and over again until I finally understood what this class never could teach me, and then I'd finally die. Poof. That's it. No meaning, no understanding. And so, I wondered, why should I care or even believe in this stuff?

    Some years later, I listened to Watts' lectures and noticed that he talked about the "why" -- why Buddhist thought and practice should matter, what it really means, and how it can help make sense of my own existence. What a novel concept! To make heady, cerebral, cryptic, esoteric theology digestible to the average schlub eager to learn! That's what Watts did, and he did it even better in this book. And more to the point, he doesn't even limit his message to an analysis of Buddhism. In fact, if such references to the aforementioned theology were made, then I didn't catch them. He just talks about "what is,"and that is significant to us all, regardless of philosophical/theological bent.

    Although it is only 159 pages long, it is deceptively dense. Again, Watts uses his words economically. Although at first glance, a reader might be tempted to think he's rambling aimlessly, but I can assure you he's not. He maintains his focus like a laser beam of light. He doesn't waste a single word or thought on the reader, but the reader will most certainly have to either linger on certain sentences, or go back and read them again until the idea is grasped.

    I know the man is long dead and gone, but if I could ever say one thing to him, I'd say this -- thank you, thank you, for making ancient mystical teachings and practice so clear, so understandable. I laughed, I cried, I think I'm finally beginning to understand that which I was never meant to understand.
    60 people found this helpful
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  • Reviewed in the United States on July 29, 2024
    In this thought-provoking work, Alan Watts challenges the conventional wisdom that defines our identity and existence. Watts delves into the nature of self-awareness and the societal taboos that prevent us from understanding our true selves. Through philosophical exploration and insightful commentary, he encourages readers to break free from societal constraints and recognize the deeper, interconnected nature of their being. A compelling read for those interested in self-discovery and the philosophy of identity.
    3 people found this helpful
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  • Reviewed in the United States on November 23, 2024
    Life changing
  • Reviewed in the United States on May 3, 2014
    An essential book.

    The Western world is a wasteland of self-involved narcissitic idiots, such as me and you.

    If you wish to confront what most spend their entire lives avoiding, then read this book.

    If you are a coward afraid to examine yourself openly and honestly, then this book is not for you.

    Watts says what few will bother to address. He uncompromisingly condemns the self-involved idiocy endemic within Western culture that values trivial things like TV, advertising, brand names etc and other meaningless distractions that add nothing to our self knowledge.

    Why are people in poor countries who live simple lives generally happier than complicated wealthy westerners? If you want to know why happiness is not something to buy or or gain or achieve, then read this highly intelligent book, hell read it twice amigo.
    18 people found this helpful
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  • Reviewed in the United States on December 23, 2024
    A classic in its field
  • Reviewed in the United States on March 24, 2017
    Although I'd first heard of Alan Watts' The Book: On the Taboo Against Knowing Who You Are several years ago, it wasn't until I watched Dakota Wint's YouTube video Top 5 Books Every New Spiritual Seeker Needs that I was motivated enough to actually check it out. First things first—I know that I will benefit a lot from re-reading this book several times. It's extremely dense and packed with a lot of valuable information, a lot of which I likely didn't absorb during my first reading of the book.

    The basic premise of the book is that we have been told that we are isolated beings, "unconnected to the rest of the universe", which has led to our viewing the "outside" world with hostility and "has fueled our misuse of technology and our violent and hostile subjugation of the natural world". However, Watts asserts that this belief is mistaken and that we are in fact directly connected to everything else there is. In the beginning of the book, Watts discusses the concept of cultural taboos—things like making direct eye contact with another person or performing an act that is against one's religion. This leads him to make the following point:

    "The most strongly enforced of all known taboos is the taboo against knowing who or what you really are behind the mask of your apparently separate, independent, and isolated ego."

    The concept of "I" is extremely powerful and commonplace in most societies on Earth, and it is so fundamental to our modes of speech and thought, as well as our laws and social institutions. Watts spends many words of this book arguing against the concept of personal selfhood in favor of a more universal concept of identity—one that includes the rest of reality in addition to the components that we would normally judge as "ourselves".

    One of the other things I found interesting was Watts' definition of "attention" as "narrowed perception"—because when we attend to one thing, we ignore everything else. In Watts' own words: "conscious attention is at the same time ignore-ance (i.e., ignorance) despite the fact that it gives us a vividly clear picture of whatever we choose to notice."

    These are just some of the concepts that Watts describes in The Book. If either of these ideas sound interesting to you, I would definitely give this a read. I wish that this review was able to more fully show how wonderful this book is, but since this is only my first read-through, I feel like I was only able to skim the surface of its ideas and therefore will likely have more to say about it upon successive readings. I definitely give this one two thumbs up though!
    214 people found this helpful
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Top reviews from other countries

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  • Dan Ferno
    5.0 out of 5 stars Llegó muy bien, buen libro
    Reviewed in Mexico on August 15, 2024
    Me gusta mucho Alan Watts y éstas ediciones son buenas, tal vez son algo costosas pero me han agradado todas hasta ahora.
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    Dan Ferno
    5.0 out of 5 stars Llegó muy bien, buen libro
    Reviewed in Mexico on August 15, 2024
    Me gusta mucho Alan Watts y éstas ediciones son buenas, tal vez son algo costosas pero me han agradado todas hasta ahora.
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  • Richard Holmes
    5.0 out of 5 stars An essential guide to clear thinking.
    Reviewed in Canada on June 17, 2024
    In today's polarized world, this book provides an important corrective view of current cultural trends -- essentially a way out, a means to defuse binary hostilities and, written with clarity and wisdom, it is a pleasure to read.
  • Nigel Nix
    5.0 out of 5 stars Excellent
    Reviewed in Germany on January 10, 2025
    Excellent
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    5.0 out of 5 stars Alan watts is love
    Reviewed in India on March 1, 2024
    I like it.
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    5.0 out of 5 stars Alan watts is love
    Reviewed in India on March 1, 2024
    I like it.
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  • rafael gaertner
    5.0 out of 5 stars -
    Reviewed in Brazil on October 13, 2020