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Bower SFD290 Digital Universal Automatic Flash for Canon, Minolta, Nikon, Olympus, Pentax, and Samsung

3.5 out of 5 stars 29 customer reviews
| 16 answered questions

List Price: $39.99
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  • Full Automatic Mode lets the Flash Light Sensor determine the correct amount of light for each shot
  • Guide Number: 99 feet (50mm @ ISO 100)
  • Bounce and swivel zoom head allows versatile reflection for difficult lighting conditions
  • Compatible with most digital SLR models including Canon, Nikon, Olympus, Pentax, and Samsung
  • 28mm-85mm Zoom coverage
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Frequently Bought Together

  • Bower SFD290 Digital Universal Automatic Flash for Canon, Minolta, Nikon, Olympus, Pentax, and Samsung
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Total price: $39.94
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Technical Details


Product Description

The Digital Universal Automatic Flash is a powerful, compact, lightweight flash unit compatible with most Sony Alpha SLR cameras. It is effective at ranges over 50 feet and is designed to reduce shadow, add lighting depth and adjust with more power for telephoto shooting. This flashgun offers red-eye reduction, bounce and swivel zoom head and SafeSync Low Voltage Trigger Circuitry for extra DSLR protection.

Product Information

Product Dimensions 6.2 x 1.8 x 3 inches
Item Weight 8 ounces
Shipping Weight 9.1 ounces (View shipping rates and policies)
ASIN B001O81CAE
Item model number 636980504308
Batteries 4 AA batteries required.
Customer Reviews
3.5 out of 5 stars 29 customer reviews

3.5 out of 5 stars
Best Sellers Rank #496 in Camera & Photo > Camera & Photo Accessories > Flashes > Shoe Mount Flashes
Date first available at Amazon.com December 20, 2008

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Manufacturer’s warranty can be requested from customer service. Click here to make a request to customer service.

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Customer Reviews

Top Customer Reviews

Verified Purchase
I had this flash for a Sony and now for my Nikon D300. I also have a SB-600 flash unit which is of course way better, but also way expensive - I guess nobody here should expect the same quality for 1/4 of the price.
The build is overall cheap but okay for the price, it will last a while when you take care of it. The major downside is that it's not really a TTL flash. The title says something about "automatic", I'm really unsure what they mean with that. Fact is, it produces a strong flash, you can swivel the head (even at the wall behind you) but it doesn't communicate with the camera. You can still use it on-camera though, but it's more like a manual flash gun, so operating the camera in auto-mode will most likely produce an overexposed photo. If you're unsure if you should buy it... it's an okay budget flash which will give you more options than the popup-flash, but if you're more like the I-use-my-SLR-only-in-auto-mode guy than better invest $100+ in a TTL flash which will get more information from and to the camera than: Fire flash now!

But here's the deal: Buy a remote FM-trigger (I use the "CowboyStudio NPT-04 4 Channel Wireless Hot Shoe Flash Trigger Receiver for Canon EOS, Nikon, Olympus & Pentax Flashes Other products by cowboystudio") and use this flash as an off-camera remote unit. Again, manual mode operation of your camera is recommended, but you can achieve great results with this off-camera set for $70 (flash + trigger). Combine it with a lighting stand, camera bracket and umbrella, and you have a portable studio lighting set for about $100-$130. This flash does even fit better on the remote trigger than my SB-600 because it has a screw-ring (not shown in the product picture) to tighten it to the flash-shoe-mount.
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Verified Purchase
When I took the flash out of the box and loaded the batteries, the switch wouldn't turn it on. So I took it apart. Cheap. Things are held in place with scotch tape! The actual switch is on a circuit board inside, and it meshes with and is moved by plastic fingers on the thumb slider on the back of the unit. One of the plastic fingers was broken - at the factory apparently. I emailed the Bower company to see if they would send just that slider part, but got no response. I see now that if I want a good flash, I'm going to have to spend at least twice as much. This was a lesson in cheap shoddy equipment, a complete waste of money.
A few weeks later, I used a soldering iron to melt a hole in the back to make access for the inside switch. I also had to cut a sliver off the side of the battery box because the metal contacts would catch when I would want to remove the lid.
So, after slicing it open and all, I find that it still works, and works pretty well, for a piece of junk. I thought about changing the rating to two stars, but no product should have to be jury-rigged this much to make it work.
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Put in 4 fresh AA batteries arranged exactly how instructions said. Attached to my Olympus E-420 with switch in off position. Moved it to to manual position. Took one picture, it flashed. It never worked again after that. None of the indicator lights ever functioned again after that single picture, no charging whine from the capacitor... nothing. Just $$ in the garbage. Thanks Bower!

What a scam they have going on here. Stay away from this, it will not work. Stay away from stores who sell this, they are clearly scam artists themselves.
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I had pretty good results with this flash, but it died within two months of being purchased. It is cheaply built and I do not recommend it at all.
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I purchased this flash about 6 months ago & fell in love with using an external flash. I cared for it regularly & did not abuse it. Six months after my purchase it has become completely useless. It won't even turn on now. I've learned the hard way, "Buy cheap, buy twice!"
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Verified Purchase
I recently heard a saying "buy cheap, buy twice." That sums this item up. It died after 4 or 5 short uses. Try getting a hold of Bower for warranty support? Impossible. The solution is to spend a couple more dollars and get something quality. I will never buy a Bower product again.
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Verified Purchase
I find that this strobe is not of the highest quality, but it's easy to use. As a retired professional photographer, I would say that this is not a high end professional piece of equipment by any means, but it does the job.
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Verified Purchase
It's good. it works. It was everything I thought it would be. It gets used outdoors in poor weather, but also in short nitce for quick people shoots so it is fine for that.
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